🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Nick Cowling, CEO of Citizen Relations, to explore the evolving world of public relations.

Nick shares his journey into the PR industry and how technology and AI are reshaping the field. He breaks down how Citizen is redefining modern PR by combining data-driven insights with creative strategy to build stronger, more authentic connections.

The conversation dives into the importance of reputation management, navigating hybrid work environments, and what’s ahead for PR—including the growing role of influencers and the increasing demand for transparency and trust in communications.

Tune in for thoughtful insights on leadership, innovation, and the future of public relations.

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Ben Nazario, Chief Growth Officer at MC², to unpack his path into the world of experiential marketing.

Ben shares how he built his career in an industry driven by innovation, relationships, and unforgettable brand moments. He walks through the structure of the MC² team, how collaboration fuels their success, and why strong client partnerships remain the foundation of impactful work.

The conversation touches on evolving trends shaping experiential marketing, the unique challenges of delivering large-scale events, and the sales strategies that keep trust and relationships at the center of every opportunity.

Tune in for an insightful look at leadership, sales enablement, agency dynamics, and the rapidly changing landscape of experiential experiences.

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Edie Gelardi, Division President at Duggal Visual Solutions, to explore her journey into the world of visual communications.

Edie shares how she moved from marketing into leading large-scale visual projects, highlighting the role creativity plays in building meaningful brand stories. She breaks down the rise of pop-up experiences, the logistics behind executing them well, and why strong client relationships are essential to bringing ideas to life.

The conversation also dives into her approach to hiring and team-building, the inspiration she draws from travel, and how technology—and increasingly AI—is reshaping the future of visual communication and brand experiences.

Tune in for a wide-ranging look at creativity, experiential design, leadership, and the evolving landscape where storytelling and technology meet.

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Will Trowbridge, CEO and founder of Saylor, to dive into the evolution of a modern creative agency.

Will walks through his journey from Disney and Netflix to launching Saylor, sharing what he learned along the way and what it really takes to build an agency from the ground up. He opens up about the wins and challenges of entrepreneurship, the importance of strong client relationships, and how AI is reshaping the future of marketing and creative work.

The conversation also explores Will’s approach to balancing a fast-growing business with family life—highlighting the real, human side of leadership and parenthood.

Tune in for an inspiring look at agency building, creative innovation, and leading with clarity, curiosity, and heart.

🎧 In this episode of the Agency Side Podcast, host Justin Levinson chats with Kat Ott, President of Havas Chicago, about her journey from client-side marketing to leading one of the industry’s most innovative agencies.

Kat shares how she fosters a strong agency culture, empowers teams, and drives groundbreaking campaigns. The conversation explores the creative process, the role of AI in modern marketing, and strategies for attracting and retaining top talent. She also reflects on her personal passions and offers insights into future marketing trends, including influencer marketing and experiential strategies.

Tune in for an inspiring look at how leadership, creativity, and innovation come together to shape the future of marketing.

🎧 In this episode of the Agency Side Podcast, host Justin Levinson chats with Max Pollack, Co-Founder and Managing Partner of MATTE Projects, a creative agency merging entertainment and advertising.

Max shares how his passion for music led to building a world-class creative agency known for crafting unforgettable brand experiences and cultivating fandom through culture-driven storytelling.

The conversation dives into the evolution of experiential marketing, the intersection of creativity and AI, and the tools that power MATTE’s work. Max also shares his advice for aspiring creatives and insights on fostering a strong, positive company culture.

Tune in for an inspiring look at how creativity thrives when art, technology, and experience collide.

🎧 In this episode of the Agency Side Podcast, host Justin Levinson sits down with Grace Leong, CEO of Hunter, one of the industry’s leading PR and marketing communications agencies.

Grace opens up about her path into public relations, the power of storytelling in shaping brand narratives, and her people-first approach to leadership that fosters a positive workplace culture.

The conversation dives into the evolution of PR, the growing role of AI in communication strategies, and the realities of managing crises in today’s fast-paced world. Grace also shares recent wins at Hunter and how she maintains balance beyond work.

Tune in for an inspiring discussion on leadership, storytelling, and the changing face of modern communications.

🎧 In this episode of the Agency Side Podcast, host Justin Levinson chats with Bre Rossetti, Chief Strategy Officer at Havas Media Network & Arnold Worldwide.

Bre shares her journey in advertising, the creative strategies behind successful campaigns, and how collaboration with clients drives impactful work.

They discuss hiring and team dynamics, the role of AI and technology in shaping modern advertising, and how to balance data with creativity—all while keeping curiosity and inspiration alive beyond the office.

Tune in for a deep dive into leadership, strategy, and building teams that thrive in a fast-changing industry.