• EP8: Inside RedHat's Content Marketing Strategy
    Sep 13 2020

    RedHat's content marketing strategy reflects it’s commitment to the open-source community and will continue to inspire other brands in the space. The brand continues to invest in building the open-source community with Its marketing and other related initiatives. Learn what makes the brand's content marketing strategy successful. 

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    5 mins
  • EP7: Inside Moz's Content Marketing Strategy
    Aug 28 2020

    Moz’s Content Marketing Strategy is focused on simplifying search engine optimization for marketers. The brand offers helpful content to first-time visitors, which establishes trust and respect with the audience. The beginner’s guide provided by Moz for SEO and Content Marketing is regularly updated to ensure that they cover the latest updates and trends. Learn how the Moz developed its content strategy and what makes it successful.

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    6 mins
  • EP6: How to Develop a Content Distribution Strategy
    May 31 2020

    Content Distribution Strategy helps you to promote your content and amplify its reach. But how do we approach creating a content distribution strategy? I have outlined a three-step process that you can use to develop your content distribution strategy that leverages insights from your performance and gets better over time.

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    4 mins
  • EP5: How to Create Content for Social Media?
    May 25 2020

    It's getting increasingly difficult to get users to engage with your content on social media. Today content marketers have to create content for a mix of social media platforms, which adds to the complexity. Learn how you should approach creating content for social media and some basic rules to be followed.

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    5 mins
  • EP4: What is a Content Marketing Framework
    May 17 2020

    Content Marketing Framework provides structure to your content marketing strategy. Learn the different content marketing frameworks and when to use them for your business.  

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    7 mins
  • EP3: What is Internal Linking and How to do it Right?
    May 15 2020

    Internal linking often doesn’t get the attention that it deserves when it comes to content marketing. Internal links are like inter-city bridges they connect different parts of your site and provide passage for link equity and traffic to flow through the content. Learn what internal linking is and some of the best practices to do it really well.

    Music: Transcend Tides from YouTube Audio Library

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    7 mins
  • EP2: How Much Does Content Marketing Cost?
    May 15 2020

    Are you new to the world of Content Marketing? Want to know what are the costs involved? You have come to the right place. In this video, we talk about the base content marketing costs and how pricing in the industry is evolving.

    Music: Timelapse Tides from YouTube Audio Library

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    5 mins
  • EP1: Why Readers Don't Engage With Your Content?
    May 15 2020

    Are you struggling to get readers to engage with your content? Whether you are new to content marketing or a seasoned content marketer we are sure that you will find the tips in this video useful. Don't forget to subscribe to the channel to receive more actionable advice on content marketing.

    Music: Timelapse Tides from YouTube Audio Library

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    5 mins