• Ep. 38 – Not Everything You Buy Is an Expense (and why it matters)
    Aug 18 2026

    What's the difference between an expense and an asset? And why does it matter?


    In this episode, I explain why your MacBook might be an asset, but the new parts for your camera might be an expense. How to know the difference. Plus why it matters!


    Hit subscribe now for more episodes of "Big Profits, Small Business," where we make business finances comfortable, maybe even fun.


    When you're ready for financial leadership in your business, visit assignedfinancialsolutions.com to learn how we can help.

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    13 mins
  • Ep. 37 — How to Save for Taxes
    Jul 21 2026

    I get asked this all the time, whether it's by clients or by audiences when I speak or teach—Should I be saving for taxes? And how much?

    Listen now while I break down the calculations into easy-to-digest percentages. You'll end this episode with a clearer understanding of how you can plan ahead and take the panic out of tax season by starting RIGHT NOW.

    Want individualized help planning ahead for YOUR taxes? Email me at jen@assignedfinancialsolutions.com and let's talk about CFO services!


    ~Jen Ward, CFO and Founder of Assigned Financial Solutions



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    13 mins
  • Ep. 36 – Three Mindsets That Are Limiting Your Profit and How to Overcome Them
    Jun 16 2026

    I know, the title CFO isn't usually associated with talk about emotions, social tensions, or mental strain. But in real life, financial decisions really are effected by our mental/emotional state, and faulty mindsets can get in the way of us doing what's best for our business.


    In today's episode, I address three mindsets that I've seen get in the way of business growth and profits, as well as how to conquer them.


    When you're ready for a financial therapist (as my clients call me), shoot me an email at jen@assignedfinancialsolutions.com and tell me your top money problem. I'm happy to help!


    ~Jen Ward, CFO and Founder of Assigned Financial Solutions

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    13 mins
  • Ep. 35 — The New Rule for 1099s (in 2026)
    May 19 2026

    Did you know that the rules recently changed for 1099s? The One Big Beautiful Bill Act of 2025 increased the threshold for required 1099s, and it could decrease the paperwork for your 2026 taxes!

    Listen now to learn more.

    For one-on-one strategy and CFO-level support, schedule your no-commitment discovery call now and learn how AFS can clarify your business finances.

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    5 mins
  • Ep. 34 — How to Raise Prices (without Scaring Off Customers!)
    Apr 21 2026

    What do you do when your current prices aren't cutting it anymore, but you're terrified to increase them?

    I'll walk you through how to strategically raise your rates so you can earn a profit without losing all your existing customers and starting from scratch. In fact, following this system, your bottom line might improve radically within 18 months!

    We want to go behind the scenes with your business and make it more profitable than ever. AFS is currently accepting applications for fractional CFO clients. Visit our website to schedule your discovery call!

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    11 mins
  • Ep. 33 – Celebrating While We Challenge Expectations
    Mar 17 2026

    I'm turning 40 this month! As I celebrate a milestone (can we call it that?) that many people dread, I encourage YOU to celebrate moments in your life and your business. And if you don't feel like you can celebrate, ask yourself, "Why? Where is the pressure and expectation coming from?"

    We can all choose to rebel against expectations that don't feed our businesses and our lives.

    Thanks for tuning in! When you're ready for hands-on financial expertise, email me at jen@assignedfinancialsolutions.com, or book a discovery call with me at www.assignedfinancialsolutions.com.

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    11 mins
  • Ep. 32 — Search Engine Marketing, with Katherine Yager
    Jul 7 2025

    Katherine Yager went from corporate in-house marketing to CEO of her own marketing business—with no agency experience. Her business has allowed her the flexibility to travel and to align work and daily life for her family. She also shares tips on how to make sure your website is built for search engine marketing so you can attract more leads!

    You can connect with Katherine on LinkedIn.

    Did you know you can hire me to be Virtual CFO for your business?! Schedule your FREE discovery call ⁠⁠⁠here⁠⁠⁠. Or signup for our monthly ⁠⁠⁠newsletter ⁠⁠⁠for more tips and notes from me.

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    39 mins
  • Ep. 31 — Proving Them Wrong, with Amy Kehs
    Jun 23 2025

    Really bad business advice didn't stop Amy. Her business is 25-years strong, and she continues to pivot, niche down, and align her business more and more with her dreams—earning what she wants, how she wants!

    Today, I chatted with Amy Kehs of Kehs Communications (est. 2000), and she'll tell you all about building a business you love—that lasts!

    You can connect with Amy on her ⁠website⁠.

    Did you know you can hire me to be Virtual CFO for your business?! Schedule your FREE discovery call ⁠⁠here⁠⁠. Or signup for our monthly ⁠⁠newsletter ⁠⁠for more tips and notes from me.

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    34 mins