Design strategy is something that every business should have in order to create a professional and long-lasting brand. Even that this is crucial, many businesses consider it irrelevant for their brand. 

In this episode, we'll talk about why it is important to have a professionally done design strategy and what happens if you don't do it properly or if you don't do it at all.

We'll also cover the basic steps of developing the strategy that can also help you learn more about your business and your clients/customers/users.

Joins us and make sure to share it with others if you like what you hear.

The episode is about adapting your brand and business at the hardest times and why going audio can help you with that. 

We're also talking about what other, big brands, did to succeed with this and how that helps them to stay ahead of the competition. We'll see what are the good platforms for going audio, why audio is a better long-term decision, and if you are not a music artist what are the other options for your business to benefit from it.

See you in the episode!

In this episode, we'll talk about augmented reality (AR), why you should invest in it and how that can help you create an engaging brand.

Investing in tech is something only big companies do, but that just means all other companies should carefully follow and be updated because that can be a game-changing move if they do it properly and on time.

AR is still a growing tech, but it's more and more used by everyone and we should use this unique opportunity to grow our audience.

Stay with us while we're discussing it in this episode of our podcast.

If you didn't think it's possible to increase ROI just by making the user experience on your website better, it is.

In this episode, we'll see the benefits of UX design, what makes design successful and how to measure the ROI of design. It is not easy to measure the values of user experience design, but it's not impossible. 

We'll, as well, see the challenge of measuring UX performance and its success rate. So, without further ado, let's dig in!

Is a professional logo really needed? This is the question a lot of people are asking themselves and in this episode, we'll try to answer that. We'll see why and when do you need a professional logo design, who should you hire to do it, and what to expect out of a logo designer.

We'll see what is the logo design process for a freelancer and an agency and what is the difference really.

Getting a logo design for your business can be scary, you have to give all your trust to someone else to do it and that will be something people will remember you by it and judge you for it. So, in that case, it's better to hire a professional, right? Well... yes and no.

Stay with us and we'll try to inspire you and give you some answers to all of these questions to help you make the right decision.

This is the third and final episode of our "Building a Brand" tour where we cover everything your business need for a successful brand identity and the best possible spot on the market among an ocean of others just like you. 

In this episode of Broworks podcast, we're going to talk about marketing. We'll see the ways of using the best marketing techniques to start promoting your business and engage your audience with it. Marketing can be very expensive and hard, especially for startups, but we'll see how you can use the most out of it to promote your business and build a strong foundation.

The host is Stefan Ivic, founder and Creative Director of Broworks design studio. He'll reflect insightful monologue about brand identity and the direction in which you should be going.

This is the second episode, out of 3 episodes in total, of our "Building a Brand" tour where we cover everything your business need for a successful brand identity and the best possible spot on the market among an ocean of others just like you. 

In the second episode of Broworks podcast, we're going to talk about the website and how important that is to your audience. How can a website help you to create a more engaging experience.

The host is Stefan Ivic, founder and Creative Director of Broworks design studio. He'll reflect insightful monologue about brand identity and the direction in which you should be going.

Welcome to Design for Business! This is the intro episode of our podcast, so if you want to know what we are going to talk about in our podcast, check out this intro.