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The Goal

A Process of Ongoing Improvement - 30th Aniversary Edition

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The Goal

Written by: Eliyahu Goldratt, Jeff Cox
Narrated by: Ensemble cast
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In celebration of thirty years since the first publication of Eliyahu Goldratt’s essential business classic, HighBridge is proud to present an expanded audio edition of The Goal, featuring the original novel, plus case study reviews, and the author’s highly regarded essay “Standing on the Shoulders of Giants.” Also included is an audio archive exclusive featuring Eliyahu Goldratt in conversation about the significance—both personal and professional—of his breakthrough work.

Alex Rogo is the manager of a failing manufacturing plant who receives an ultimatum from corporate headquarters: Turn the situation around in three months or the plant will be scrapped. With help from a mysterious mentor, Rogo discovers a revolutionary new way to do business—a way for people in any field of endeavor to increase productivity, profitability, and personal fulfillment.

The story of Alex’s fight to save his plant contains a serious message for all managers in industry and explains the ideas which underline the Theory of Constraints (TOC) developed by Dr. Goldratt. First published in 1984, The Goal has changed how America does business.

(P)2014 Highbridge Audio
Genre Fiction Literary Fiction Management Management & Leadership Organisational Behaviour Workplace & Organisational Behaviour Process Improvement
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This book has a really great story.
It is nicely narrated with different sounds.
People working in manufacturing industry can closely relate with this.

Best book for Managers

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Eliyahu is a genius storyteller. In this book he craftsfully weaves the professional challenges with the personal one. at every step when the protagonist is faced with a challenge you invariably think with him to solve the problems. I love it and will always come back to the book when I face a challenge. The narration adds to the personality of the book. Loved this audible listen.

The book makes you think

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Management book with great story telling makes this book compelling proposition of gaining knowledge in exciting way

Excellent audio book

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I could be able to visualise and co relate easily.. as it was related to my field.
This book shows common sense is not common. Narration was very good. This book shows importance of low inventory,right batch size.

How the challenges from top changes the things.
Same people, same machines, Same facility. Only adding threat/ Challenge is added .
Threat worked as catalyst.

Very Nice Book

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Easily one of the best books I have gone through recent times
excellent narration nd concept clarity

Must read for any manager

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