In this episode of Strategy with Sally, Sally dives into why weeks can feel busy but unproductive, and how fragmented time is often the culprit. Constant context switching, scattered meetings, and squeezing tasks into small gaps prevent real progress and drain energy. She shares a simple but powerful reframe: instead of asking, "When can I fit this in?" ask, "What deserves protection?" By blocking uninterrupted time for the work that truly matters, you create momentum, make meaningful progress, and regain control over your calendar — because busy isn't the goal, momentum is.

Stay Connected & Get Exclusive Access:
Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
Facebook Group: gsdfb.omnisam.com.au
Follow on Facebook: facebook.com/sallysparkscousins

Watch the Live Stream & Subscribe for More Updates:
OmniSAM YouTube: youtube.com/@omnisamsoftware
Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

In this episode of Strategy with Sally, Sally shares a simple but powerful experiment: notice what happens in your body the next time someone asks, "What do you do?" If you feel calm and clear, your offer is likely aligned. If you feel the internal scramble, over-explaining, or the need to justify it, that's not a confidence issue — it's a clarity issue. Sally explains why blurry offers create friction, why confidence can't fix misalignment, and how refining who your offer is for, the one clear problem it solves, and the specific shift it creates can make selling feel natural again. When your offer is aligned, it doesn't require convincing — it simply makes sense.

Stay Connected & Get Exclusive Access:
Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
Facebook Group: gsdfb.omnisam.com.au
Follow on Facebook: facebook.com/sallysparkscousins

Watch the Live Stream & Subscribe for More Updates:
OmniSAM YouTube: youtube.com/@omnisamsoftware
Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

Recorded live during Sally's Sparkle World Christmas Party — complete with sparkly hats, festive lights, and celebration energy.

In this special episode, Sally reconnects with Jennie Milton, also known as "Adrenaline Jenny."

Jennie shares her journey from extreme sports champion to courage coach, author, and speaker — including surviving three brain aneurysms and completely redefining her mission.

Once terrified to go live on camera, she went on to build a weekly show with 2,000 viewers and now hosts live events, including her own 150-person Fearless Women's Summit in Montana.

• Overcoming fear on and off the mountain

• Investing in yourself (even when it's scary)

• Turning adversity into purpose

• Building confidence, community, and visibility

• Why business can be both powerful and fun

A powerful reminder that courage isn't the absence of fear — it's choosing to move forward anyway. ✨

Stay Connected & Get Exclusive Access:
Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
Facebook Group: gsdfb.omnisam.com.au
Follow on Facebook: facebook.com/sallysparkscousins

Watch the Live Stream & Subscribe for More Updates:
OmniSAM YouTube: youtube.com/@omnisamsoftware
Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

Systems don't fail because you're bad at them — they fail because they're built for the "perfect" version of you. In today's quick tip, Sally breaks down how to create simple, boring systems that actually work on your busiest, most distracted days — not just when you're well-rested and on top of everything.

👉 If your system relies on memory, motivation, or constant decision-making, it's probably not a system — it's optimism. Build defaults. Keep it simple. Make it work for real life.

Stay Connected & Get Exclusive Access:
Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
Facebook Group: gsdfb.omnisam.com.au
Follow on Facebook: facebook.com/sallysparkscousins

Watch the Live Stream & Subscribe for More Updates:
OmniSAM YouTube: youtube.com/@omnisamsoftware
Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

Bright, shiny business idea just hit you with your morning coffee? Before you open your notes app or start telling everyone, pause and ask one powerful question: What is this replacing?

Overwhelm doesn't usually come from doing the wrong things — it comes from doing too many right things at once. We're great at adding and terrible at subtracting. In this episode, Sally shares a simple mindset shift to protect your focus, your energy, and your future self from burnout.

👉 If nothing is being paused or removed, that "great idea" might actually be too heavy to carry right now.

Stay Connected & Get Exclusive Access:
Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
Facebook Group: gsdfb.omnisam.com.au
Follow on Facebook: facebook.com/sallysparkscousins

Watch the Live Stream & Subscribe for More Updates:
OmniSAM YouTube: youtube.com/@omnisamsoftware
Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

If you've ever thought creating a course would make your business easier…
this session is for you 🎙️

Courses are often positioned as the solution to burnout, time pressure, and scaling — but for many service-based business owners, they quietly become another heavy layer.

In this live Strategy with Sally session, I'm sharing what I wish I'd known before creating courses — based on lived experience, not trends or theory.

In this session, we'll talk about:
► Why building a course too early often creates more work, not less
► The difference between leverage and escape when it comes to courses
► Why overteaching overwhelms students and creators alike
► What courses can (and can't) do without the right systems around them
► How to decide if a course actually makes sense for your business right now

This isn't a "how to build a course" training.
It's a clarity conversation — designed to help you make better decisions before you build.

If you're a coach, consultant, creative, or service-based business owner who wants fewer assumptions and more intention in how you grow, you're in the right place.

👉 Explore OmniSAM or book a demo to see how it all connects:
https://omnisam.com.au

Stay Connected & Get Exclusive Access:
Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
Facebook Group: gsdfb.omnisam.com.au
Follow on Facebook: facebook.com/sallysparkscousins

Watch the Live Stream & Subscribe for More Updates:
OmniSAM YouTube: youtube.com/@omnisamsoftware
Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

In this episode, Sally explores how to use pipelines and lead scoring inside OmniSam to manage leads, stay organized, and improve conversions. Sally explains how the default Lead-to-Sales pipeline works, how to move leads through stages effectively, and how to use the ATC (Attempt to Contact) system with strong "speed to lead" follow-up practices. The episode also covers building custom pipelines to match your workflow, setting up simple engagement scoring (starting with one point per action), and using scores to prioritize your hottest prospects first. The key takeaway is to check your pipeline daily, keep leads moving, focus on highly engaged contacts, and turn on lead scoring so you can spend your time where it matters most.

Stay Connected & Get Exclusive Access:
Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
Facebook Group: gsdfb.omnisam.com.au
Follow on Facebook: facebook.com/sallysparkscousins

Watch the Live Stream & Subscribe for More Updates:
OmniSAM YouTube: youtube.com/@omnisamsoftware
Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

Courses don't fail because the content is bad — they fail because there's too much of it. People aren't paying for information; they're paying for clarity and speed.

Teach only what your students need to know next. Progress beats completeness every time.

Bottom line: Your job isn't to teach everything you know — it's to move your students from stuck to clear. ✨

Stay Connected & Get Exclusive Access:
Join the Private OmniSAM Community: omnisam.com.au/gsdgroup
Facebook Group: gsdfb.omnisam.com.au
Follow on Facebook: facebook.com/sallysparkscousins

Watch the Live Stream & Subscribe for More Updates:
OmniSAM YouTube: youtube.com/@omnisamsoftware
Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins