Philip Meyer, Founder & CEO 345 Catalyst, may have “left the house” but he’s definitely still part of the Microsoft family, taking his three and half decades of expertise into the world of training and consulting.

Join your host and Executive Creative Director Barrie Seppings as he quizzes Philip with ‘20 Questions’, uncovering how a stressful blood pressure exam led him into IT, why you should keep your kids ‘poor and busy’ and why you shouldn’t trust commercial AI with your business data.

Welcome back to this month’s “Plugged In, Switched On” podcast from Splendid Group.

The interview format at Plugged In Switched On is very simple: we ask every guest the same 20 Questions and invariably we get 20 different (but always great) answers. Here are some of our favourites from our interview with Philip Meyer, CEO of 345 Catalyst :

• What did Philip at school think he was going to go and do?
• If you had your time again, but you couldn't do anything in technology or marketing, what would be your dream job?
• Was there a moment in your career where it became clear that you just learned a very valuable lesson?
• What's the underrated idea or tactic that you think is ripe for a comeback?
• What's the most unexpected situation you found yourself in thanks to work?

Philip Meyer has over 47 years of experience in the computer software industry and 34 at Microsoft. He’s now a Partner Technology Strategist, where he helps service providers architect secure, scalable, and hybrid solutions based on Microsoft technologies. Philip has a Bachelor of Applied Science in Computer Science and Marketing from University of Technology, Sydney, and a Modern Marketer certification in Business and Marketing Strategy. LinkedIn

Barrie Seppings is the Executive Creative Director of The Splendid Group and the host of Plugged In, Switched On. Connect with Barrie on LinkedIn.

Thanks for listening!

If you want to learn more about Splendid Group , see some of our work or meet any of our people, visit splendidgroup.com

Join your host and Executive Creative Director Barrie Seppings as he ventures into the ‘imperfect world’ of Partner Marketing with two expert guides: Claudia Byrnes and Tina Semple of Splendid Group. We’re diving deep into the opportunities, challenges and sometimes tensions that arise when partner marketing programs hit the turbulence called ‘reality’.

Welcome back to this month’s “Plugged In, Switched On” podcast from Splendid Group.

This ‘deep dive’ episode of Plugged In, Switched On takes us into the world of partner marketing. Some say It's a dark art. Some say it's an intricate web. We say all of those things. (And we should know).

Splendid Group has been working on partner, disti and vendor management for over 10 years and this episode with a couple of leaders from our business will shine a light on the current state of partner marketing: what’s working, where the opportunities are and why diplomacy is the single greatest skill you can have.

So, if it's an area that you work in or an area you think you'd like to move your career into, stick around. This episode is going to be great for you.

Claudia Byrnes is the Group Account Director at Splendid Group, a Global B2B Technology Marketing Agency. As part of her role, Claudia helps both tech vendors and their partner teams to build their company’s brand, grow demand for their products and drive market outperformance. LinkedIN

Tina Semple leads the partner and media team at Splendid Group, a Global B2B Technology Marketing Agency, helping both tech vendors and their partner teams to build their company’s brand, grow demand for their products and drive market outperformance. LinkedIN

Barrie Seppings is the Executive Creative Director of The Splendid Group and the host of Plugged In, Switched On. Connect with Barrie on LinkedIN.

Thanks for listening!

If you want to learn more about Splendid Group , see some of our work or meet any of our people, visit splendidgroup.com

Join your host and Executive Creative Director Barrie Seppings as he asks Patrick our patented ‘20 Questions’ and uncovered the power of curiosity, what it takes to mentor 1000 people and how he learnt to speak his mind, even when no-one is asking.

Welcome back to this month’s “Plugged In, Switched On” podcast from Splendid Group.

The interview format at Plugged In, Switched On is very simple: we ask every guest the same 20 Questions and invariably we get 20 different (but always great) answers. Here are some of our favourites from our interview with Patrick:

1. How do you cope with the rapid pace of change in the tech business?
2. What’s the one moment ion your career you wish you could re-do?
3. How do you maintain a healthy lifestyle in such a demanding role?
4. What’s the one thing that’s gone on for too long in this industry?

Patrick Pathinathan is a highly accomplished Sales Director and Non-Executive Board Director with a proven track record of driving revenue growth, building high-performance teams, and delivering transformative outcomes for clients. His expertise lies in the financial services sector, Mutual Banking, Mining and not-for-profit sector. He is currently a Global Client Director at ServiceNow. LinkedIn

Barrie Seppings is the Executive Creative Director of The Splendid Group and the host of Plugged In, Switched On. Connect with Barrie on LinkedIn.

Thanks for listening!

If you want to learn more about Splendid Group , see some of our work or meet any of our people, visit splendidgroup.com

Join your host and Executive Creative Director Barrie Seppings as he asks Dorota our patented ‘20 Questions’, uncovering how working for a toxic boss made her a better leader today, why a walk in nature is part of her daily ritual and what you do when you arrive in a new country with only 500 pounds and you don’t even speak the language.

Welcome back to this month’s “Plugged In, Switched On” podcast from Splendid Group.

The interview format at Plugged In Switched On is very simple: we ask every guest the same 20 Questions and invariably we get 20 different (but always great) answers.

Dorota Martinez is the Head of Marketing for Tech Data ANZ. Connect with Dorota on LinkedIn.

Barrie Seppings is the Executive Creative Director of The Splendid Group and the host of Plugged In, Switched On. Connect with Barrie on LinkedIn.

Thanks for listening!

If you want to learn more about Splendid Group , see some of our work or meet any of our people, visit splendidgroup.com

Join your host and Executive Creative Director Barrie Seppings as he quizzes Molly with our patented ‘20 Questions’, uncovering how working for bad managers can be a good thing, why ‘romantasy’ can be like therapy and the one ‘female trait’ that can be a career killer.

Welcome back to this month’s “Plugged In, Switched On” podcast from Splendid Group.

The interview format at Plugged In, Switched On is very simple: we ask every guest the same 20 Questions and invariably we get 20 different (but always great) answers. Here are some of our favourites from our interview with Molly MacDiarmid:

• What’s the one moment in your career you wish you could undo?
• How do you create your work / life balance?
• What’s the best way to cope with constant change?
• How did the pandemic lockdowns change your approach to work?

Molly MacDiarmid is the Crayon APAC head of marketing, a dedicated and motivated professional specialising in B2B & Channel marketing in the IT industry. Connect with Molly on LinkedIn

Barrie Seppings is the Executive Creative Director of The Splendid Group and the host of Plugged In, Switched On. Connect with Barrie on LinkedIn.

Thanks for listening!

If you want to learn more about Splendid Group , see some of our work or meet any of our people, visit splendidgroup.com

Join your host and Executive Creative Director Barrie Seppings as he asks Stephanie our famous ‘20 Questions’ on the podcast. We get to discover what makes her brain explode, why she took up power lifting and all about that time she decided it was time for her to ‘just go’.

Welcome back to this month’s “Plugged In, Switched On” podcast from Splendid Group.

The interview format at Plugged In, Switched On is very simple: we ask every guest the same 20 Questions and invariably we get 20 different (but always great) answers.. Here are some of our favourite questions from our interview with Stephanie:

• How can marketing gain a strategic seat at the leadership table?
• What’s the biggest misconception about marketing in the IT industry?
• How do you balance the thrill of trying something new with the fear of failure?
• What’s your perspective on the hype surrounding AI in marketing?
• What’s your superpower in your role, and how do you leverage it?

Also on this episode, Stephanie dives into two classic books by Peter Drucker: Managing Oneself and The Practice of Management. She breaks down how Managing Oneself helps you discover your strengths, understand what drives you, and focus on what you do best. It’s all about finding clarity and purpose.

Then, she unpacks The Practice of Management, where Drucker famously said, “The purpose of a business is to create and keep the customer.” Stephanie shows how these insights aren’t just for business leaders—they’re for anyone who wants to grow and make a real impact.

Whether you're thinking about your next career move or your business strategy, this episode is packed with wisdom to help you level up. Tune in and get inspired!

Stephanie Challinor is the General Manager of Customer Experience and Alliances for AC3 has been working in the technology sector for the entirety of her career. Her guiding principle in business is to "come up with ideas and grow businesses". She is currently the executive sponsor and founder of Rise Up, a group for women at AC3 to connect, share, learn and better themselves. Connect with Stephanie on LinkedIn

Barrie Seppings is the Executive Creative Director of The Splendid Group and the host of Plugged In Switched On. Connect with Barrie on LinkedIn.

Thanks for listening!

If you want to learn more about Splendid Group , see some of our work or meet any of our people, visit splendidgroup.com

Join your host and Executive Creative Director Barrie Seppings as he asks Rushenka our ‘20 Questions’ and discovers why managers need to ‘walk the talk’, how to use your superpower at work and why you should care what your agency thinks.

Welcome back to this month’s “Plugged In, Switched On” podcast from Splendid Group.

The interview format at Plugged In, Switched On is very simple: we ask every guest the same 20 Questions and invariably we get 20 different (but always great) answers. Here are some of our favourites from our interview with Rushenka:

• What’s the most valuable lesson you’ve learned from a leader?
• What’s the one thing you’d change in B2B marketing?
• How do you keep up with the relentless pace of change?
• What’s your superpower?

Rushenka Perera is the VP of Marketing for SAP, ANZ, with over 25 years of marketing experience. Rushenka has the rare ability to think strategically ability, build collaborative teams, and get the collective to translate into execution. Connect with Rushenka on LinkedIn

Barrie Seppings is the Executive Creative Director of The Splendid Group and the host of Plugged In, Switched On. Connect with Barrie on LinkedIn.

Thanks for listening!

If you want to learn more about Splendid Group , see some of our work or meet any of our people, visit splendidgroup.com

Join your host and Executive Creative Director, Barrie Seppings as he takes Kimberly through our patented ‘20 Questions’ interview, where they questioned performance media, called out “the colouring in department’ and revealed the discipline needed to coach kids’ netball. Welcome back to this month’s “Plugged In, Switched On” podcast from Splendid Group.

The interview format at Plugged In, Switched On is very simple: we ask every guest the same 20 Questions and invariably we get 20 different (but always great) answers. Here are some of our favourites from our interview with Kimberley:

- What did you want to be when you grew up?

- Who has the worst job in Tech marketing?

Why do you get out of bed in the morning?

- Who did you learn the most from in your career?

- What’s your professional ‘secret weapon’?

As the Head of Strategic Partnerships and Alliances for Kyndryl Australia and New Zealand, Kimberly Marlay’s role is to establish Kyndryl as the premier strategic partner for businesses across the region.

Barrie Seppings is the Executive Creative Director of The Splendid Group and the host of Plugged In, Switched On. Connect with Barrie on LinkedIn.

Thanks for listening!

If you want to learn more about Splendid Group , see some of our work or meet any of our people, visit splendidgroup.com