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Selling Technology the Sandler Way

Finding Technical Solutions that Win Long-Term Business Relationships

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Selling Technology the Sandler Way

Written by: Rich Chiarello
Narrated by: Sean Pratt
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About this listen

Rich Chiarello offers sales teams tasked with selling technical solutions a proven program for success, based on the Sandler Selling System. He shows salespeople how to identify the most pressing business problem that their tool, application, or platform solves - and how to create a joint project plan that delivers value for both buyer and seller.

©2015 Sandler Systems, Inc. (P)2018 Gildan Media Forecasting & Strategic Planning Management & Leadership Marketing & Sales Sales Technology Business
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I wish this book was taught as a subject in all colleges. I would have become the number one Salesman till date. Don't think much this is best book must buy!

Sandler Selling System is Boon for SalesRep!

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a good listen and covers almost all of what you should know when starting in Solution selling

this is a great listen for all tech sales people

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This is a great book which very succinctly communicates certain key aspects of technology sales. However, the major part of the book focusses - rightly so - on the deal qualification. And would you believe it, there is actually virtually nothing about how you actually “sell the solution” to the problems you’ve uncovered in the qualification stage. So to that extent it is a great book which kind of leaves you with an incomplete understanding of how to “Sell” technology the Sandler way.

Great book which doesn’t complete the Sale

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