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Likeable Social Media (Revised and Expanded) cover art

Likeable Social Media (Revised and Expanded)

Written by: Dave Kerpen, Carrie Kerpen - foreword, Mallorie Rosenbluth, Meg Riedinger
Narrated by: Gary Regal
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Publisher's Summary

The New York Times and USA Today best seller - updated with today's hottest sites!

A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, Vine, Instagram, and beyond, that recommendation can travel farther and faster than ever before. Packed with brand-new case studies from today's emerging social sites, this updated edition of Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word.

©2015 Scott McKain (P)2015 McGraw Hill-Ascent Audio

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