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Digital Cheesecake: Marketing and Growth Podcast

Digital Cheesecake: Marketing and Growth Podcast

Written by: Jack Johnson | Blu Digital & Ellie Farrugia | Kinsman & Co
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About this listen

🎙️ Digital Cheesecake: Your Go-To Podcast for Marketing Tips, Jobs & Real Life Challenges

Step into the marketing world with Digital Cheesecake, where we deliver career hacks, insider tips, and unfiltered stories from industry leaders. Whether you’re landing your first marketing role, navigating real-life challenges, or making waves as a CMO, this podcast is your ultimate guide.

Hosted by Jack Johnson, Founder of Blu Digital Recruitment; a leader in placing top marketing talent, and Ellie Farrugia, Founder & MD of Kinsman & Co a full-service marketing agency in London changing the game in agency world.

https://www.blu-digital.co.uk
https://www.kinsmanco.com

Together, Jack and Ellie bring a unique mix of recruitment expertise and hands-on marketing insights to every episode.

🎧 What to Expect:

  • Tips to land your dream job and climb the marketing career ladder.
  • Real-world insights on media planning, branding, and performance marketing.
  • Candid discussions with industry leaders on challenges, successes, and lessons learned.
  • Actionable strategies to supercharge your growth and thrive in a competitive industry.


🍰 Sign up for weekly insights: www.digitalcheesecake.com


👉 Connect with us for more:

  • Instagram: https://www.instagram.com/digitalcheesecake_/reels/
  • LinkedIn: https://www.linkedin.com/company/digital-cheesecake/

🎧 Subscribe on Spotify, Apple Podcasts, YouTube or wherever you listen.

Join Jack and Ellie for an inside look at marketing careers, industry hacks, and how to make your mark—one slice at a time.


Jack Johnson | Blu Digital & Ellie Farrugia | Kinsman & Co
Economics Marketing Marketing & Sales
Episodes
  • Stop Making This Founder Mistake: Bootstrap vs Investment Debate | Marketing Podcast
    Feb 24 2026

    Every Founder comes to this decision...


    In this weeks episode of Digital Cheesecake, we talk:

    When should you bootstrap and when does investment actually make sense? The real trade-offs between funding and freedom.


    “If you’re going to invest that money, just don’t expect to see it"

    🎧Stream this episode now on:


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    14 mins
  • The 2026 Marketing Trends You Need To Be Testing | Marketing Podcast
    Feb 17 2026

    What’s actually happening in marketing right now?

    In this episode of Digital Cheesecake, Sarah, Ellie & Jack break down the real trends shaping 2026:

    Budgets are shrinking.

    Digital costs are rising.

    And AI is integrated into almost every platform.


    #marketing #marketingtrends #marketingideas #marketing #digitalmarketing

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    15 mins
  • The Truth About Marketing Jobs in 2026 | Marketing Podcast
    Feb 10 2026

    In this episode of Digital Cheesecake, we unpack the reality of marketing recruitment in 2026.

    From the return of senior roles (with a twist), to salary compression, longer hiring cycles, and the growing demand for hands-on leaders, this conversation is a must-watch for marketers and founders alike.

    We cover:

    Why £150k+ roles are still rare

    Mid-level roles becoming hyper-competitive

    Why CMOs are already job-hunting

    The rise of FTCs and contract work

    Global hiring trends (UK vs US vs APAC)

    Why grit and adaptability now matter more than titles ⏱️


    🎧Stream this episode now:

    YouTube: https://youtu.be/t9KHHw3bvRk

    Spotify: https://podcasts.apple.com/us/podcast/digital-cheesecake-marketing-and-growth-podcast/id1780522616


    #marketingpodcast #marketingjobs #marketingcareers #gettingajob #hiring #careers #levelup

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    21 mins
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