Episodes

  • EY 25 YAK OUT (For Now) with Terri Walters
    Nov 11 2020

    Episode Highlights:

    Meeting a milestone, Episode #25!

    Taking a holiday PAUSE from Event Yak.

    Political turmoil – win or lose, I'm hopeful both sides can dig deep and find grace.

    In the spirit of the holiday season … reflecting on what I'm thankful for and having perspective.

    Thanks for taking the Event Yak ride with me and my fantastic guests!

    Lessons in the rear-view mirror.

    And remember … Standby to Standby!

    Terri Walters

    Twitter: @TerriLWalters - https://twitter.com/TerriLWalters

    LinkedIn: @TerriLWalters - https://www.linkedin.com/in/terrilwalters/

    Email: Terri@MoonfishProduction.com

    Event Yak

    Website: https://www.eventyak.com/podcast

    Facebook: @TheEventYak - https://www.facebook.com/TheEventYak/

    Email: terri@eventyak.com

    Moonfish Production, Ltd.

    Website: http://www.moonfishproduction.com/

    LinkedIn: https://www.linkedin.com/company/moonfish-production-ltd-/

    Facebook: @MoonfishCreative - https://www.facebook.com/MoonfishCreative/

    Email: info@MoonfishProduction.com

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    20 mins
  • EY 24 KEEPING VIRTUAL REAL with Tiffany Green
    Oct 25 2020

    In this episode, we speak with Experiential Marketer and Events Producer, Tiffany Green and ask her what makes for a memorable experience, and how brands can leverage events to push their messages forward. Other topics include the art of Collaboration; what elements help to make virtual events more engaging; and what virtual events might look like once IRL events come back.

    Tiffany Green

    Website: www.xoxoTiffanyGreen.com

    LinkedIn: https://www.linkedin.com/in/tiffany-hollier

    Twitter: @xoxoTGreen

    Terri Walters

    Twitter: @TerriLWalters - https://twitter.com/TerriLWalters

    LinkedIn: @TerriLWalters - https://www.linkedin.com/in/terrilwalters/

    Email: Terri@MoonfishProduction.com

    Event Yak

    Website: https://www.eventyak.com/podcast

    Facebook: @TheEventYak - https://www.facebook.com/TheEventYak/

    Email: terri@eventyak.com

    Moonfish Production, Ltd.

    Website: http://www.moonfishproduction.com/

    LinkedIn: https://www.linkedin.com/company/moonfish-production-ltd-/

    Facebook: @MoonfishCreative - https://www.facebook.com/MoonfishCreative/

    Email: info@MoonfishProduction.com

    Episode 24 By the Numbers:

    04:04 | Terri Walters

    Meet Tiffany Green: Director of Production, Industria Creative.

    05:40 | Tiffany Green

    Working a myriad production jobs within live theatre, in-between pursing my acting career, was my unexpected entrée into the Events Industry.

    08:48 | Terri Walters / Tiffany Green

    Defining the biggest buzz word in the Events Industry: EXPERIENTIAL.

    11:20 | Terri Walters

    What's the power of EXPERIENTIAL as it relates to Brand Marketing?

    13:25 | Tiffany Green

    Our 360 degree perspective of events means virtual was an expansion, rather than a hard pivot, from IRL (In Real Life) – we've always been interested in putting more people in the (virtual) room.

    15:24 | Tiffany Green

    New thinking: How can we challenge the platforms that are currently available to us to really bring some of those successful IRL techniques into the virtual space? How can this new medium work?

    16:48 | Terri Walters

    What are some of the elements that make virtual events more engaging? How do you image it, from the beginning?

    21:05 | Terri Walters / Tiffany Green

    The key to an engaging event is to meet your guests where they're at.

    24:59 | Terri Walters / Tiffany Green

    Because "out of your control" variables can be exponential in the virtual event world, time is your only friend.

    31:39 | Terri Walters

    Have we pushed the creative limits on virtual events, or is there more head-room?

    32:36 | Terri Walters

    Will IRL Events become exclusive in the future?

    35:18 | Terri Walters / Tiffany Green

    On providing strategies for making ZOOM-level content more engaging for your audience.

    39:12 | Terri Walters

    How long does collaboration last in a program? Does it have to end?

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    46 mins
  • EY 23 CONTENT IS STILL KING with Kyle Morris
    Oct 10 2020
    Sometimes, the path that you choose puts you right where you're meant to be. That seems to be the case with Kyle Morris. His past experience has positioned him uniquely to ford the current stream of virtual events. In this episode, we discuss having the guts to take the virtual leap very early in the COVID crisis, how content is STILL King, some common misconceptions about virtual events, key differentiators for success while using virtual platforms, and how pros w/in the production industry must continue to evolve. Kyle Morris LinkedIn: https://www.linkedin.com/in/kylebmorris78 Email: kmorris@nmrevents.com NMR Events Website: https://www.nmrevents.com/ Facebook: https://www.facebook.com/NMREvents/ Twitter: https://twitter.com/NMR_Events Terri Walters Twitter: @TerriLWalters - https://twitter.com/TerriLWalters LinkedIn: @TerriLWalters - https://www.linkedin.com/in/terrilwalters/ Email: Terri@MoonfishProduction.com Event Yak Website: https://www.eventyak.com/podcast Facebook: @TheEventYak - https://www.facebook.com/TheEventYak/ Email: terri@eventyak.com Moonfish Production, Ltd. Website: http://www.moonfishproduction.com/ LinkedIn: https://www.linkedin.com/company/moonfish-production-ltd-/ Facebook: @MoonfishCreative - https://www.facebook.com/MoonfishCreative/ Email: info@MoonfishProduction.com Episode 23 By the Numbers: 00:00 | Terri Walters Meet Kyle Morris: Vice President, Business Development at NMR Events. 04:15 | Kyle Morris My very early start in the production and events business – learning that content was, and still is, KING. 07:44 | Terri Walters / Kyle Morris The key to good content is knowing your audience and knowing how to speak to them. 08:49 | Terri Walters / Kyle Morris The journey from hands-on production to sales and business development: Knowing your strengths. 12:38 | Terri Walters / Kyle Morris A COVID-19 silver lining: How NMR made the leap into virtual and built their unique business model. 16:26 | Terri Walters / Kyle Morris On how NMR takes it to the third-level (almost live) event experience. 23:12 | Terri Walters / Kyle Morris Did having a "gear-centric company" with the right engineers already in place help you make the virtual leap in such short order? On making an incredible well-engineered solution for virtual events. 25:12 | Terri Walters / Kyle Morris On how to think about virtual events – gear, people, execution and budgets. Really, nothing has changed. 28:23 | Terri Walters How are clients reacting to this new virtual forum? Challenges, failures and successes. 33:12 | Terri Walters / Kyle Morris How do you manage the "misconception" that virtual events should be virtually free? Educating clients to help them see the missed potential in their DIY events. 37:58 | Terri Walters / Kyle Morris What are some of the misconceptions clients might have about doing a virtual event? 40:50 | Terri Walters / Kyle Morris On a macro-level, how do you see COVID shaping the future of events? Timing, safety, and the hidden benefits of hybrid events. 45:42 | Terri Walters What advice can you offer people in our industry who are still struggling?
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    51 mins
  • EY 22 RESILIENCE IN ACTION with Mike Aug
    Sep 27 2020
    Mike Aug is an amazing example of resiliency. As a Project Manager and a Production Manager, you have to be. In this episode, we talk about COVID-19 Compliance, and what film and event locations might look like in the coming months. We also discuss courses you can take to get certification as a COVID-19 Compliance Officer, and talk about who pays for your quarantine time, as well as the value and fun of re-inventing yourself in a niche business. Mike Aug LinkedIn: https://www.linkedin.com/in/mikeaug/ Concert Shop: Website: https://concertshop.store Facebook: https://www.facebook.com/concertshop.store Twitter: https://twitter.com/theconcertshop Instagram: https://www.instagram.com/theconcertshop/ Chicken Scratch LLC: https://chickenscrtch.com Facebook: https://www.facebook.com/chickenscrtch/ Twitter: https://twitter.com/chicken_scrtch Instagram: https://www.instagram.com/chicken_scrtch/ Behind the Scenes Foundation: https://wp.behindthescenescharity.org Terri Walters Twitter: @TerriLWalters - https://twitter.com/TerriLWalters LinkedIn: @TerriLWalters - https://www.linkedin.com/in/terrilwalters/ Email: Terri@MoonfishProduction.com Event Yak Website: https://www.eventyak.com/podcast Facebook: @TheEventYak - https://www.facebook.com/TheEventYak/ Email: terri@eventyak.com Moonfish Production, Ltd. Website: http://www.moonfishproduction.com/ LinkedIn: https://www.linkedin.com/company/moonfish-production-ltd-/ Facebook: @MoonfishCreative - https://www.facebook.com/MoonfishCreative/ Email: info@MoonfishProduction.com Episode 22 By the Numbers: 00:00 | Terri Walters Meet Mike Aug: Event Production Manager, Certified COVID-19 Compliance/Safety Officer, Entrepreneur and Gadget Geek. 04:05 | Mike Aug Why I stepped off after 22 wonderful years at a staff position. 09:37 | Terri Walters / Mike Aug On being a teacher/staffer vs. being an owner, the challenges of working for yourself, and the key to surviving. 12:36 | Terri Walters Is there a difference between working corporation gigs vs. outdoor, festival-type events? 16:33 | Terri Walters / Mike Aug A COVID-19 silver lining – safety first! 22:49 | Terri Walters What surprised you the most during your COVID-19 safety compliance training? 24:39 | Terri Walters / Mike Aug What happens when an event professional has to quarantine after traveling to an event? Who pays for your mandatory "down-time?" What does the new work model look like? 31:48 | Mike Aug A new niche? The COVID-19 Compliance Officer (CCO) creates an entre for people wanting to get into production. 35:06 | Mike Aug The Gadget Geek takes over and creates the "Concert Shop Store" – everything a black shirt (and dirty handers) needs on-site! 43:45 | Mike Aug Charity Giving with the Behind the Scenes Foundation – helping entertainment technicians in need.
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    49 mins
  • EY 21 ON PROPERTY with Sarah Thompson CMP
    Sep 11 2020

    Hyatt Alum, Sarah Thompson takes time to talk with us in this episode about what guests should expect upon check-in, new positions evolving within the Hotel industry, creative new approaches to filling venues, the value CMP designation, and how working at Hyatt is a lot like having an extended family.

    Sarah Thompson, CMP

    Email: Sarah.Thompson2020@Yahoo.com

    LinkedIn: @SarahThompsonCMP - https://www.linkedin.com/in/sarahthompsoncmp/

    Terri Walters

    Twitter: @TerriLWalters - https://twitter.com/TerriLWalters

    LinkedIn: @TerriLWalters - https://www.linkedin.com/in/terrilwalters/

    Email: Terri@MoonfishProduction.com

    Event Yak

    Website: https://www.eventyak.com/podcast

    Facebook: @TheEventYak - https://www.facebook.com/TheEventYak/

    Email: terri@eventyak.com

    Moonfish Production, Ltd.

    Website: http://www.moonfishproduction.com/

    LinkedIn: https://www.linkedin.com/company/moonfish-production-ltd-/

    Facebook: @MoonfishCreative - https://www.facebook.com/MoonfishCreative/

    Email: info@MoonfishProduction.com

    Episode 21 By the Numbers:

    00:00 | Terri Walters

    Meet Sarah Thompson, Certified Meeting Professional (CMP): An Alum of Hyatt.

    03:29 | Sarah Thompson

    Hooked on Hyatt – starting from the ground up!

    05:45 | Terri Walters / Sarah Thompson

    Internships – the power of learning the nuts & bolts of an company and industry.

    09:24| Sarah Thompson

    The challenging road to obtaining a CMP designation.

    13:22 | Sarah Thompson

    Why I built my career at Hyatt.

    15:40 | Terri Walters / Sarah Thompson

    Hyatt in the time of COVID … how will they survive? What can guests expect today?

    20:25 | Terri Walters

    How can we do events again? Or will we?

    22:35 | Terri Walters / Sarah Thompson

    COVID-Secure-Weddings? Vertical Concerts? Outside Comedy Shows? Creating new ways to gather in hotels.

    32:00 | Terri Walters / Sarah Thompson

    Big city unrest around Hyatt city properties: Challenges and opportunities for hoteliers.

    34:13 | Terri Walters / Sarah Thompson

    On the future of hospitality.

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    42 mins
  • EY 20 PICTURE THIS with Adriana Boring
    Aug 27 2020

    What's the one thing every successful presentation should have? Find out in this week's episode where I speak with Graphic Designer and Technical Guru Adriana Boring. We discuss the finer points of budgeting, the importance of the message and content, what skills and traits make for the "ideal graphic designer," and hear the one piece of advice this seasoned graphics tech has for all presenters.

    Adriana Boring

    Email: connect@lyndinstudio.com

    Instagram: @AdrianaBoring - https://www.instagram.com/adrianaboring/

    Instagram: @hummingbirdphx - https://www.instagram.com/hummingbirdphx/

    Website: https://www.hummingbirdphx.com

    LinkedIn: Adriana Boring - https://www.linkedin.com/in/adrianaboring/

    Facebook: @hummingbirdphx - https://www.facebook.com/hummingbirdphx

    Terri Walters

    Twitter: @TerriLWalters - https://twitter.com/TerriLWalters

    LinkedIn: @TerriLWalters - https://www.linkedin.com/in/terrilwalters/

    Email: Terri@MoonfishProduction.com

    Event Yak

    Website: https://www.eventyak.com/podcast

    Facebook: @TheEventYak - https://www.facebook.com/TheEventYak/

    Email: terri@eventyak.com

    Moonfish Production, Ltd.

    Website: http://www.moonfishproduction.com/

    LinkedIn: https://www.linkedin.com/company/moonfish-production-ltd-/

    Facebook: @MoonfishCreative - https://www.facebook.com/MoonfishCreative/

    Email: info@MoonfishProduction.com

    Episode 20 By the Numbers:

    00:00 | Terri Walters

    Meet Adriana Boring: Graphics Op, Co-founder & Owner, Hummingbird.

    02:49 | Terri Walters

    GRAPHICS – where the rubber hits the road.

    04:27 | Adriana Boring

    How I got hooked on graphics.

    07:10 | Terri Walters / Adriana Boring

    Freelancing keeps you young!

    08:23 | Terri Walters

    What's makes an ideal graphic designer? The art of talking three languages: Creative, Tech, and Client-Speak.

    10:34 | Terri Walters / Adriana Boring

    Creative and tech skills are givens, but grace under fire will carry the day.

    13:28 | Terri Walters / Adriana Boring

    Hummingbird – the backstory, the chemistry, and creating a stress-free, graphics-capable road model for events. Show ready in 20 minutes!

    18:38 | Adriana Boring / Terri Walters

    Content is (still) king – don't lose sight of the most important thing … THE MEETING MESSAGE.

    22:45 | Terri Walters / Adriana Boring

    The COVID Crash – harsh realities, business adjustments, and new opportunities.

    28:53 | Terri Walters / Adriana Boring

    Designing for a the new virtual world – a steep learning curve, challenges and unknowns.

    35:20 | Adriana Boring

    My single best piece of advice to presenters – rehearse, rehearse, rehearse.

    37:06 | Terri Walters

    What is the ONE THING (or two or three) every presentation should have?

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    42 mins
  • EY 19 HE'S A MAGIC MAN, MAMA with Mike Duseberg
    Aug 13 2020

    In this episode, I speak with Entertainer, Mike Duseberg about the importance of creating connections through shared experiences. We discuss the significance of entertainment as it relates to corporate events, in both Live/Live and Virtual/Live, how great entertainers are able to "not cross the line," and the evolution of everyone's home studios.

    Mike Duseberg

    Website: www.MagicMeansBusiness.com

    LinkedIn: Mike Duseberg - https://www.linkedin.com/in/mikeduseberg/

    An article by Mike we didn't talk about on-air, but I thought was interesting and relevant:

    https://www.corporateeventnews.com/jeff-bezos-says-how-we-should-think-about-next-10-years

    Terri Walters

    Twitter: @TerriLWalters - https://twitter.com/TerriLWalters

    LinkedIn: @TerriLWalters - https://www.linkedin.com/in/terrilwalters/

    Email: Terri@MoonfishProduction.com

    Event Yak

    Website: https://www.eventyak.com/podcast

    Facebook: @TheEventYak - https://www.facebook.com/TheEventYak/

    Email: terri@eventyak.com

    Moonfish Production, Ltd.

    Website: http://www.moonfishproduction.com/

    LinkedIn: https://www.linkedin.com/company/moonfish-production-ltd-/

    Facebook: @MoonfishCreative - https://www.facebook.com/MoonfishCreative/

    Email: info@MoonfishProduction.com

    Episode 19 By the Numbers:

    00:00 | Terri Walters

    Meet Mike Duseberg: Entertainer, Magician, Mind-Reader, Marketer and all-around nice guy!

    02:36 | Mike Duseberg

    The magic of connecting people, building relationships and creating networking opportunities through entertainment and engagement.

    03:30 | Mike Duseberg

    Falling into magic – seeing the future at a very young age.

    08:12 | Terri Walters / Mike Duseberg

    Doing virtual magic in a COVID world – challenges and opportunities.

    10:32 | Terri Walters / Mike Duseberg

    Defining the purpose of "Entertainment"– to command attention and transport the mind elsewhere – and how it applies to any speaker who needs to deliver a message on stage.

    14:10 | Terri Walters / Mike Duseberg

    Is "Entertainment" really necessary? Entertaining and engaging audiences, virtually – building connections and common ground to create memorable experiences.

    17:23 | Terri Walters / Mike Duseberg

    Working with corporate insiders to deliver the right sale & marketing messages for the client.

    23:47 | Terri Walters / Mike Duseberg

    Is FUN "taboo" these days? How do we get back to having some normalcy, and human connectivity, in our lives? How does "fun" feed into creativity and help corporations grow?

    27:39 | Terri Walters / Mike Duseberg

    Walking the entertainment line … how do we talk to each other, without offense, in a world that many might consider hyper-sensitive?

    29:30 | Terri Walters / Mike Duseberg

    Tech talk – what works? Taking baby steps, building home studios and learning when and how to jump into the virtual work world.

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    37 mins
  • EY 18 YAK TALKS BACK with Terri Walters
    Aug 6 2020

    Event Yak Host, Terri Walters reflects on her 17-week live event-related podcast journey, including discussions about technical challenges and advancements, for both, herself, and the industry at large. She also shares what she's learned about the people she's interviewed, how she feels she has evolved personally and professionally, and what both she, and the people within the industry must do in order to soldier on and create the future of events.

    Terri Walters

    Twitter: @TerriLWalters - https://twitter.com/TerriLWalters

    LinkedIn: @TerriLWalters - https://www.linkedin.com/in/terrilwalters/

    Email: Terri@MoonfishProduction.com

    Event Yak

    Website: https://www.eventyak.com/podcast

    Facebook: @TheEventYak - https://www.facebook.com/TheEventYak/

    Email: terri@eventyak.com

    Moonfish Production, Ltd.

    Website: http://www.moonfishproduction.com/

    LinkedIn: https://www.linkedin.com/company/moonfish-production-ltd-/

    Facebook: @MoonfishCreative - https://www.facebook.com/MoonfishCreative/

    Email: info@MoonfishProduction.com

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    22 mins