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Abi Evans & Gordon Bowen cover art

Abi Evans & Gordon Bowen

Abi Evans & Gordon Bowen

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What does it take for creativity to thrive in a fast-paced, tech-driven world? And how do values elevate brands? Abi reflects on the importance of creativity, the role of AI, and the need for a friction-filled life to nurture talent. Gordon delves into how leadership and values shape impactful advertising, urging the industry to blend art with technology and uphold moral integrity.

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