"Is Pepsi OK" - When Pepsi exploded the internet with a question
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"Is Pepsi OK" - When Pepsi exploded the internet with a question
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About this listen
Join us on a captivating journey through the strategic brilliance of Pepsi's groundbreaking "Is Pepsi OK?" campaign.
Delve deep into the annals of marketing history as we unravel the origins, impact, and enduring legacy of this transformative endeavor.
From celebrity endorsements to multi-channel activations, discover how Pepsi's innovative approach redefined brand storytelling and resonated with a new generation of consumers.
Explore the lessons learned and insights gained from this iconic campaign, and uncover the secrets to crafting purpose-driven marketing strategies that leave a lasting impression. Tune in and prepare to be inspired by the power of a refreshing change.
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