A Memoir of Alignment: From Discovery to Implementation
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What started as a small, well-intentioned project quickly grew into something much bigger.
In this episode of Memoirs of Alignment, Devon Williams reflects on leading a university-wide implementation where executive vision, a brand-new Salesforce module, and an ambitious discovery effort collided. Through a massive discovery conference, cross-functional collaboration, and the challenge of aligning internal and vendor processes, this memoir explores what it really takes to move from uncertainty to shared understanding.
This is a story about scope creep, emotional labor, and the hard work of alignment—before a single line of code is delivered.
In this episode, you’ll hear about:
- How “small” projects quietly become enterprise-wide initiatives
- Navigating ambiguity when technology is new and assumptions are everywhere
- Why discovery work is as much emotional as it is technical
- Aligning vendor and internal processes during agile implementation
- The power of narrowing scope and delivering in achievable increments
If you’ve ever facilitated a meeting that wasn’t really about the agenda—or managed a project where clarity had to be built before progress—this episode is for you.