• Episode 11: The key takeaways from this season, and what's next.
    Mar 31 2026

    In this final episode of the season, co-hosts Mel Loy and Fady Ramzy wrap up their 11-part series on reinventing your career through consulting. They look back at the gold nuggets shared by past guests and distill them into an actionable roadmap for anyone ready to ditch the nine-to-six grind.

    The duo discusses the psychological shift required to move from being a "technical expert" to a business owner. From mastering "the boring stuff" like legal agreements and insurance to leveraging AI for business growth, this finale is a masterclass in building a sustainable, scalable consultancy. Mel and Fady also reveal how they are joining forces to support the next generation of consultants through a new coaching program.


    Key Highlights:

    • The Three Specifics: Why you must offer a specific solution to a specific problem for a specific persona.
    • The EAD Framework: How to Eliminate, Automate, and Delegate to reclaim your most precious asset—time.
    • The VIP of Personal Branding: Building Visibility, Influence, and Partnerships to become a magnet for opportunities.
    • The Power of "Boring": Why systems, processes, and "A-player" teams are the real secrets to scaling.


    Want more? Tell us what other topics about consulting you'd like us to cover on future episodes of Reinventors! And let us know your ideas about our consulting virtual bootcamps. Take the survey here.

    Want 1:1 support? Book in a coaching session here.

    Connect with us on LinkedIn!

    • Fady Ramzy
    • Mel Loy


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    Each week we send out a nifty two-page summary of an episode of Reinventors, including key takeaways and an action list. Find out more and get yours here.

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    34 mins
  • Episode 10: To scale or not to scale your business, with Kirsty Visman
    Mar 17 2026

    Is a bigger team always better, or is it just an "ego metric"? In this episode of Reinventors: Consulting Conversations Over Coffee, Fady Ramzy and Mel Loy sit down with Kirsty Visman, Managing Director of the Brisbane-based agency Superdream.

    Kirsty shares her fascinating journey from being the first hire of a UK-based firm to becoming its sole owner in Australia. After scaling her team to nearly 20 people, Kirsty made the bold—and unconventional—decision to downsize and "fractionalize" her workforce.

    In this episode, we discuss:

    • The Reality of Ownership: Debunking the myth that business owners "make money while they sleep" and have endless flexibility.
    • The "Lumpy" Work Problem: Why Kirsty moved from an all-in-house model to a senior core team supported by specialist subcontractors.
    • Passion vs. Admin: How to tell if growth is pulling you away from the creative work you actually love.
    • Community over Competition: Why referring work to "competitors" is often the best move for your clients and your brand.

    Whether you are a solopreneur looking to make your first hire or an agency owner feeling the "HR burn," Kirsty’s "horses for courses" approach offers a refreshing roadmap for building a profitable, sustainable business on your own terms.


    Connect with Kirsty

    • LinkedIn
    • Superdream website

    Connect with us on LinkedIn!

    • Fady Ramzy
    • Mel Loy


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    Each week we send out a nifty two-page summary of an episode of Reinventors, including key takeaways and an action list. Find out more and get yours here.

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    33 mins
  • Episode 9: Common consulting challenges and how to deal with them, with Sharon Connolly.
    Mar 10 2026

    Think consulting is going to be all smooth sailing, working with great clients as you type on your laptop and sip cocktails by the pool?

    Think again!

    The reality is there are many, many challenges with consulting, and many challenges with clients that you will face.

    In this conversation, Sharon Connolly shares her extensive journey in change management and consulting, discussing the realities and myths of the consulting world.

    She emphasises the importance of understanding client relationships, navigating challenges, and the need for clear communication and boundaries.

    Sharon also provides valuable advice for new consultants, highlighting the significance of finding a unique value proposition and being prepared for the realities of freelance work.

    Follow Sharon

    • Sharon on LinkedIn: https://www.linkedin.com/in/sharonconnolly/
    • Change Superhero website: https://www.changesuperhero.com.au/


    Chapters
    00:00 Introduction to Sharon Connolly
    03:03 Sharon's Journey in Change Management
    05:56 The Myths of Consulting
    09:05 Navigating Client Relationships
    11:53 Dealing with Difficult Clients
    15:01 Advice for New Consultants
    17:48 Finding Your Unique Value Proposition
    20:56 Final Thoughts and Recommendations

    Connect with us on LinkedIn!

    • Fady Ramzy
    • Mel Loy


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    Each week we send out a nifty two-page summary of an episode of Reinventors, including key takeaways and an action list. Find out more and get yours here.

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    43 mins
  • Episode 8: Unlocking the Secrets of Successful Pricing and Proposals
    Mar 3 2026

    How much should you charge your clients? And are you charging for the value you add, not the time you spent?

    In this episode, Mel Loy and Fady Ramzy discuss the intricacies of pricing and proposals in consulting.

    They share their personal experiences and insights on how to effectively price services, the importance of understanding the value provided to clients, and the psychological aspects of pricing.

    The conversation covers various strategies for structuring proposals, creating multiple pricing options, and working with different types of clients, including non-profits and international clients.

    They also touch on the significance of packaging services as products to generate passive income.

    Chapters
    00:00 Navigating the Pricing Landscape
    02:55 Understanding Value and Client Needs
    06:00 The Psychology of Pricing Strategies
    09:00 Structuring Proposals for Success
    12:00 Packaging Services Effectively
    15:05 The Importance of Client Communication
    18:01 Final Thoughts on Pricing and Proposals
    28:54 The Importance of Honest Pricing Conversations
    30:39 Building a Pricing Strategy with Buffer
    32:59 Legal Considerations in Pricing and Contracts
    35:04 Navigating International Pricing and Currency Differences
    38:15 Pricing Strategies for Non-Profits
    40:44 Creating Value through Add-Ons and Discounts
    42:05 Leveraging Digital Products for Passive Income
    44:49 Psychology of Pricing and Consumer Behavior

    Connect with us on LinkedIn!

    • Fady Ramzy
    • Mel Loy


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    Each week we send out a nifty two-page summary of an episode of Reinventors, including key takeaways and an action list. Find out more and get yours here.

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    50 mins
  • Episode 7: Why you need to discover your Business Owner Mindset
    Feb 25 2026

    If you're going to succeed as a consultant, you need to think of yourself as a small business owner.

    In this episode, Fady Ramzy and Mel Loy discuss the transition from a consultant mindset to a business owner mindset.

    They explore the challenges of managing a business, the importance of visibility and influence, and the psychological hurdles such as imposter syndrome.

    The conversation emphasizes the need for delegation, self-awareness, and the power of asking for help.

    They also touch on cultural influences on self-perception and the significance of saying no to opportunities that do not align with business goals.

    The episode concludes with key takeaways for aspiring consultants and business owners.


    Chapters
    00:00 Introduction to Consulting Mindset
    01:39 Understanding the Business Owner's Mindset
    08:50 The Importance of Visibility and Influence
    11:37 Overcoming Imposter Syndrome
    19:02 The Power of Saying No
    29:01 Asking for Help and Building Networks
    30:48 Key Takeaways and Closing Thoughts



    Connect with us on LinkedIn!

    • Fady Ramzy
    • Mel Loy


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    Each week we send out a nifty two-page summary of an episode of Reinventors, including key takeaways and an action list. Find out more and get yours here.

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    35 mins
  • Episode 6: How to Build Your Systems and Why They're Important
    Feb 17 2026

    Want to make your life easier as a consultant? Then get your systems right!

    In this conversation, Fady Ramzy and Mel Loy discuss the importance of building effective systems in business. They explore various aspects of system creation, including automation, delegation, and time management.

    The discussion emphasizes the need for consultants to streamline their processes to focus on billable hours and self-development.

    They share insights on content creation, client management, and invoicing systems, highlighting the role of technology and human resources in enhancing efficiency.

    The conversation concludes with key takeaways on the significance of proper planning and the mindset required for successful consulting.


    Chapters
    00:00 Scheduling and Planning Ahead
    02:55 Introduction to Systems and Their Importance
    06:02 Defining Systems: Processes Over Tools
    09:10 Building Effective Systems: EAD Methodology
    11:57 Balancing Time: Billable Hours vs. Business Operations
    14:56 Time Management: The Role of Calendars and Time Blocking
    17:31 The Power of Systems in Time Management
    18:05 Crafting a Content Creation System
    20:00 Leveraging AI in Content Production
    22:43 Repurposing Content for Maximum Reach
    24:30 Streamlining Client Proposals and Onboarding
    27:28 Automating Invoicing and Payment Processes
    29:43 The Importance of Delegation and Automation
    33:50 Learning from Mistakes and Inflection Points
    36:36 Preparing for the Business Owner Mindset



    Connect with us on LinkedIn!

    • Fady Ramzy
    • Mel Loy


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    Each week we send out a nifty two-page summary of an episode of Reinventors, including key takeaways and an action list. Find out more and get yours here.

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    36 mins
  • Episode 5: How Consultants can use AI, with Greg Taylor
    Feb 10 2026

    How could you use AI to make life as a consultant or freelancer easier?

    In this episode, hosts Melanie Loy and Fady Ramzy welcome Greg Taylor, a change management expert from Salesforce. Greg shares his unique career journey from a Hercules pilot to a leader in AI-driven workforce transformation.

    The discussion delves into the evolving role of AI in consulting, emphasizing the importance of building confidence and ethical awareness in AI usage. Greg highlights the potential of agentic AI to automate tasks and enhance productivity, while cautioning against over-reliance on AI outputs without human validation.

    The conversation concludes with practical tips for consultants starting their AI journey, underscoring the value of curiosity, learning from others, and maintaining a learner's mindset.

    Connect with Greg on LinkedIn here.


    Chapters

    • 00:00:00 Introduction and Guest Welcome
    • 00:00:00 Greg Taylor's Career Journey
    • 00:00:00 AI in Consulting: Confidence and Ethics
    • 00:00:00 Agentic AI and Productivity
    • 00:00:00 Practical Tips for AI Adoption

    Connect with us on LinkedIn!

    • Fady Ramzy
    • Mel Loy


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    Each week we send out a nifty two-page summary of an episode of Reinventors, including key takeaways and an action list. Find out more and get yours here.

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    30 mins
  • Episode 4: How to book your first client
    Feb 3 2026

    So you're ready to start consulting ... do you know who your first client will be?

    In this episode, Fady Ramzy and Mel Loy discuss the journey of starting a freelancing career, focusing on how to secure the first client. They share personal experiences, strategies for building a strong online presence, and the importance of networking and relationships.

    The conversation emphasizes the value of educating potential clients through content rather than overt selling, overcoming imposter syndrome, and the significance of social proof in establishing credibility.

    The hosts also explore the concept of identifying a niche and the three types of client conversions: immediate, delayed, and referral. They conclude with actionable takeaways for aspiring freelancers.

    Chapters
    00:00 Introduction to Freelancing and Personal Branding
    02:51 Getting Your First Client: Strategies and Experiences
    05:52 Building Trust and Visibility on LinkedIn
    08:57 The Importance of Educating Over Selling
    12:04 Overcoming Imposter Syndrome and Sharing Knowledge
    14:51 Narrowing Your Niche for Success
    17:59 Outbound Strategies for Client Acquisition
    20:16 Understanding Conversion Types
    22:44 Building Your Digital Presence
    24:53 Leveraging Your Contact List
    26:25 The Importance of Referrals
    29:43 Creating a Consistent Client Process
    32:47 The Power of Storytelling and Social Proof
    35:51 Key Takeaways for Success

    Connect with us on LinkedIn!

    • Fady Ramzy
    • Mel Loy


    Want more?

    Each week we send out a nifty two-page summary of an episode of Reinventors, including key takeaways and an action list. Find out more and get yours here.

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    38 mins