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Loonshots cover art

Loonshots

Written by: Safi Bahcall
Narrated by: William Dufris, Safi Bahcall - prologue and introduction
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Publisher's Summary

This program includes a prologue and introduction read by the author.

Washington Post's "10 Leadership Books to Watch for in 2019", Adam Grant's "19 New Leadership Books to Read in 2019", Inc.com's "10 Business Books You Need to Read in 2019", Business Insider's "14 Books Everyone Will Be Reading in 2019"

“This book has everything: new ideas, bold insights, entertaining history, and convincing analysis. Not to be missed by anyone who wants to understand how ideas change the world.” (Daniel Kahneman, winner of the Nobel Prize and author of Thinking, Fast and Slow)

What do James Bond and Lipitor have in common? What can we learn about human nature and world history from a glass of water? 

In Loonshots, physicist and entrepreneur Safi Bahcall reveals a surprising new way of thinking about the mysteries of group behavior that challenges everything we thought we knew about nurturing radical breakthroughs. 

Drawing on the science of phase transitions, Bahcall reveals why teams, companies, or any group with a mission will suddenly change from embracing wild new ideas to rigidly rejecting them, just as flowing water will suddenly change into brittle ice. Mountains of print have been written about culture. Loonshots identifies the small shifts in structure that control this transition, the same way that temperature controls the change from water to ice. 

Using examples that range from the spread of fires in forests to the hunt for terrorists online, and stories of thieves and geniuses and kings, Bahcall reveals how this new kind of science helps us understand the behavior of companies and the fate of empires. Loonshots distills these insights into lessons for creatives, entrepreneurs, and visionaries everywhere. 

Over the past decade, researchers have been applying the tools and techniques of phase transitions to understand how birds flock, fish swim, brains work, people vote, criminals behave, ideas spread, diseases erupt, and ecosystems collapse. If 20th-century science was shaped by the search for fundamental laws, like quantum mechanics and gravity, the 21st will be shaped by this new kind of science. Loonshots is the first to apply these tools to help all of us unlock our potential to create and nurture the crazy ideas that change the world.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2019 Safi Bahcall (P)2019 Macmillan Audio

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Very good book for individuals and leaders

Very good book fir individual’s and leaders in corporate, business, political and all walks of life.

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Absolutely brilliant

Great book on innovation with steps you can directly apply in any business setting. Narration is also good.

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Loonshot book is guide to breaking inertia in decision

Loonshots, I could recommend it as a very interesting anecdotal narrative telling the most important steps to manage innovation. Innovation and creativity that we see around us are not because of some series of fortunate events but, they are a process of things that have been done correctly.

This book although may not answer all questions but gives a very useful Frame work to understand why certain projects, businesses & ideas succeed while many fail. I would recommend all young entrepreneur to go through it at least once, you will find your own reasons for recommending this book down to someone else.

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excellent

excellent book with really meaningful content and also recited very well. a must read for those researching on innovation.

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one of the best books I've read in a while !

excellent narration, superbly researched work. was hooked from the word go. just loved it !

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