I sat down with David Natali, and what stood out most is that great winemakers aren’t born, they’re built through experience, instinct, and time in the cellar.

From starting with no traditional path to becoming a Napa Valley winemaker, he shared how the craft is less about textbooks and more about doing the work, learning from mistakes, and trusting your palate. It made me realize how much mastery in any field comes from showing up and putting in the reps.

If success isn’t about talent alone, what skill are you building right now through repetition?

I sat down with Adam Edelman, the mind behind Nisi Wines, and what started as a conversation about winemaking turned into something much deeper.

Adam's journey into wine began completely by chance when he moved from Connecticut to Napa Valley for a harvest internship over a decade ago, bringing with him a background in neuroscience and philosophy that most winemakers don't have. His brand name, Nisi, comes from a Latin term meaning "unless," representing the constant conditions and adaptations winemakers face when Mother Nature throws curveballs at even the best-laid plans. What struck me most was how Adam describes his work as neurophilosophy, this beautiful intersection where science meets art, where data meets intuition, and where the human element of decision-making becomes the soul of the wine.

We talked about the Enso circle, that Zen Buddhist brushstroke that appears on his label, representing the pursuit of perfection while accepting that every moment is already perfect. Adam makes wine that speaks to his palate while staying open to learning from Burgundy, from Napa Cabernet, even from grocery store bottles, because there's wisdom in every glass if you're willing to listen.

What's one moment in your life where following your intuition led you somewhere completely unexpected, and would you make that same leap again?

I sat down with Junio Vargas Ojeda, winemaker at Cali Custom Crush and founder of Santo Diablo Wine Company, to hear how a kid from a farming family ended up making some of the most interesting wines in Paso Robles.

Junio didn't grow up drinking wine or even thinking about it as anything more than just another job when his cousin got him a position on a bottling line back in 1999. His family worked strawberry fields and vineyards, but wine itself wasn't part of their culture. What changed everything was meeting his mentor Etienne Turlington, a Navy SEAL turned winemaker who didn't just teach him how to clean tanks and punch down caps, but showed him the why behind every decision in the cellar. We talked about that moment when Etienne had to deploy for eight months mid-harvest, leaving Junio to figure it out on his own, and how that trial by fire built the confidence that would carry him through fifteen years as a cellar master before finally stepping into the winemaker role.

This conversation gets into the reality of winemaking, the importance of starting from the bottom and mastering the basics like cleaning before you ever think about blending, and why wine's ability to evolve in the bottle makes it something special that connects us to thousands of years of history.

What's the one thing you've been too scared to start, and what would it take for you to finally pull the trigger on it?

In this episode, I sat down with Josh Trowbridge, the general manager of Benovia Winery, for a conversation about wine, storytelling, and what gives something lasting value.

From discovering wine in college to building a career across sales, harvest, cooperage, and executive leadership, Josh shared a journey that eventually brought him back to the heart of wine country. We talked about Russian River Valley terroir, the importance of expressing place, and why the real power of wine is not just what is in the bottle but the conversations and memories it creates around the table.

This episode also touches on the tension between modern convenience and timeless craft, and why some things still matter more because they take more care.

What is one product, place, or experience that feels more meaningful to you because of the story behind it?

I sat down with Molly Bossardt, a boutique wine marketing strategist who traded New York tech startups for Italian wine country, and we got into everything the wine industry doesn't want to admit out loud. Molly runs her agency from Torino, Italy now, helping family-owned wineries modernize their marketing and actually connect with the humans buying their bottles - not just the collectors hoarding them.

We talked about why wine has always been tangled up in class and performance, how her own mom got shamed for putting ice in her Merlot, and why that kind of gatekeeping is quietly killing the industry's future. I shared my own moment of discovering that bubbles are genuinely amazing after decades of being a red wine loyalist, and Molly broke down what she'd actually pour someone who's never really explored wine before, starting with a proper sparkling, no Prosecco allowed. We also got into the real tension at the heart of every winery: are you making art for yourself, or a product for your customer? Because you can't quite do both without deciding first.

If someone handed you a glass of wine you'd never tried before, would you rather they tell you everything about it first - the region, the vintage, the tasting notes, or would you prefer to just taste it blind and form your own opinion?

In this episode, I sat down with Vicki Tomiser, a wine consultant, hospitality veteran, and self-described "winosaur" whose love affair with wine started not in a cellar but in a buying room full of middle-aged men in gray suits.

Vicki takes us deep into the world of terroir - the idea that the soil, sun, fog, and stress a grapevine experiences shapes everything about the wine in your glass, and she explains it in a way that finally made it click for me. We talked about her wild career arc from Gallo Winery to sourcing Burgundy and Champagne for international airlines, and how a global pandemic sent her pivoting toward something more intimate and personal. Vicki breaks down why the wine industry has spent decades making people feel dumb for not knowing what a black currant tastes like, why your scent memory is actually your greatest wine superpower, and why a good Merlot deserves way more respect than Sideways ever gave it. This one is equal parts education, passion, and a genuine reminder that wine is supposed to be fun.

If you were a wine, would you be a "juicy, fireplace-vibe" Merlot or a "zingy, rock n' roll" Riesling? Let me know why in the comments!

I sat down with Dennis McCarter, founder of McGregor McCarter's Cellars, and honestly this conversation hit different. Dennis left a 13-year career in insurance after the Tubbs Fire reshaped his world, and instead of starting over in something safe, he leaned all the way into his passion for winemaking.

We talked about the Japanese philosophy of Jita Kyoei, mutual benefit and winning together, and how it shows up everywhere from sharing equipment in a custom crush to mentoring interns in the cellar. We got into the unglamorous reality of harvest season, stuck fermentations, heat spikes pushing Brix overnight, and why adapting rather than panicking is the skill no school teaches you. Dennis also gets real about making wine more inclusive and breaking down the myth that it belongs to only one type of person or occasion. This one is for the career-changers, the late bloomers, and anyone who's ever needed a reminder that the best things take time.

What's a skill or craft in your life that you had to learn the hard way, and what's the one thing you wish someone had told you sooner?

I sat down with Stephanie Wycoff, the General Manager of Gary Farrell Winery, to pull back the curtain on an industry that often feels too polished to be real. As a video editor and storyteller, I’m always looking for those "faked it till I became it" moments, and Stephanie’s journey from a part-time tasting room gig to leading a premier Russian River Valley brand is exactly that.

We dive deep into the Sonoma County wine scene, exploring why Pinot Noir and Chardonnay still dominate the conversation while addressing the massive cultural shift toward RTDs and cannabis. This episode is a masterclass in brand authenticity, moving away from "gatekeeping" and "acronym-heavy" snobbery to focus on what actually matters: community and being present. Whether we’re debating the "gym outfit" analogy of wine marketing or discussing why Anderson Valley is the ultimate getaway, this conversation is about making fine wine fit the occasion rather than forcing it to be the occasion.

When you’re reaching for a drink to actually sit down and "unplug" from your phone, are you grabbing a classic bottle of wine or are you reaching for a canned cocktail lately?