What if the secret to extraordinary wealth isn’t about betting on the next big thing, but buying something tried-and-true—like a plumbing business, a car wash, or a cleaning company? What if the future of entrepreneurship isn’t on Wall Street or in Silicon Valley, but on Main Street—if only we knew how to seize it?

My guest today is Codie Sanchez, founder and CEO of Contrarian Thinking, a digital education platform and media company with over 6 million followers

In her new book, Main Street Millionaire: How to Make Extraordinary Wealth Buying Ordinary Businesses, Codie lays out her bold argument: that buying profitable, established, cash-flowing businesses is the most underrated path to building wealth—and that now is the time to act. Why? Because America is facing a generational handoff. Over 40 million Americans are hitting retirement age, and baby boomers—who currently own nearly two-thirds of small businesses with employees—are poised to sell. Codie calls it a “silver tsunami,” and for those who know how to navigate it, it could mean once-in-a-generation opportunity.

In our conversation, Codie opens up about her own unlikely journey from journalism to Wall Street to Main Street. We talk about how she made the leap, the psychological hurdles to entrepreneurship, and how she thinks about power, relationships, and the future of work in an AI-driven world.

This episode aired originally March 26, 2025

Learn more about Farnoosh's upcoming literary workshop Book to Brand. Early bird registration is now open!

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We're exploring two topics that are at each end of the life spectrum - child savings accounts and Medicaid. First, what is a Trump account? Farnoosh began contributing to her kids' accounts over the weekends. She has pros, cons and even a great hack for making the most of these accounts. Plus, is 20% a good amount for a home downpayment? And how to increase your chances of qualifying for Medicaid?

Learn more about Farnoosh's upcoming literary workshop Book to Brand. Early bird registration is now open!

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My guest today is someone I've known and admired for a long time — Bobbi Rebell, CFP®, founder of Financial Wellness Strategies and author of Launching Financial Grownups: Live Your Richest Life by Helping Your (Almost) Adult Kids Become Everyday Money Smart, as well as How to be a Financial Grownup. Bobbi was previously a global business news anchor and personal finance columnist at Thomson Reuters, and held positions at CNBC, CNN and PBS, so she's spent decades translating money into plain English for millions of people.

But today we're talking about a new chapter: Bobbi just became a Certified Financial Therapist — a credential that sits at the intersection of money and mindset, and one she worked hard for, the long way, no shortcuts. We're going to dig into why she pursued it, what financial therapy actually is, and how understanding our money psychology — from childhood money memories to the algorithms shaping our spending — can change how we feel about our financial choices, even the ones we didn't fully choose.

Follow Bobbi on Substack.

Learn more about Farnoosh's upcoming literary workshop Book to Brand. Early bird registration is now open!

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We spend so much of our lives chasing money—believing that once we earn enough, save enough, and invest enough, happiness and freedom will finally follow.

But what if the real goal isn’t more money… it’s more time?

Today’s guest is Andy Hill, AFC®, award-winning family finance coach and founder of the platform Marriage, Kids and Money, which has reached millions of families through his podcast, videos, and writing. His new book, Own Your Time, challenges a deeply held belief in personal finance: that wealth alone will solve our problems. Instead, Andy argues that true financial success is about using money intentionally to design a life filled with freedom, family connection, and choice.

In this conversation, we explore Andy’s own journey—from a six-figure household income and negative net worth to a life where he and his wife now work part-time by design. We talk about the concept of “coast financial independence,” the surprising middle ground between burnout and early retirement, and the practical financial steps families can take—at any stage—to reclaim their calendars and their priorities.

We’ll also get into the emotional side of money and time: how couples navigate unequal incomes, why optionality matters more than status, and how to raise kids who understand wealth not just as dollars, but as freedom and generosity.

This episode aired originally on Feb 9, 2026.

Learn more about Farnoosh's upcoming literary workshop Book to Brand. Early bird registration is now open!

Hosted on Acast. See acast.com/privacy for more information.

This episode aired originally on May 1, 2026.

May 1 is College Acceptance Day and as many families grapple with the soaring cost of college, Farnoosh shares thoughts on how to decide whether a college education is worth its price tag. Would you spend $100k a year?

Plus: Establishing credit for the first time and how to allocate your investments in your 30s. And a crazy story about how one woman’s investments disappeared from her bank’s website. What happened?

Learn more about Farnoosh's upcoming literary workshop Book to Brand. Early bird registration is now open!

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What if the most important investment you make in your child's future isn't paying for travel sports, tutoring, or the latest smartphone—but investing in your relationship?

Farnoosh sits down with Bridget KerMorris, a Stanford-trained attorney, relational therapist, creator of the Steady + Connected Parenting™ framework, and mom of seven, to discuss why the middle school years may be the most critical—and misunderstood—season of parenting.

Together they explore:

• Why ages 10–13 are a pivotal window for building lifelong trust
• How to respond to bullying, friendship drama, and emotional outbursts
• The words every middle schooler needs to hear from their parents
• How to repair after conflict instead of striving for perfection
• Navigating phones, social media, and the pressure to fit in
• Teaching kids about money, expensive wants, allowances, and delayed gratification
• Why emotional presence may be the greatest investment parents can make

Whether you're raising a tween now or your child is heading toward middle school, this conversation offers practical tools, reassuring perspective, and a powerful reminder that your relationship—not your perfection—is what matters most.

More about Bridget: Bridget KerMorris is a nationally recognized middle school parenting expert, relational therapist, and creator of Steady + Connected Parenting™. She is also the host of the new podcast, Middle Years with Bridget KerMorris.

Learn more about Farnoosh's upcoming literary workshop Book to Brand. Early bird registration is now open!

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The art market is one of the least regulated, most opaque wealth transfer systems on the planet. We're talking billions of dollars moving between billionaires, oligarchs, and heads of state — with almost no oversight. It's where old money hides, new money launders, and powerful families build dynasties that last for generations. And at the center of all of it? Almost always, a man.

But behind that man? Almost always, a woman who did the work — and got written out.

That's the world at the heart of The Parisian Heist, the new novel from my guest today — and it is juicy. We're talking rich people behaving very badly, the hidden female genius behind one of the most famous artists who ever lived, and what all of it has to do with your money, your financial agency, and why handing over control — even to someone you love and trust — can cost you everything.

Jo Piazza is a bestselling author, journalist, and podcast host with fourteen books and 25 million downloads to her name

Learn more about Farnoosh's upcoming literary workshop Book to Brand. Early bird registration is now open!

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Watch the full commencement speech on Youtube

Learn about and reserve your seat for Book to Brand.

Farnoosh reflects on the biggest money lessons from producing 2,000 shows across 11 years. And listen to her speech to the high school graduates in her town.

Learn more about Farnoosh's upcoming literary workshop Book to Brand. Early bird registration is now open!

Hosted on Acast. See acast.com/privacy for more information.