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A Change in Conversation

A Change in Conversation

Written by: Arne Kötting
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Leading a complex tech transformation across multiple countries? Struggling to keep stakeholder engagement on-brand, on-message, and on-time—while making your program stand out in a noisy workplace? Whether you're migrating your ERP, rolling out a new HR system, or boosting AI adoption, you're in the right place. A Change in Conversation shows you how to communicate tech change that actually lands. You'll learn how to create communication that doesn't just sit in inboxes—but drives action across your organization. We share proven methods and real-world insights from 20 years of experience to help you reduce resistance, boost stakeholder buy-in, and ultimately drive adoption. If you've ever wished a project had run smoother, earned more support, or delivered more visible impact—start here. Tune in and discover how to turn resistance into adoption.COSYN UG (hb) Economics Management Management & Leadership
Episodes
  • 17_Beyond Consultants and DIY AI: A Third Way to Drive Tech Adoption
    Jun 4 2026
    CIOs and Digital Transformation Leaders face intense pressure to deliver technology faster and cheaper. To drive adoption, leaders often choose between slow, expensive consultants or fast, context-blind AI. Both jeopardize your program's ROI. In this episode, Arne and Matthijs break down a smarter third way. Learn how to empower your internal teams to build an end-to-end adoption strategy in-house. Discover how software-augmented frameworks combine expert guidance with efficiency to secure lasting behavioral change.
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    31 mins
  • 16_4 things CIOs must get right to build influence
    May 21 2026
    AI has put IT at the centre of business change. In this episode, we explore four things CIOs must get right to turn that moment into influence: strategic clarity, stakeholder trust, adoption, and value storytelling. The risk is clear: if IT remains seen as an operational provider, it may miss its chance to become the strategic guide the business now needs.
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    30 mins
  • 15_Building trust with credibility:How to move IT from firefighting to trusted business partner/Linda Söderberg (Sysmex)
    Apr 30 2026
    Linda Söderberg shares how IT leaders can move from firefighting to trusted business partnership by reducing operational noise, creating focus, and rebuilding credibility with the business. She explains why strong IT leadership starts with stabilising operations, managing demand, setting clear priorities, and communicating with a customer-centric mindset. A practical episode for CIOs and IT leaders balancing steady-state operations with future growth, innovation, and rising business expectations.
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    42 mins
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