In this unscripted solo episode, Erin Power shares her thoughts, feelings, and predictions for the health coaching industry in 2026. She reflects on what she's seeing as a practicing health coach and health coach educator, and what those shifts may mean for coaches who are building their businesses.

Erin's core prediction: a large segment of the health consumer will become increasingly fatigued by constant marketing and quick-fix promises, and will start looking for something more real, more trusted, and more human.

She breaks down how she's responding in her own business: doubling down on trust-building, delivering value, long-form content (podcasts and YouTube), and more live human connection, while still acknowledging that low-ticket, influencer-style models may continue to work for part of the market.

Episode Overview

0:00 Intro + why Erin is thinking about health coaching in 2026

1:42 Erin's main prediction for 2026

4:20 Consumer fatigue: constant ads, hooks, and marketing everywhere

7:05 "Miracle hopping" and why Erin doesn't want to play in the miracle market

10:06 Choosing who you want to work with (and who you don't)

10:34 Trust-building + delivering value as the strategy

10:48 Social media shift: putting more real life in the feed (not just stories)

13:09 Email list: emailing more often to build relationship (without perfect polish)

14:58 Cross-posting and showing up on more platforms (TikTok/YouTube Shorts/LinkedIn)

18:18 Long-form content as a trust engine: YouTube + podcast (and keeping it simple)

24:00 Human-to-human connection: free no-pitch workshops and live interaction

27:53 Closing thoughts (episode ends around 27:55)

Key Concepts in This Episode

Marketing Fatigue + the "Miracle Market"
Erin describes how many consumers are tired of being sold quick fixes (programs, supplements, plans, and "miracles") every time they open their phones, and how this can create skepticism and burnout.

"Miracle Hopping" vs. Long-Term Transformation

She contrasts low-commitment purchases with the kind of long-term coaching relationships that create real change, and explains why she prefers clients who are ready to invest time, energy, and attention.

Trust Building + Delivering Value

Instead of constant pitching, Erin focuses on showing up consistently, being a real person, and offering useful content that helps people decide, in their own time, whether they want to work with her.

Visibility Through Authenticity (Feed vs. Stories)

Erin shares her choice to put more of her real life into her feed so potential clients can actually get to know her, not just a curated business image.

Long-Form Content: Podcast + YouTube as Trust Engines

She recommends coaches consider starting a podcast or YouTube channel, emphasizing that it doesn't need to be perfect. The goal is to exist consistently and let people binge, learn, and build familiarity.

Human-to-Human Connection

Erin believes real relationship will be even more valuable as tech and AI grow, and mentions more live experiences like workshops, events, and community-based connection.

Connect with Erin

• Submit your questions: podcast@primalhealthcoach.com
• Website: primalhealthcoach.com
• Instagram: @primalhealthcoach

Ready to turn your passion for health into lasting impact?

Health Coach Radio is your backstage pass into the world of health and wellness coaching, hosted by Primal Health Coach Institute Coaching Director Erin Power and powered by the legacy of founder Mark Sisson. Each episode is packed with real stories, expert strategies, and practical inspiration to help you grow as a coach and make a difference.

Curious about what's possible for your own coaching journey?

Visit primalhealthcoach.com to learn how Primal Health Coach Institute can help you transform lives — including your own — through the power of coaching and ancestral health.

Seed oils have become one of the most controversial topics in the modern nutrition world. Depending on who you follow, they're either toxic, inflammatory villains destroying metabolic health… or harmless, misunderstood ingredients wrongly blamed for everything.

In this solo episode, Erin Power brings clarity to the confusion by breaking down the ancestral perspective, the modern scientific evidence, and the real world nuance coaches need when discussing seed oils with clients. Instead of taking sides, Erin shows how to stay curious, evaluate claims with integrity, and guide clients without fear based messaging.

If you've ever felt overwhelmed by conflicting nutrition advice around seed oils or wondered what to actually tell your clients, this episode brings the grounded, unbiased perspective you've been missing.

Episode Overview

0:00 Why Seed Oils Spark Confusion

0:34 Ancestral Health Perspective

3:19 Industrial Processing and Mismatch Ideas

7:51 What Research Actually Shows

11:15 Seed Oils vs Ultra Processed Foods

14:54 How Coaches Can Talk About This Without Dogma

Key Concepts in This Episode

Ancestral Viewpoint

Erin explains the concerns raised by ancestral and primal thinkers like Mark Sisson, including:
• Industrial processing and evolutionary mismatch
• High Omega 6 content and theoretical inflammation pathways
• How modern diets differ dramatically from traditional fat sources

Scientific Evidence

Modern research paints a more nuanced picture:
• Human studies do not show seed oils causing inflammation
• Linoleic acid is often correlated with lower inflammation
• Replacing saturated fats with polyunsaturated fats can lower LDL
• The real issue tends to be Omega 3 deficiency, not Omega 6 excess

Ultra Processed Food Context

Seed oils appear most often in foods that are:
• Hyper palatable
• Shelf stable
• High in refined carbs, additives, and excess calories
This makes seed oils more of a marker for processed foods rather than the root cause of poor health.

How Coaches Should Approach the Topic

Erin models a grounded, non judgmental coaching stance:
• Avoid extremes and absolutist thinking
• Confront your own nutrition biases
• Guide clients toward big picture patterns
• Validate concerns while offering nuance
• Focus on what clients can realistically change

The goal isn't to demonize seed oils — it's to help clients make clearer, calmer, more informed decisions.

Connect with Erin

• Submit your questions: podcast@primalhealthcoach.com
• Website: primalhealthcoach.com
• Instagram: @primalhealthcoach

Ready to turn your passion for health into lasting impact?

Health Coach Radio is your backstage pass into the world of health and wellness coaching, hosted by Primal Health Coach Institute Coaching Director Erin Power and powered by the legacy of founder Mark Sisson. Each episode brings real stories, expert strategies, and practical insights to help you grow as a coach and make a meaningful impact.

Curious about what's possible for your own coaching journey
Visit primalhealthcoach.com to learn how Primal Health Coach Institute can help you transform lives — including your own — through the power of coaching and ancestral health.

Why do so many health coaches stay invisible, even though they want to grow their practice, impact lives, and attract clients who truly need them? In this powerful episode, Erin Power sits down with Kayley Hamilton — former Hollywood red carpet reporter turned PR agency founder — to unpack the mindset, identity shifts, and practical strategies health and wellness coaches need to become confidently visible.

Kayley shares her story of going from "the shy girl" who couldn't speak up in class to interviewing A-list celebrities, winning Emmy Awards, and eventually launching a PR agency that helps wellness experts amplify their mission. She breaks down her signature 3 E's Framework for overcoming self-doubt, shifting identity, building a magnetic personal brand, and stepping into the future version of yourself who is ready to be seen.

If you struggle with imposter syndrome, fear of visibility, or uncertainty about how to talk about your work publicly, this conversation will feel like a breakthrough moment.

Episode Overview

0:00 Why Visibility Matters for Health Coaches

3:40 Kayley's Story: From "Shy Girl" to Emmy-Winning Reporter

12:15 The 3 E's Framework for Becoming a Higher Version of Yourself

22:10 Overcoming Limiting Identities and Self-Perceptions

31:05 Using Imagination and Visualization to Rewire Success

39:20 Kayley's Daily Practices for Confidence and Alignment

48:55 Why Humility Holds Coaches Back from Serving Their People

Key Concepts in This Episode

The 3 E's Framework for Identity Shifts

Expanders

Find people living the life you want to show your brain what's possible.

Experience

Use imagination, visualization, and daydreaming to "rehearse" the future you.

Embody

Act as the higher version of yourself today rather than waiting for "someday."

Visibility as Service, Not Ego

Kayley reframes visibility as an act of service — not self-promotion. Coaches block their purpose when they hide. The clients who need them most can only find them if they choose to be seen.

Mindset Over Mechanics

Imposter syndrome, perfectionism, and fear of judgment keep most coaches stuck. Kayley explains why imagination, self-concept, emotional regulation, and daily alignment practices matter more than tactics when building a brand.

Daily Alignment Practices

Morning affirmations

Meditation with the Activations app

Walking and getting-ready meditations

Movement to ground the nervous system

Avoiding social media first thing in the morning

Connect with Kayley Hamilton

• Instagram: @kayleyhamilton_
• PR Agency: https://www.uplvlagency.com/

Connect with Erin

• Submit your questions: podcast@primalhealthcoach.com
• Website: primalhealthcoach.com
• Instagram: @primalhealthcoach

Ready to turn your passion for health into lasting impact?

Health Coach Radio is your backstage pass into the world of health and wellness coaching, hosted by Primal Health Coach Institute Coaching Director Erin Power and powered by the legacy of founder Mark Sisson. Each episode is packed with real stories, expert strategies, and practical inspiration to help you grow as a coach and make a difference.

Curious about what's possible for your own coaching journey?

Visit primalhealthcoach.com to learn how Primal Health Coach Institute can help you transform lives — including your own — through the power of coaching and ancestral health.

Every coach faces big questions on the path to building a thriving practice. In this special listener Q&A episode, Erin Power answers three of the most common (and most challenging) coaching questions: overcoming sales call anxiety, knowing when to leave your full time job, and figuring out how much to charge.

With her signature mix of clarity and practicality, Erin breaks each one down into simple, actionable steps. Whether you're just starting your coaching journey or navigating your next big decision, this episode will help you get unstuck and move forward with confidence.

Episode Overview

0:00 Intro to the Listener Q&A

2:18 How to Overcome Sales Call Anxiety

11:40 Reframing the "Sales Call" as a Coaching Conversation

22:15 When to Leave Your Full Time Job

33:30 Making a Gradual Transition Instead of a "Leap"

43:45 How to Set the Right Price for Your Coaching

55:10 The Mindset Behind Confident Pricing

Key Concepts in This Episode

1. Sales Call Anxiety

Erin explains why coaches fear sales calls, how to reframe the conversation as a low pressure consultation, and why detaching from the outcome builds confidence and clarity. She also shares a simple structure for talking about pricing without overexplaining or apologizing.

2. Leaving Your Full Time Job

Instead of thinking about a "leap," Erin encourages coaches to think in steps. From evaluating your financial needs to building your client base gradually, she offers a realistic approach to transitioning into full time coaching without panic or burnout.

3. Pricing Your Coaching

Why clarity and confidence matter more than the number itself, how to avoid "explaining" your price, and how Change Talk naturally leads to the moment where pricing is simply a logistical step.

Connect with Erin

• Submit your questions: podcast@primalhealthcoach.com
• Website: primalhealthcoach.com
• Instagram: @primalhealthcoach

Ready to turn your passion for health into lasting impact?

Health Coach Radio is your backstage pass into the world of health and fitness coaching, hosted by Primal Health Coach Institute Coaching Director, Erin Power, and powered by the legacy of founder Mark Sisson. Each episode is packed with real stories, expert strategies, and practical inspiration to help you grow as a coach and make a difference.

Curious about what's possible for your own coaching journey?

Visit primalhealthcoach.com to learn how Primal Health Coach Institute can help you transform lives—including your own—through the power of coaching and ancestral health.

What if every coaching session ended with clarity, confidence, and a strong sense of momentum? In this solo episode, Erin Power breaks down one of the most effective tools she teaches inside the Master Coach Certification program: The GAB Summary.

Rooted in motivational interviewing and grounded in the Coaching Conversation Framework, the GAB Summary helps coaches elevate their sessions by reinforcing goal clarity, strengthening client ownership, assessing confidence, and identifying barriers before they show up.

Whether you're building your coaching skills or refining an established practice, this episode will help you support your clients toward greater autonomy, self efficacy, and long term success.

Episode Overview

0:00 Introduction to the GAB Summary

1:45 What Makes a Great Coaching Conversation

4:20 Process Goals vs Outcome Goals

7:40 How to Set SMART + Values-Based Goals

12:36 Understanding the GAB Summary Framework

13:12 Goal Recap and Client Ownership

14:07 Building Confidence Through Change Talk

16:38 Identifying and Solving Barriers

Key Concepts in This Episode

The GAB Summary Framework

• G – Goal Summary

The client recites the specific goal and accountability plan to reinforce clarity and ownership.

• A – Assess Confidence
Using a 1 to 10 scale to uncover change talk and strengthen readiness for action.

• B – Barriers
Exploring potential obstacles and co creating solutions to ensure follow through.

This simple but powerful structure helps end every coaching session with intention, alignment, and confidence.

Connect with Erin

• Submit your questions: podcast@primalhealthcoach.com

• Website: primalhealthcoach.com

• Instagram: @primalhealthcoach

Ready to turn your passion for health into lasting impact?

Health Coach Radio is your backstage pass into the world of health and fitness coaching, hosted by Primal Health Coach Institute Coaching Director, Erin Power, and powered by the legacy of founder Mark Sisson. Each episode is packed with real stories, expert strategies, and practical inspiration to help you grow as a coach and make a difference.

Curious about what's possible for your own coaching journey?
Visit primalhealthcoach.com to learn how Primal Health Coach Institute can help you transform lives—including your own—through the power of coaching and ancestral health.

Have you ever wondered about salt's true role in our health? Join a fascinating chat with Samantha Skyring on how pure, naturally-sourced salt can recharge your life.

Health coaches and wellness enthusiasts will benefit immensely from understanding the difference between table salt and naturally unrefined salts like Oryx Desert Salt, which is harvested sustainably. "Nature wouldn't create a product so essential if it were harmful to us," says Samantha, urging us to embrace the ancient wisdom of salt for better health.

Episode Overview:

0:00 Intro

2:20 Samantha's Journey and Orx Desert Salt's Origins

3:15 The Science and Benefits of Salt

6:20 The Problem with Table Salt

12:40 Sourcing and Quality of Orx Desert Salt

21:25 The Mystical and Elemental Nature of Orx Salt

33:35 The Ubiquity and Importance of Salt

35:10 Pollution and Its Impact on Oceans

38:15 The Purity of Desert Salt

38:45 Homeopathy and Personal Health Practices

43:10 Salt and Modern Health Misconceptions

46:55 Practical Uses and Benefits of Salt

53:50 Personal Experiences and Testimonials

Connect with Samantha on:

• Website: https://oryxdesertsalt.com

• LinkedIn: https://www.linkedin.com/in/samanthaskyring/?originalSubdomain=za

• IG: https://www.instagram.com/oryxdesertsalt/?hl=en

Ready to turn your passion for health into lasting impact?

Health Coach Radio is your backstage pass into the world of health and fitness coaching, hosted by Primal Health Coach Institute Coaching Director, Erin Power, and powered by the legacy of founder Mark Sisson. Each episode is packed with real stories, expert strategies, and practical inspiration to help you grow as a coach and make a difference.

Curious about what's possible for your own health coaching journey?

Visit primalhealthcoach.com to learn how Primal Health Coach Institute can help you transform lives—including your own—through the power of coaching and ancestral health.

Erin Power delves into the challenges of starting and scaling a health coaching business while balancing a full-time job and family life. She shares practical strategies for building a sustainable coaching practice, highlighting the importance of finding a unique coaching style and tailoring services to individual expertise, whether in fitness, nutrition, or a combination of both. Erin offers insights on structuring client protocols, delivering effective sessions, and adapting to the evolving wellness industry, where a more holistic approach is increasingly emphasized.

Erin also tackles time management, providing tips for carving out time in a busy schedule and avoiding burnout. From the benefits of weekly check-ins to determining program lengths, she guides listeners on building strong client relationships. As the episode closes, Erin reflects on her own journey from one-on-one coaching to group engagements, underscoring the necessity of scalable business models and the transformative power of perseverance in achieving long-term success in the health coaching field. To learn how to become a health coach or to up-level your skills and credentials as a health coach, visit primalhealthcoach.com

Episode Overview:

0:00 Welcome to Health Coach Radio

13:38 The Evolution of Health Coaching

15:55 Diving into Q&A

27:19 Tips for Balancing Coaching and Full-Time Work

38:18 Structuring Your Coaching Programs

46:55 My First Client Experience

Connect with Erin at:

• Submit your questions to help@primalhealthcoach.com

• Website: primalhealthcoach.com

• Instagram: @primalhealthcoach

Resources Mentioned in Episode: • Motivational Interviewing in Nutrition and Fitness: https://amzn.to/3TtB2KP

Ready to turn your passion for health into lasting impact?

Health Coach Radio is your backstage pass into the world of health and fitness coaching, hosted by Primal Health Coach Institute Coaching Director, Erin Power, and powered by the legacy of founder Mark Sisson. Each episode is packed with real stories, expert strategies, and practical inspiration to help you grow as a coach and make a difference.

Curious about what's possible for your own health coaching journey?

Visit primalhealthcoach.com to learn how Primal Health Coach Institute can help you transform lives—including your own—through the power of coaching and ancestral health.

What happens when ancient wisdom meets modern health coaching? In this episode of Health Coach Radio, Erin Power sits down with Nidhi Pandya, a NAMA-certified advanced Ayurvedic practitioner, best-selling author of Your Body Already Knows, women's health coach, and speaker.

If you've ever thought Ayurveda was too "woo" or unscientific, this conversation may just shift your perspective. Erin and Nidhi dive into what Ayurveda really means—the science of life—and how its principles can deepen our understanding of nutrition, digestion, and how food actually behaves in the body.

Whether you're a coach steeped in macros and calories or simply curious about integrating timeless wisdom with evidence-based practice, this episode will expand the way you think about health and nutrition.

Episode Overview:

0:00 Intro

1:55 Nidhi Pandya's Ayurvedic Journey

5:10 Understanding Ayurveda: Science of Life

7:42 Debunking Skepticism: The Evidence of Ayurveda

16:00 The Spoon Down Method: Transforming Relationship with Food

24:00 Ayurvedic Food Evaluation: The Six Tastes

29:00 The Power of Sour and Salty Tastes

30:40 The Three Building Tastes

32:50 Reawakening Appetite and Snacking

34:00 The Role of Bitter, Pungent, and Astringent Tastes

42:40 Ayurvedic Nutrition Certification Program

44:20 Bridging Ancient Wisdom with Modern Nutrition

48:40 The Freedom of Health

Connect with Nidhi on:

• Website: https://www.nidhi.me
• Book: https://www.nidhi.me/nidhi-book-pre-order-new
• Courses: https://www.nidhi.me/store
• IG: https://www.instagram.com/my_ayurvedic_life/

Ready to turn your passion for health into lasting impact?

Health Coach Radio is your backstage pass into the world of health and fitness coaching, hosted by Primal Health Coach Institute Coaching Director, Erin Power, and powered by the legacy of founder Mark Sisson. Each episode is packed with real stories, expert strategies, and practical inspiration to help you grow as a coach and make a difference.

Curious about what's possible for your own health coaching journey?

Visit primalhealthcoach.com to learn how Primal Health Coach Institute can help you transform lives—including your own—through the power of coaching and ancestral health.