Episodes

  • The CMO Reset: A CMO Transition

    The CMO Reset: A CMO Transition
    Feb 15 2026

    Norman's story about shifting from full-time CMO to fractional (and much more), and a few lessons learned. Jeff adds his insights (as always). When the landscape changes, how do we change with it ... or should we?
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    17 mins
  • The CMO Reset: Some Qs and As

    The CMO Reset: Some Qs and As
    Feb 15 2026

    Enjoy our answers to listener questions.

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    23 mins
  • The CMO Reset: Episode 8: Above Average

    The CMO Reset: Episode 8: Above Average
    Nov 3 2025

    Remember, at least half of us are above average.
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    26 mins
  • The CMO Reset: Episode 7: Readers' Vocabuary

    The CMO Reset: Episode 7: Readers' Vocabuary
    Nov 3 2025

    Why C-H-A-O-S is significant, a readers' vocabulary, and related.
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    19 mins
  • The CMO Reset: Episode 6: Are we our customers?

    The CMO Reset: Episode 6: Are we our customers?
    Nov 3 2025

    We discuss - are we our customers? - and more.
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    19 mins
  • The CMO Reset: Episode 5: Blackstar

    The CMO Reset: Episode 5: Blackstar
    Nov 3 2025

    Why can't we produce the best work of our careers ... at every phase of our careers?
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    16 mins
  • The CMO Reset: Episode 4: Bond?

    The CMO Reset: Episode 4: Bond?
    Sep 8 2025

    What does James Bond have to do with anything?
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    18 mins
  • The CMO Reset: Episode 3: Career Origins

    The CMO Reset: Episode 3: Career Origins
    Sep 8 2025

    How do our early jobs form and inform our careers?
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    19 mins