Episodes

  • Does Generating a Moment Still Matter?
    Nov 22 2025

    In this episode, we break down whether artists still need to create a 'moment' to build an artist career, or whether it is more relevant to focus on consistency and slow growth. This is Record Straight, your go-to spot for unfiltered insights into the Australian music scene. Your hosts Christina and Anthony from Cartel Australia. Let's dive in, exploring Australia's musical landscape like never before - where honesty echoes louder than illusion. Listen up!

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    35 mins
  • Social & Digital Strategy for Independent Artists: Narrative, Platforms, and Fan Data.
    Oct 11 2025

    In this episode we break down the difference between content storytelling and true social strategy, how to navigate different platforms, and why fan data is key to building a career in today’s music industry.

    This is Record Straight, your go-to spot for unfiltered insights into the Australian music scene. Your hosts Christina and Anthony from Cartel Australia. Let's dive in, exploring Australia's musical landscape like never before—where honesty echoes louder than illusion. Listen up!

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    29 mins
  • Everything An Artist Needs To Know About Record Labels.
    Sep 13 2025

    This episode is all about Record labels, we're getting to the heart of the business by sharing our personal journeys and collective experiences with labels. Host Christina discusses her time as Head of Publicity at an independent label, while co-host Anthony reveals what it was like to be an artist signed to multiple indies and deal with majors. We'll give you an honest look at the day-to-day reality from both sides of the fence.

    This is Record Straight, your go-to spot for unfiltered insights into the Australian music scene. Your hosts Christina and Anthony from Cartel Australia. Let's dive in, exploring Australia's musical landscape like never before—where honesty echoes louder than illusion. Listen up!

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    32 mins
  • Management vs Artist Consulting
    Jul 12 2025

    In 2025, the music industry is more layered than ever. As artists build careers that straddle creativity and commerce, the support they choose matters. Two critical roles - artist management and artist consulting - often get confused, yet each plays a unique part in an artist’s journey. This is Record Straight, your go-to spot for unfiltered insights into the Australian music scene. Your hosts Christina and Anthony from Cartel Australia. Let's dive in, exploring Australia's musical landscape like never before - where honesty echoes louder than illusion. Listen up!

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    25 mins
  • 10 Years of Cartel.
    Mar 30 2025
    In this episode of Record Straight, we look back at a decade of Cartel—our defining moments, industry insights, and the professional journeys that shaped us. We also dive into the future of the music industry, exploring what the next 10 years could hold. Tune in for a deep dive into our story and where we’re headed next. This is Record Straight, your go-to spot for unfiltered insights into the Australian music scene. Your hosts Christina and Anthony from Cartel Australia. Let's dive in, exploring Australia's musical landscape like never before, where honesty echoes louder than illusion. Listen up!
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    30 mins
  • Priority of Artist vs. Priority of Industry
    Jan 30 2025

    Discussing the priorities of independent and developing artists vs. the priorities of industry. What are the priorities of a label? What are the priorities of a manager or an agent? And what are the main differences between those and the focus for an artist? We hope that this series can provide clarity on the primary considerations of artists and professionals in the AUNZ music scene. This is Record Straight, your go-to spot for unfiltered insights into the Australian music scene. Your hosts Christina and Anthony from Cartel Australia. Let's dive in, exploring Australia's musical landscape like never before, where honesty echoes louder than illusion. Listen up!

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    39 mins
  • The Label Standard Release Plan.
    Dec 14 2024
    A week-by-week breakdown of a label standard release plan in AUNZ - covering the main areas of focus pre-and-post release including media pitching, industry development, social media content, and communications to effectively communicate the release to audiences likely to care, and elicit discovery within your niche audience. This is Record Straight, your go-to spot for unfiltered insights into the Australian music scene. Your hosts Christina and Anthony from Cartel Australia. Let's dive in exploring Australia's musical landscape like never before,where honesty echoes louder than illusion. Listen up.!

    In the fast-paced world of music releases, having a clear and structured plan is crucial to maximising your impact and building long-term success. While each artist may have different strengths, weaknesses, and goals, this episode outlines a label standard release cycle—a bare minimum structure designed to help artists in the AU/NZ territory navigate the social, digital and media landscape effectively.

    This plan covers the key priorities from the moment your music is ingested into a distribution service up until release day and beyond. It’s aimed at artists looking to build demand for their catalogue and ensure the sustainability of their artist projects.

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    1 hr
  • Grow Your Artist Project in 2025.
    Nov 17 2024

    Tips for growing your artist project in 2025. This is Record Straight, your go-to spot for unfiltered insights into the Australian music scene. Your hosts Christina and Anthony from Cartel Australia. Let's dive in, exploring Australia's musical landscape like never before - where honesty echoes louder than illusion.

    Record Straight is a podcast for emerging, developing, and independent artists and musicians, created by Cartel Australia. Record Straight shines a light on topics of platform growth, community building, repeat listenership, artist expectations, and the building blocks for a project, inspired by real-world experiences in the Australian Music Industry.

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    41 mins