In this episode, Meredith Sibley, a social media marketing expert and founder of Flux Creative Solutions, shares valuable insights on how podcasters can leverage social media and content creation to grow their audience. Topics include social media strategies, ad campaigns, and overcoming imposter syndrome.

Key Topics Covered:

• On-site content creation for clients.
• Social media platform strategies for podcasters.
• Effective use of ads and boosting posts.
• Building community and listener engagement.
• Overcoming imposter syndrome in content creation.

Follow Meredith on Instagram: https://www.instagram.com/flux_creativesolutions/

Follow Meredith on Facebook: https://www.facebook.com/search/top?q=flux%20creative%20solutions

Meredith's Website:https://www.fluxcreativesolutions.com/

Let’s Connect!

Apply to join the Podcast Growth Retainer: https://forms.gle/Jvh1p5vbs47omkho7

Book Your Podcast Consultation Today: https://www.pivotballchange.com/services

Launch Your Podcast with Pivot Ball Change: https://www.pivotballchange.com/services

Follow Pivot Ball Change on Instagram: https://www.instagram.com/pivotballchange/

Visit Pivot Ball Change’s Website: https://www.pivotballchange.com/

In this episode, I sit down with Shannon Leyko, host of The Paring Down Podcast, who has built a top-performing show with over one million downloads, a 700,000+ audience across platforms, and a book deal with Penguin Random House releasing in Spring 2027. Shannon shares a refreshingly honest look at what it really takes to grow a podcast into a business asset, without overcomplicating the process. We talk about building momentum from scratch, the long game of consistency, and how strategic visibility can open doors you never expected. If you are a business owner who wants your podcast to do more than just exist, this conversation will show you what is actually possible when you treat it like a growth tool.

Key topics covered in this episode:

• The mindset shift that separates hobby podcasters from growth-focused CEOs
• How her pageant background shaped her confidence, presence, and communication style
• What it looked like to create content when no one was watching
• The exact moment she realized her podcast had real business potential
• How she approached pitching herself before opportunities came to her
• What a podcast network actually handles and why it matters
• The behind-the-scenes structure required to sustain a high-volume release schedule
• The role long-term vision played in turning content into a multi-platform brand

Links & Resources:

Listen to Shannon’s Podcast: https://shannonleyko.com/paring-down-podcast

Follow Shannon on Instagram: https://www.instagram.com/shannonleyko/

Visit Shannon’s Website: https://shannonleyko.com/

Orzo Recipe: https://www.tiktok.com/@saltandsagenutrition/video/7542966188297456909?_r=1&_t=ZP-95vFBLCYu7z

Quince Discount Code: https://www.quince.com/women/best-sellers?utm_source=veritone&utm_medium=podcast&utm_campaign=paring

Let’s Connect!

Apply to join the Podcast Growth Retainer: https://forms.gle/Jvh1p5vbs47omkho7

Book Your Podcast Consultation Today: https://www.pivotballchange.com/services

Launch Your Podcast with Pivot Ball Change: https://www.pivotballchange.com/services

Follow Pivot Ball Change on Instagram: https://www.instagram.com/pivotballchange/

Visit Pivot Ball Change’s Website: https://www.pivotballchange.com/

Fresh off the Sister Circle Summit in La Crosse, where I had the opportunity to be a featured panelist, I’m breaking down the biggest takeaways for podcasters who want real growth. This episode highlights why attending live, in-person events is one of the most effective ways to build meaningful connections, attract aligned listeners, and create tangible momentum for your show. From meeting potential guests who are far more likely to say yes, to connecting with past guests like Stephanie Ross in real life, the impact goes far beyond what can happen online. I’m also sharing how I approached the event strategically so I could see a return on my investment before even leaving, along with the behind-the-scenes strategies that made this event so successful and how it’s inspiring me to think bigger about hosting my own.

Topics Covered:

• Why in-person events make it easier to book high-quality podcast guests.
• How live events help you attract aligned, engaged followers.
• The value of meeting past podcast guests face-to-face.
• How to connect with event hosts without taking up too much of their time.
• The exact prep work that helped generate ROI before leaving the event.
• Behind-the-scenes strategies used to sell tickets and book speakers.
• Why pre-event calls can elevate your entire experience.
• A fresh perspective shift on podcast growth after attending live events.
• A hot take on why attending events alone can be more impactful.

Let’s Connect!

Apply to join the Podcast Growth Retainer: https://forms.gle/Jvh1p5vbs47omkho7

Book Your Podcast Consultation Today: https://www.pivotballchange.com/services

Launch Your Podcast with Pivot Ball Change: https://www.pivotballchange.com/services

Follow Pivot Ball Change on Instagram: https://www.instagram.com/pivotballchange/

Visit Pivot Ball Change’s Website: https://www.pivotballchange.com/

Meet the team behind Pivot Ball Change. In this episode, I sit down with my two editors, Becca and Paige, for a behind-the-scenes look at how they each got into podcast editing, what it’s really like working inside the business, and how this role fits into their lives as busy moms. We talk candidly about their different hiring experiences, what it takes to build trust on a small team, and how I stay connected to clients while remaining hands-off in the day-to-day. If you’ve ever been curious about outsourcing your podcast or breaking into the editing world yourself, this conversation offers both transparency and practical insight.

Key Topics Covered:

• How Paige joined Pivot Ball Change through a simple Instagram connection.
• Hiring before maternity leave and building a team you trust.
• My hands-off leadership style and why trust is everything.
• Becca’s experience being hired through a more traditional interview process.
• Starting podcast editing with no prior experience and learning by doing.
• What onboarding and training looks like inside Pivot Ball Change.
• What happens after I hand off a show to my team.
• Staying connected with clients while not managing every detail.
• Behind-the-scenes realities of working with influencers.
• Why podcast editing is a flexible, work-from-anywhere job for moms.
• Advice for getting started in the podcast editing industry.
• Becca and Paige’s “4 F’s”: food, fashion, fun, and future plans.

Links & Resources:

Follow Paige on Instagram: https://www.instagram.com/lecksgetcozy/

How to Edit Podcasts Guide: https://www.pivotballchange.com/howtoeditpodcasts/p/how-to-edit-podcasts-with-pivot-ball-change

Let’s Connect!

Apply to join the Podcast Growth Retainer: https://forms.gle/Jvh1p5vbs47omkho7

Book Your Podcast Consultation Today: https://www.pivotballchange.com/services

Launch Your Podcast with Pivot Ball Change: https://www.pivotballchange.com/services

Follow Pivot Ball Change on Instagram: https://www.instagram.com/pivotballchange/

Visit Pivot Ball Change’s Website: https://www.pivotballchange.com/

A 15-person family vacation to Florida sounds dreamy… until you’re an introverted homebody traveling with a one-year-old and way outside your normal routine. In this episode, I’m giving you the full, unfiltered recap of our big family trip, from the wins that made it all worth it to the moments where I completely unraveled. I’m sharing what worked, what didn’t, what I’d absolutely do again, and what I’d rethink next time, along with answers to your questions about traveling with a large group and little kids. If you’ve ever wondered whether a trip like this is actually relaxing or just a different kind of work, this one’s for you.

Key Topics Covered:

• What it’s really like traveling with a 15-person family group as an introvert.
• Flying in and out of a small airport and why it made a huge difference.
• Why our Florida location worked so well for a Disney and beach combo trip.
• Airbnb logistics when traveling with a large group and young kids.
• How I prepped snacks, toys, and activities to keep our kids entertained.
• Navigating the airport and flight with a one-year-old, including seating tips.
• The car rental service we tried and would recommend.
• Our day trip to Universal and the most “go with the flow” decision I made.
• Why packing our entire medicine cabinet ended up being a lifesaver.
• The reality of disrupted sleep schedules and how it impacted the trip.
• The moments I lost it and what they taught me about my limits.
• The internal struggle of saying yes to a trip like this for your kids.

Links:

The Last Mrs. Parish: https://amzn.to/47P9kQ1

Travel Sweat Suit: https://amzn.to/4sfhf0l

Mom-friendly Swimsuit: https://amzn.to/4si7dLO

Let’s Connect!

Apply to join the Podcast Growth Retainer: https://forms.gle/Jvh1p5vbs47omkho7

Book Your Podcast Consultation Today: https://www.pivotballchange.com/services

Launch Your Podcast with Pivot Ball Change: https://www.pivotballchange.com/services

Follow Pivot Ball Change on Instagram: https://www.instagram.com/pivotballchange/

Visit Pivot Ball Change’s Website: https://www.pivotballchange.com/

What happens when a big entrepreneurial dream meets a partner who sees the world through a financial lens? In this conversation, I’m joined by my husband, Travis, the numbers guy behind Pivot Ball Change and the person I turn to for honest feedback, financial guidance, and support through every stage of business ownership. We’re sharing a real, behind-the-scenes look at what it’s like to build a business within a marriage when you think very differently, from how we met and how our upbringings shaped our views on money, to the emotional and financial realities of me leaving my stable HR career to go all in on my business. This episode is an honest look at the conversations couples aren’t having enough, and why they matter more than you think.

In this episode, we cover:

• What it’s like to be married to someone who approaches ideas and risk completely differently
• Travis’s perspective on how we met and what initially attracted us to each other
• How our childhood experiences shaped our beliefs and communication around money
• Why your partner’s response to a business idea can influence whether it ever comes to life
• What those early conversations about starting a business actually look like behind the scenes
• The emotional and financial realities of leaving a stable career to go all in on entrepreneurship
• Travis’s honest experience navigating the shift from dual income to relying on one business
• The mindset shift that helped him feel more comfortable with risk and uncertainty
• How our dreams differ when it comes to living for now versus planning for the future
• Ways we support each other even when our goals don’t look the same
• Financial strategies and tax write-offs we’ve used within the business
• How Travis has helped me save money and make smarter financial decisions
• Starting a custodial Roth IRA and thinking long term for our kids
• Learning how to receive feedback on something that feels deeply personal

Listen to Episode 51 of the PBC Podcast: https://www.pivotballchange.com/podcast-1/47-finding-my-pink-again-why-im-bringing-pivot-ball-change-back-24p45-eaesj-ksjtj-ygxw2

Riverside Referral Code: https://riverside.sjv.io/WOXq0P

Get your copy of the Pivot Ball Change Editing Guide: https://www.pivotballchange.com/howtoeditpodcasts/p/how-to-edit-podcasts-with-pivot-ball-change

Let’s Connect!

Apply to join the Podcast Growth Retainer: https://forms.gle/Jvh1p5vbs47omkho7

Book Your Podcast Consultation Today: https://www.pivotballchange.com/services

Launch Your Podcast with Pivot Ball Change: https://www.pivotballchange.com/services

Follow Pivot Ball Change on Instagram: https://www.instagram.com/pivotballchange/

Visit Pivot Ball Change’s Website: https://www.pivotballchange.com/

What does it really look like to start a podcast while raising a family, and is it worth it if it is not making money yet? In this episode, I am joined by my first international guest, Victoria Phipps, host of the Mum Means Business podcast, who joins us from the UK. She is a mom of two, a business owner, and someone who instantly feels like a longtime friend. Victoria shares the honest behind the scenes reality of launching her podcast, from the tools she invested in to how she is thinking about monetization in the early stages. We also talk about identity and how easy it is to lose sight of who you were before becoming a mom, and why creating something that is just yours matters. Together, we unpack the pressure to justify the time spent on a podcast that is not yet generating income, the importance of following what feels fun, and the confidence that comes from simply starting. We also get into the real logistics of making a podcast happen with young kids at home, from childcare to scheduling challenges, and why continuing to prioritize your creative outlet ultimately makes you a better mom.

Key Topics Covered

• Launching a podcast as a busy mom.
• The early stages of podcast monetization.
• Tools and resources worth investing in when starting a podcast.
• Reconnecting with your identity after motherhood.
• Building a business while raising young children.
• Using your podcast to nurture and convert your audience.
• Letting go of the pressure for immediate ROI.
• Gaining confidence through podcasting.
• The logistics of recording with kids at home.
• Why creative outlets make you a better mom.

Links:

Follow Victoria on Instagram: https://www.instagram.com/victoriaphippsmbe/

Follow Mum Means Business on Instagram: https://www.instagram.com/mummeansbusinesspodcast/

Let’s Connect!

Apply to join the Podcast Growth Retainer: https://forms.gle/Jvh1p5vbs47omkho7

Book Your Podcast Consultation Today: https://www.pivotballchange.com/services

Launch Your Podcast with Pivot Ball Change: https://www.pivotballchange.com/services

Follow Pivot Ball Change on Instagram: https://www.instagram.com/pivotballchange/

Visit Pivot Ball Change’s Website: https://www.pivotballchange.com/

Great podcast hosts know how to guide a conversation in a way that feels natural, thoughtful, and deeply engaging, and today’s guest does exactly that. I’m joined by my friend and fellow podcaster, Liz Emmerich, a professional clinical counselor, registered play therapist, mom of three boys, and the host of the Experience Motherhood podcast. Liz shares how she approaches podcasting while balancing life as a mom, especially during seasons when childcare is limited. We talk about the “both/and” reality many mothers experience: wanting to be fully present with their children while also pursuing meaningful passions outside of motherhood. Liz also opens up about stepping away from social media to focus on building her email list, the strategies that have helped her grow it, and how she decided it was worth investing in outsourcing her podcast editing. Along the way, she shares how her background as a therapist shapes the thoughtful questions she asks guests, how she’s landed some impressive names on her show, and what goals she has for her podcast this year.

In this episode, we cover:

• Why the “both/and” mindset resonates so deeply with moms who want to nurture their families while pursuing personal passions.
• Liz’s realistic approach to podcasting during seasons with less childcare.
• The strategies she used to grow her email list after stepping back from social media.
• How she decided outsourcing podcast editing was a worthwhile investment as a frugal business owner.
• What therapists understand about asking better questions and how it translates to stronger podcast interviews.
• Liz’s authentic approach to inviting well known guests onto her podcast.
• What has been more challenging about podcasting than she originally expected.
• Her goals for the Experience Motherhood podcast this year.
• A new goal for the Pivot Ball Change network that will support all podcasts inside the community.

Links & Resources:

Liz’s Mexican Stuffed Shells Recipe: https://www.thewaytohisheartblog.com/mexican-stuffed-shells/

Read The Wishing Game: https://amzn.to/3PzhWUs

Follow Liz on Instagram: https://www.instagram.com/experiencemotherhood/

Listen to Liz’s Podcast: https://podcasts.apple.com/us/podcast/experience-motherhood/id1678603043

Join Liz’s Email List: https://experiencemotherhood.myflodesk.com/kac05b818m

Let’s Connect!

Apply to join the Podcast Growth Retainer: https://forms.gle/Jvh1p5vbs47omkho7

Book Your Podcast Consultation Today: https://www.pivotballchange.com/services

Launch Your Podcast with Pivot Ball Change: https://www.pivotballchange.com/services

Follow Pivot Ball Change on Instagram: https://www.instagram.com/pivotballchange/

Visit Pivot Ball Change’s Website: https://www.pivotballchange.com/