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Think Simple

How Smart Leaders Defeat Complexity

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Think Simple

Written by: Ken Segall
Narrated by: Ken Segall
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Penguin presents the unabridged, downloadable, audiobook edition of Think Simple written and read by Ken Segall.

The secrets to Apple's success and how to use them, from the Apple insider Ken Segall

In Think Simple, Apple insider and New York Times bestselling author Ken Segall gives you the tools to Apple's success - and shows you how to use them. It's all about simplicity.

Whether you're in a multinational corporation or a lean startup, this guide will teach you how to crush complexity and focus on what matters; how to perform better, faster and more efficiently. Combining his insight from Apple with examples from companies across industries all over the world - including Ben & Jerry's, Whole Foods, Intel and HyundaiCard - Segall provides a simple roadmap for any company to find success.

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It was really a great book that gave me a huge perspective towards simplicity, how simplicity can impact our lives and business, simplicity is key for everything.

Really A great book...You must read or Hear a audiobook.

Best Book On Making Things Simple.

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Took real incidents from apple and other companies which have a simple culture to achieve greatness

Awesome book

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not own ideas or analysis.so boring.
can't write enough comments. don't jus go with title of the book.

very boring , taken from other books

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