• From Campus to Creator: The Journey of Katie Xu
    May 22 2023

    Katie Xu, @katiexsocials , is a content creator, social media consultant, and entrepreneur looking to make her mark in the social media world. Her videos on TikTok give advice to aspiring content creators and share her journey as she pursues her dreams. With over 81k followers on TikTok, she is a trailblazer in the world of social media and content creation.

    In this episode, we discuss Katie's journey from college to content creation, her drive and motivation, her Project129, and much much more.

    TikTok: https://www.tiktok.com/@katiexsocials?_t=8cS0qC0B1Kd&_r=1
    Instagram: https://instagram.com/katiexsocials?igshid=MmJiY2I4NDBkZg==

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    47 mins
  • Riding the Rails of Success in Content Creation: Jed Paul
    May 16 2023

    Jed Paul, @jeddeo1 , is a comedy based content creator whose niche is focused on trains and transit. His iconic deadpan style humor catches his viewers' attention on TikTok. With 52k followers on TikTok, he has garnered a committed audience who are involved in the "Jed lore" as he calls it.

    In this episode, we discuss Jed's beginnings into content creation, his personal life and how that trickles into his content, and of course, trains. We hope you enjoy this episode as much as we enjoyed recording it, and with that, let's get started.

    Jed's socials
    TikTok: https://www.tiktok.com/@jeddeo1?lang=en
    Instagram: https://www.instagram.com/jeddeo1/

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    40 mins
  • Behind the Screens: The Creative Journey of UGC Content Creator, Baotran Bao
    May 8 2023

    Baotran Tran, @heyimtran , is a successful UGC content creator on TikTok. With over 68k followers, she helps fellow UGC creators with tips and tricks in working with brands, creating a digital content resume, and overall UGC content creation. Her vast knowledge and transparency of the subject makes her content enjoyable and helpful.

    In this episode, we dive into the world of user-generated content creation. We'll hear about her journey, from her humble beginnings to her current success as a thriving UGC creator. We'll explore the challenges she faced along the way, and how she overcame them to create content that resonates with their audience. We'll also discuss the unique benefits of UGC, such as its accessibility and authenticity, and how it has allowed Baotran to connect with others and build a loyal following. This episode is perfect for anyone interested in UGC or looking to learn more about the power of user-generated content creation.

    Instagram: https://instagram.com/tran.ugc?igshid=NTc4MTIwNjQ2YQ==
    TikTok: https://www.tiktok.com/@heyimtran?_t=8c9W4ykexfq&_r=1

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    48 mins
  • How to Become the Digital Mayor of Your Hometown with Johnny Mo
    Apr 17 2023

    Johnny Mo is a content creator, real estate agent, and avid foodie. His focus on adding value to his community, both in real life and online, is a big part of what makes his content so engaging. Johnny has been creating content for years and has a wealth of knowledge on the right strategies to grow and monetize your account.

    Whether you're a seasoned creator or just starting out, this episode is a "must-listen".

    TikTok: https://www.tiktok.com/@exploremainelife?_t=8bZZ4kIsNhr&_r=1
    Instagram: https://www.instagram.com/explore.mytown/?hl=en
    Instagram: https://instagram.com/followjohnnymo?igshid=YmMyMTA2M2Y=

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    57 mins
  • How Luke Liu Became the Niche
    Apr 11 2023

    Luke Liu is an up-and-coming TikTok creator in the fashion niche. His minimalistic aesthetic and calming demeanor always make you stop and watch his content as soon as it appears on your feed, especially amidst all of the craziness that is TikTok.

    In this interview, Luke shares how he cultivates his aesthetic, approaches collaborating with brands who are a good fit for his audience, and balances his life as a creator trying to transition to full-time content creation.

    Instagram: https://www.instagram.com/lukeliiu/
    TikTok: https://www.tiktok.com/@luke_liu

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    42 mins
  • How Kicking a Rock Landed Luke Lorraine a Converse Partnership
    Apr 3 2023

    Luke Lorraine usually doesn't show his face on camera under his TikTok handle, @guykickingrock . However, in this face-to-face interview we go in depth with Luke on his content creation journey, his band Wavy McGrady, and how he landed his brand partnership with Converse.

    Listen to how Luke took a simple idea and turned it into nearly 1 million followers, an upcoming charity partnership, and a Converse partnership.

    guykickingrock on TikTok: https://www.tiktok.com/@guykickingrock
    Wavy McGrady on Spotify: https://open.spotify.com/artist/6XQxivKS338SGXTYpdYgek
    Wavy McGrady on Instagram: https://www.instagram.com/_wavymcgrady_/

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    41 mins
  • Building a Brand Through Community With Nicky Bandera of Project Paulie
    Mar 28 2023

    Project Paulie is a fashion brand out of Boston looking to give back to charities and create community. Nicky Bandera, fashion designer and creator of Project Paulie sits down with us to talk about the creation of the brand, the iconic tomato logo, and how to start a brand.

    Listen to Nicky's inspiring story and her advice to anyone starting out with a dream and a vision.

    Project Paulie: https://www.projectpaulie.com/
    Project Paulie on Instagram: https://www.instagram.com/_projectpaulie_/
    Nicky Bandera on Instagram: https://www.instagram.com/motheroffrancis/

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    49 mins
  • How Sandy Lin Grew her TikTok Account to 500K+ as an "Influencer for Influencers"
    Mar 20 2023

    Sandy Lin is a top TikTok and Instagram creator, the founder of Creobase, and just generally an amazing person. Listen and learn about how Sandy "set up shop" as well as her life as a creator.

    Sandy Lin on Meru: https://shopmeru.co/bysandylin
    Sandy Lin on TikTok: https://www.tiktok.com/@bysandylin
    Sandy Lin on Instagram: https://www.instagram.com/bysandylin
    Creobase: https://www.creobase.com/

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    44 mins