What does it take to build a business around what women actually need—and trust yourself along the way?

In this episode of MOTHERHOOD ADVANTAGE, Dr. Laura Marie Rivera sits down with Tara Clark, founder of TaraShakti skiwear, to explore the connections between Motherhood, entrepreneurship, and the power of showing up.

A pragmatic, sports-loving Mother, Tara shares how she found her way into the apparel industry, creating outerwear that brings together fashion, function, and a commitment to helping women feel good. She discusses designing for different bodies, building credibility and partnerships, and navigating uncertainty—including a pandemic pivot that supported local farmers.

Throughout the conversation, Tara returns to human connection: listening to people, building relationships, and bringing vulnerability and authenticity to leadership. Together, Tara and Laura Marie explore how those practices show up in both caregiving and business, alongside the ongoing work of setting priorities and making room for yourself.

For anyone considering a new venture or wondering what their next chapter might hold, Tara offers an invitation: show up, embrace what you don’t yet know, and give your own “star power” room to shine.

In this conversation:

• Tara Clark's entrepreneurial journey
• The role of human connection in business
• Designing inclusive and functional outerwear
• Balancing Motherhood and entrepreneurship
• The importance of authenticity and vulnerability in leadership
• The power of showing up, in life and in business
  

TaraShakti: https://tarashakti.com/

About Motherhood Advantage

At Motherhood Advantage, we explore the research, stories, and leadership lessons that emerge when we recognize Motherhood not as a detour from leadership—but as one of its greatest teachers.

If you'd like to learn more about the research or recommend a Mother, please visit us at MotherhoodAdvantage.com

@MotherhoodAdvantage with Dr. Laura Marie Rivera