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  • The Lean Startup

  • How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
  • Written by: Eric Ries
  • Narrated by: Eric Ries
  • Length: 8 hrs and 38 mins
  • 4.6 out of 5 stars (395 ratings)

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The Lean Startup

Written by: Eric Ries
Narrated by: Eric Ries
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Publisher's Summary

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.

The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning”, rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product-development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.

Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

©2011 Eric Ries (P)2011 Random House

Critic Reviews

"Eric has created a science where previously there was only art. A must read for every serious entrepreneur—and every manager interested in innovation." (Marc Andreessen, co-founder of Andreessen Horowitz, Opsware Inc., and Netscape)
"At Asana, we've been lucky to benefit from Eric's advice firsthand; this book will enable him to help many more entrepreneurs answer the tough questions about their business." (Dustin Moskovitz, co-founder of Facebook and Asana)
"In business, a ‘lean’ enterprise is sustainable efficiency in action. Eric Ries’ revolutionary Lean Startup method will help bring your new business idea to an end result that is successful and sustainable. You’ll find innovative steps and strategies for creating and managing your own startup while learning from the real-life successes and collapses of others. This book is a must read for entrepreneurs who are truly ready to start something great!” (Ken Blanchard, coauthor of The One Minute Manager and The One Minute Entrepreneur.)

What listeners say about The Lean Startup

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Must Listen for Everyone. Not just Entrepreneurs.

The Crux of Lean Startup is rapid experimentation, validated learning and pivoting quickly to reorient the efforts on the right goals.
It's a highly engaging idea which challenges some of our basic assumptions about organizations, productivity and goal setting.

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4 people found this helpful

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A must read for Entrepreneurs

It’s a collection of wisdom that answers many unanswered or even unasked questions of the founders.

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'The Lean Startup' is not a book but a tool

I read this book after a stormy night's sleep. So I couldn't grasp much. Hence I am ineligible to share negatives as I was a bit moody while reading it.

This book shares keen empirical insights of the author in the North American environment, which are alien to the Indian subcontinent. As per him, the role of an entrepreneur is mainly management that comprises planning and execution, generating results.

The success of a startup depends on whether the product or service benefits the customer more than its unique features. A customer is more concerned about him than an entrepreneur or a product.

I like the concepts shared in the book, such as sandbox, corporate organism, five whys, pivot, experiment, etc.

'The Lean Startup' is not a book but a businessman's tool.

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1 person found this helpful

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An eye opener for entrepreneurs

Absolutely loved the grounded guidance. Left me with one catch phrase which I can't get out of my mind...'Validated learning'.

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Profound thoughts for startup journey

A must read for startup enthusiasts. Deep practical experience and knowledge of Author is incredible. Structure has been put around some common exercises, like 5 Why, which makes it easier to follow.

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Depressing Narration

The author should not have read this book, their narration is so dull it hard to stick with the story. I would not recommend this edition to others.

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From Lean Manufacturing to the Lean Startup

The ideas stated in this audiobook are not 100% new and come from lean manufacturing but the book does an amazing job to explain and simplifying them without the allusion to lean manufacturing with simplest explanation of how to apply them and what to expect

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Good read

I found this book is still very relevant even after a decade. The lean startup is a good framework to apply today also. A must read!

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The Lean Startup sits on the top shelf among the bosses

Has more to offer than most books will ever come close to giving. Must read.

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excellent audio book

lots of ideas and learning about lean startup method and looking forward to implementing them at work and benfit from extra resources.

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