003: How a Proper Offer Stack Works (And What Goes in Each Upsell and Downsell Position)
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003: How a Proper Offer Stack Works (And What Goes in Each Upsell and Downsell Position)
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About this listen
Most funnels break after the first sale. This post walks through what a proper offer stack actually looks like, explaining exactly what belongs in the first upsell and downsell, the second upsell and downsell, and why each step works. It’s a practical breakdown of how successful digital marketing businesses design funnels that guide customers forward naturally, without pressure or random offers.
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