How Digital is Your Business? cover art

How Digital is Your Business?

Preview
Free with 30-day trial
Prime logo New to Audible Prime Member exclusive:
2 credits with free trial
1 credit a month to use on any title to download and keep
Listen to anything from the Plus Catalogue—thousands of Audible Originals, podcasts and audiobooks
Download titles to your library and listen offline
₹199 per month after 30-day trial. Cancel anytime.

How Digital is Your Business?

Written by: Adrian J. Slywotzky, David J. Morrison
Narrated by: Adrian J. Slywotzky, David J. Morrison
Free with 30-day trial

₹199 per month after 30-day trial. Cancel anytime.

Buy Now for ₹651.00

Buy Now for ₹651.00

About this listen

Adrian Slywotzky and David Morrison are back with another brilliant and practical book dealing with the big issues that keep the managers of every company awake at night: How do I keep my company from being "Amazoned," and how do I "anticipate my competitors, launch a preemptive digital strike, and completely change the landscape of my industry?"

The insights in How Digital is Your Business? are penetrating and practical. The examples of digital businesses run the gamut: from the most basic of commodities (Cemex, the leader in the cement industry) to financial services (Schwab), to the highest of high tech (Cisco). The answer to the question "How digital is your business?" will vary with every company, but it must be answered. Slywotzky and Morrison provide the ideas, tools, and examples everyone in business needs.©2000 Adrian J. Slywotzky and David J. Morrison; (P)2000 Random House, Inc.
Business Development Computer Science Management Management & Leadership Small Business & Entrepreneurship
No reviews yet