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Lean Analytics

Use Data to Build a Better Startup Faster

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Lean Analytics

Written by: Alistair Croll, Benjamin Yoskovitz
Narrated by: Daniel Henning
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₹199 per month after 3 months. Renews automatically. Cancel anytime. Offer ends 15 July, 2026 at 11:59 PM IST.

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Marc Andreesen once said that "markets that don't exist don't care how smart you are." Whether you're a startup founder trying to disrupt an industry, or an intrapreneur trying to provoke change from within, your biggest risk is building something nobody wants.  

Lean Analytics can help. By measuring and analyzing as you grow, you can validate whether a problem is real, find the right customers, and decide what to build, how to monetize it, and how to spread the word. Focusing on the one metric that matters to your business right now gives you the focus you need to move ahead-and the discipline to know when to change course.  

Written by Alistair Croll and Ben Yoskovitz, the book lays out practical, proven steps to take your startup from initial idea to product/market fit and beyond. Packed with over thirty case studies, and based on a year of interviews with over a hundred founders and investors, the book is an invaluable, practical guide for Lean Startup practitioners everywhere.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2013 Alistair Croll and Benjamin Yoskovitz (P)2020 Tantor
Business Development Entrepreneurship Leadership Management & Leadership Small Business & Entrepreneurship
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Really break book to build a mental model on all aspects on product analytics. It delves deep into various kinds of product metrics across industries and lifecycle stages that are actionable and insightful.

The narration is great too and easy to listen too.

Extensive and enlightening!

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