What does it really take to build a boutique talent agency that works with pro athletes, creators, and major brands—without selling out or scaling too fast? In this episode of The Disruption Podcast, hosts Ludwig Araujo and Ankur Garg sit down with Maxx Lepselter and Alec Scazafave of Maxx MGMT, the agency rewriting the playbook on modern talent representation.

Maxx was born into the world of athlete management—his father represented NFL legends like Lawrence Taylor and Tiki Barber. But rather than inherit the legacy, Maxx built his own. In 2018, he launched Maxx MGMT, a boutique agency focused on athlete marketing, content strategy, and long-term brand building. His goal? Represent talent with a deeper sense of strategy, purpose, and trust.

Enter Alec Scazafave, a longtime friend turned business partner. Alec brings years of experience from Creative Artists Agency (CAA) and the NFL League Office, where he worked on digital talent, brand campaigns, and player marketing. Their partnership started over dinner and turned into a shared vision for building something smarter, more personal, and more adaptable than the big agencies dominating the space.

In this episode, you’ll learn:

• Why Maxx MGMT refuses to chase scale for the sake of clout

• How Alec’s background in CAA digital became an unlikely advantage in today’s creator economy

• The difference between signing big names and building meaningful brand fit

• Why community > follower count is the real metric for influence

• How to identify creators or athletes ready for long-term representation

• The cost of early mistakes—including four bad hires and two premature expansions

• Why exclusivity matters—and how to navigate it in a saturated talent market

From NFL legends to micro-creators, Maxx and Alec have a clear POV: it’s not about chasing the loudest name. It’s about building the right foundation for sustainable, long-term brand value. They break down how they navigate client fit, negotiate with brands, and manage expectations for both sides of the table.

Also in this episode:

• What makes Maxx MGMT stand out in a crowded agency market

• Why most brands still don’t know how to brief a talent team properly

• The rise of experiential marketing—and how it’s changing creator deals

• How Alec’s time at the NFL gave him an inside look at what really drives athlete branding

• Their honest take on talent “poaching,” collaboration, and knowing when to take a shot

This is more than a conversation about agency life—it’s a tactical breakdown of how to actually build value for both talent and brands. Maxx and Alec share how they support their roster beyond one-off deals, including content ideation, platform strategy, brand development, and sponsorship alignment.

They also talk through:

• Their vision for a “creator combine” to qualify talent for brand partnerships

• The problem with talent rosters that are too bloated to manage effectively

• How they balance being boutique with competing against major firms

• Why they’re betting big on deeper talent discovery in 2026

• How work-life balance, team culture, and client alignment shape their growth

Whether you’re an agent, a brand builder, or a content creator trying to figure out what representation really looks like—you’ll walk away from this one with clearer insights, smarter questions, and maybe even a few answers you didn’t expect.

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Connect with the hosts:

• Ludwig Araujo on Instagram and LinkedIn

• Ankur Garg on Twitter and Instagram

Have a guest or brand you’d like to see on the show? Reach out through our website or message us directly. We read everything.

David Lindberg is not your typical CEO. From his early days as a competitive BMX rider to serving on multiple SWAT teams across Colorado and Nevada, David’s journey is packed with grit, reinvention, and an unwavering commitment to optimizing human performance. In this episode of the Disruption Podcast, he joins the crew in the newly updated Flexwork Studios to talk about how he went from tactical operations to transforming the world of testosterone therapy, peptides, and telehealth.

We kick things off with stories from David’s high-adrenaline past in law enforcement and how those experiences shaped his perspective on physical resilience, mental health, and navigating high-stress environments. That led directly to his current mission: helping thousands of men and women regain control of their health through cutting-edge hormone replacement and performance protocols.

But this episode goes far beyond testosterone.

We dive deep into the booming world of peptides, personalized medicine, and clinical startups, and David explains why the telehealth space is still a Wild West—filled with massive opportunities and equally high risks. He also pulls back the curtain on the business side: what it takes to scale a hormone clinic, the compliance landmines most founders overlook, and the marketing challenges of selling medical solutions in a censored, regulated online world.

You’ll walk away with a much clearer understanding of what’s hype, what’s real, and what’s coming next in the world of wellness tech.

In this episode, we cover:

• The science behind testosterone replacement therapy and how it differs from steroids

• What peptides are, how they work, and why they’re gaining mainstream traction

• How David scaled his first clinic to 2,000 patients in under a year—and why that business model collapsed

• The regulatory red flags and compliance missteps that get most new clinics shut down

• Why major athletes and everyday people alike are turning to hormone therapy to stay optimized

• How to vet a telehealth clinic or compounding pharmacy before trusting them with your health

• The future of oral peptide delivery and why injectables still dominate the market

• The mental health side of hormonal balance—and why this conversation matters more than ever

You’ll also hear:

• Why testosterone and peptide therapies are still banned in major sports leagues, despite being prescription-based

• The business model David is building next—and how it will empower new clinic owners and fitness entrepreneurs

• A sharp conversation about the cultural stigma around men’s health, therapy, and the fear of injections

• A practical breakdown of how bloodwork and lab testing fit into the process of getting started with TRT or peptide therapy

David’s story is disruptive in the best way. He’s not selling shortcuts—he’s advocating for education, structure, and science-backed protocols that meet people where they are. Whether you’re a seasoned gym rat, a stressed-out founder, or just someone who feels like your energy and focus are slipping, this episode is your gateway into a world of powerful options.

New to the show? Here’s how to connect:

• Subscribe to the Disruption Podcast on Spotify, Apple Podcasts, or your favorite platform so you never miss an episode.

• Visit flexworkstudios.com to learn more about our studio services and podcast packages.

• Want to be a guest or collaborate? Reach out to the Flexwork team through our website or slide into our contact form.

• Share this episode with someone who's curious about health optimization, clinical entrepreneurship, or just ready to level up.

Disruption isn’t just a name—it’s a mindset. And this conversation with David Lindberg might just change the way you think about your body, your business, and what’s possible in both.

Henry Havey, Business Development Manager at Ajinomoto North America, Inc.

Henry Havey is a distinguished professional currently serving as the Global Cross-Divisional Business Development Manager at Ajinomoto, a leading multinational company in the food and chemical industries. With over a decade of experience in B2B sales, Henry has established himself as a key player in the Wellness and Amino Science divisions of the company.

In his current position at Ajinomoto, Henry manages a diverse customer base of 369 clients and oversees a product portfolio of 40 items across four different divisions. His territory spans North and South America, Europe, Africa, the Middle East, Australia, and select regions in Asia.

Henry’s efforts contribute significantly to the territory’s total revenue of $18 million. He has been instrumental in establishing over 80 new accounts and spearheading the company’s entry into the B2C and e-commerce space with the launch of a retail collagen line.

Henry Havey’s career trajectory, from his early days at GNC to his current leadership role at Ajinomoto, exemplifies his passion for nutrition science, his commitment to driving business growth, and his ability to navigate complex global markets. His diverse experiences and educational background have shaped him into a versatile and effective business development professional in the food and nutrition industry.

DISRUPTION PODCAST By Flexwork Studios

Join industry thought-leaders Ankur K Garg and Ludwig Araujo as they bring their unique perspectives to the table. In each episode of the Disruption Podcast, they delve deep into disruption marketing, revealing the innovative strategies and tactics behind some of the most transformative campaigns led by pioneering entrepreneurs nationwide. Together, they demystify the elements that truly set these campaigns apart in the ever-evolving marketing landscape.

Every episode of the Disruption Podcast promises enlightening conversations, actionable insights, and a behind-the-scenes look at what it truly takes to shake the market and capture audiences' attention. Powered by Flexwork Studios, this podcast is a must-listen for marketers, entrepreneurs, and anyone passionate about groundbreaking ideas that challenge the status quo. Join the disruption revolution and be inspired to craft your game-changing strategies.

Jimmy Contrini, Social Media Consultant

Jimmy Contrini is a multifaceted professional with extensive experience in social media content strategy, production execution, and creative integrations for top-tier entrepreneurs, talent, influencers, and brands. He specializes in developing and growing personal brands through strategic, organic social media content. He has successfully started, built, and scaled in-house media teams to optimize team efficiency, content production, and internal processes. Currently, Jimmy is the Head of Media at Gamblin’ Golf (gamblingolf.com) and Founder of The Rolodex Co. (therolodex.co).

Previously, Jimmy was the Content & Brand Manager at Acquisition.com (2022-2024), where he played a pivotal role in the growth of Alex and Leila Hormozi’s personal brands, Acquisition.com’s digital presence, and the in-house media team (Mozi Media). From 2018 to 2022, he worked with VaynerProductions and VaynerTalent in a hybrid role encompassing talent representation and management (hosts, athletes, influencers), content strategy, and production planning and execution.

Jimmy has built an extensive network within the media, entertainment, and production industries, collaborating with brands such as DraftKings, NFL, Fanatics, UFC, PFL, Food Network, Anheuser-Busch, and ESPN. He has also worked with high-profile talent, including Mike Tyson, Dennis Rodman, Gary Vaynerchuk, Alex Rodriguez, Jesse Palmer, Ray Lewis, and many more.

Outside of work, Jimmy is passionate about health and fitness, sports (baseball, basketball, football, golf), and collecting sports cards. He enjoys spending time with family and friends and expanding his knowledge through reading.

DISRUPTION PODCAST By Flexwork Studios

Join industry thought-leaders Ankur K Garg and Ludwig Araujo as they bring their unique perspectives to the table. In each episode of the Disruption Podcast, they delve deep into disruption marketing, revealing the innovative strategies and tactics behind some of the most transformative campaigns led by pioneering entrepreneurs nationwide. Together, they demystify the elements that truly set these campaigns apart in the ever-evolving marketing landscape.

Every episode of the Disruption Podcast promises enlightening conversations, actionable insights, and a behind-the-scenes look at what it truly takes to shake the market and capture audiences' attention. Powered by Flexwork Studios, this podcast is a must-listen for marketers, entrepreneurs, and anyone passionate about groundbreaking ideas that challenge the status quo. Join the disruption revolution and be inspired to craft your game-changing strategies.

Julian Dorey is the kind of podcast host who could probably get a brick wall to spill its secrets. Known for his razor-sharp interviews and a knack for digging up stories that others might miss, Julian has turned his podcast, "Julian Dorey Podcast," into a treasure trove of unfiltered conversations. Whether he’s chatting with industry giants or the unsung heroes of everyday life, Julian has a way of peeling back the layers to reveal what truly makes people tick. His listeners tune in for the fresh perspectives and stay for the unexpected twists and turns his conversations take.

Before he was grilling guests behind the mic, Julian was crunching numbers and navigating the wild world of finance. Armed with a keen eye for strategy and an allergy to nonsense, he honed the analytical chops that now make his interviews so compelling. He’s not just asking questions; he’s orchestrating a conversation that dances between the profound and the downright entertaining. If there's a tough question to be asked, rest assured Julian is the guy who will ask it—with a smile.

What sets Julian apart isn’t just his sharp mind; it’s his ability to connect on a human level, making his guests feel like they’re chatting with an old friend (albeit one who might just steal your last French fry). His podcast isn’t just about airing opinions—it’s about uncovering the truths that shape our world, one story at a time. So if you’re in the mood for conversations that are as enlightening as they are unpredictable, Julian Dorey’s your guy.

DISRUPTION PODCAST By Flexwork Studios

Join industry thought-leaders Ankur K Garg and Ludwig Araujo as they bring their unique perspectives to the table. In each episode of the Disruption Podcast, they delve deep into disruption marketing, revealing the innovative strategies and tactics behind some of the most transformative campaigns led by pioneering entrepreneurs nationwide. Together, they demystify the elements that truly set these campaigns apart in the ever-evolving marketing landscape.

Every episode of the Disruption Podcast promises enlightening conversations, actionable insights, and a behind-the-scenes look at what it truly takes to shake the market and capture audiences' attention. Powered by Flexwork Studios, this podcast is a must-listen for marketers, entrepreneurs, and anyone passionate about groundbreaking ideas that challenge the status quo. Join the disruption revolution and be inspired to craft your game-changing strategies.

George Kuan, CEO & Founder of Bang Cookies

George Kuan is the visionary behind Bang Cookies, a gourmet cookie brand that has taken the sweet tooth scene by storm. As the CEO and Founder, George has transformed a simple love for cookies into a thriving business that delights customers with its decadent, oversized treats. Under his leadership, Bang Cookies has grown from a small startup into a beloved brand known for its bold flavors, organic ingredients, and an unapologetically indulgent approach to desserts. George’s innovative spirit and keen sense of what makes a cookie truly unforgettable have made Bang Cookies a standout in the competitive world of gourmet confections.

Before diving into the world of cookies, George honed his entrepreneurial skills across various industries, blending his business acumen with a creative flair that would later become the hallmark of Bang Cookies. His journey to cookie stardom wasn’t just about mixing the perfect dough—it was about understanding the market, identifying trends, and, most importantly, listening to what customers crave. George’s knack for combining classic cookie flavors with unexpected twists has kept Bang Cookies ahead of the curve and constantly evolving in a crowded market.

George’s leadership style is as dynamic as the cookies his company bakes. He’s a hands-on CEO who isn’t afraid to roll up his sleeves and get into the kitchen, ensuring that every cookie lives up to the Bang Cookies promise of quality and indulgence. His commitment to using organic ingredients and sustainable practices reflects his broader vision of creating a brand that not only satisfies sweet cravings but also aligns with the values of today’s conscious consumers. With George Kuan at the helm, Bang Cookies continues to redefine what it means to treat yourself, one delicious bite at a time.

DISRUPTION PODCAST By Flexwork Studios

Join industry thought-leaders Ankur K Garg and Ludwig Araujo as they bring their unique perspectives to the table. In each episode of the Disruption Podcast, they delve deep into disruption marketing, revealing the innovative strategies and tactics behind some of the most transformative campaigns led by pioneering entrepreneurs nationwide. Together, they demystify the elements that truly set these campaigns apart in the ever-evolving marketing landscape.

Every episode of the Disruption Podcast promises enlightening conversations, actionable insights, and a behind-the-scenes look at what it truly takes to shake the market and capture audiences' attention. Powered by Flexwork Studios, this podcast is a must-listen for marketers, entrepreneurs, and anyone passionate about groundbreaking ideas that challenge the status quo. Join the disruption revolution and be inspired to craft your game-changing strategies.

Gregg Casaburi, CEO of Buri Brands and Founder of #ThanksPoopJuice

Gregg Casaburi is a dedicated entrepreneur known for his innovative health solutions and commitment to wellness. Born in Staten Island, NY, and raised in Monmouth County, NJ, Gregg was immersed in a business environment from a young age, learning valuable lessons from his father's diverse entrepreneurial ventures. This upbringing instilled in him a strong work ethic and a passion for business, which he carries into his current endeavors.

Currently, Gregg owns a health club in Middlesex County, NJ, is a licensed realtor, and is the founder of Poop Juice, a daily gut health supplement designed to enhance digestive health. With 17 years of experience in the health and wellness industry, he is now expanding into e-commerce, bringing his expertise to a broader audience. Gregg's entrepreneurial spirit and dedication to health and wellness have made him a respected figure in the industry.

Outside of his professional life, Gregg enjoys spending time with his wife and five American Bullys, exercising, playing golf, smoking cigars, and engaging in competitive activities. He is passionate about connecting with like-minded individuals who share his vision for a healthier future and is always open to new opportunities and collaborations. You can connect with Gregg on Instagram @GCretro or on TikTok @thankspoopjuice.

DISRUPTION PODCAST By Flexwork Studios

Join industry thought-leaders Ankur K Garg and Ludwig Araujo as they bring their unique perspectives to the table. In each episode of the Disruption Podcast, they delve deep into disruption marketing, revealing the innovative strategies and tactics behind some of the most transformative campaigns led by pioneering entrepreneurs nationwide. Together, they demystify the elements that truly set these campaigns apart in the ever-evolving marketing landscape.

Every episode of the Disruption Podcast promises enlightening conversations, actionable insights, and a behind-the-scenes look at what it truly takes to shake the market and capture audiences' attention. Powered by Flexwork Studios, this podcast is a must-listen for marketers, entrepreneurs, and anyone passionate about groundbreaking ideas that challenge the status quo. Join the disruption revolution and be inspired to craft your game-changing strategies.

Jordache Johnson, Artificial Intelligence Strategist

Jordache Johnson is a leading AI Business & Strategy Consultant, recognized for his expertise in helping organizations leverage Generative AI for growth and innovation. With a knack for simplifying complex AI concepts, Jordache collaborates with executives, sales, and marketing teams to integrate AI into their workflows effectively. His approach combines consulting, training, and keynote speaking to ensure businesses stay ahead in the dynamic AI landscape, optimizing processes, boosting productivity, and generating new business opportunities.

Jordache's impact spans numerous high-profile organizations where he crafts AI-driven strategies tailored to their unique needs. He excels in demystifying AI, making it accessible and actionable for diverse teams. Through workshops and personalized guidance, he empowers companies to harness AI safely and efficiently, driving revenue and optimizing operations. His strategic insights and practical solutions have positioned countless businesses to not only keep pace with technological advancements but to lead their industries with confidence.

A sought-after speaker, Jordache delivers compelling keynotes that illuminate the intersections of AI, business strategy, and market growth. His sessions offer actionable takeaways that inspire and equip attendees to embrace AI's transformative potential. With a forward-thinking approach, Jordache helps businesses anticipate and capitalize on technological trends, ensuring they remain competitive and resilient. His commitment to innovation and excellence makes him an invaluable partner for any organization looking to thrive in the AI era.

DISRUPTION PODCAST By Flexwork Studios

Join industry thought-leaders Ankur K Garg and Ludwig Araujo as they bring their unique perspectives to the table. In each episode of the Disruption Podcast, they delve deep into disruption marketing, revealing the innovative strategies and tactics behind some of the most transformative campaigns led by pioneering entrepreneurs nationwide. Together, they demystify the elements that truly set these campaigns apart in the ever-evolving marketing landscape.

Every episode of the Disruption Podcast promises enlightening conversations, actionable insights, and a behind-the-scenes look at what it truly takes to shake the market and capture audiences' attention. Powered by Flexwork Studios, this podcast is a must-listen for marketers, entrepreneurs, and anyone passionate about groundbreaking ideas that challenge the status quo. Join the disruption revolution and be inspired to craft your game-changing strategies.