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The Adweek Copywriting Handbook
- The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- Narrated by: Mike Lenz
- Length: 11 hrs and 9 mins
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The Adweek Copywriting Handbook
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Publisher's Summary
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.
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What listeners say about The Adweek Copywriting Handbook
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
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Overall4 out of 5 stars
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Performance4 out of 5 stars
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Story4 out of 5 stars
- Kindle Customer
- 25-11-22
great book
It's a great book for copywriting and marketing!
Even if you are a beginner it's a good one
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Overall5 out of 5 stars
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Performance5 out of 5 stars
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Story5 out of 5 stars
- brinda
- 28-04-22
Incredible content and clear narrative
It's packed with nuggets to help write better copy. if reading a lot intimidates you, give this book a listen.
you'll not regret.
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1 person found this helpful