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The ChatGPT Experiment

The ChatGPT Experiment

Written by: Cary Weston
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 A podcast designed to help the curious beginner better understand what ChatGPT is and how to make it best work for them2023 Economics Marketing Marketing & Sales Self-Help Success
Episodes
  • Ep 100 - How AI Is Changing Public Relations With Nancy Marshall

    Ep 100 - How AI Is Changing Public Relations With Nancy Marshall
    Mar 1 2026
    Episode Summary In this episode, Cary sits down with Nancy Marshall, also known as the PR Maven and founder of Marshall Communications, celebrating 35 years in business. Nancy shares stories from her early days in public relations - literally driving press releases and VHS tapes across snowy Maine - and connects that experience to today's AI-driven world. They dig into how PR has evolved from mimeograph machines to media rooms optimized for AI search. Nancy explains why business owners need to think differently about visibility now that AI tools like ChatGPT are influencing how information gets found and trusted. She also shares how she's using AI in her agency for leadership decisions, crisis prep, and even liver recipes from her gym. The big takeaway? AI isn't replacing humans - but it is changing how we show up, how we build trust, and how we get discovered. 3 Key Takeaways AI rewards structure and credibility. Well-formatted press releases, updated websites, expert quotes, Q&A sections, and trusted media coverage all help businesses show up in AI-driven search. Talk to AI like a teammate. Nancy learned to move beyond one-and-done prompts and instead have a back-and-forth conversation. Giving AI context, assigning it a role, and asking it to interview you can dramatically improve results. Humans still matter. AI can brainstorm crisis scenarios and draft plans, but validation, ethics, relationships, and judgment still belong to people. About Nancy Marshall Nancy Marshall is the founder of Marshall Communications, a Maine-based PR agency celebrating 35 years in business. Known as the PR Maven, Nancy has built her career on relationship-building, storytelling, and helping brands earn trust. She began her PR career at Sugarloaf, where she mastered media relations long before the internet existed - typing press releases on an electric typewriter and hand-delivering video footage to TV stations across Maine. Today, Nancy continues to evolve with the times. She actively studies AI, recently completing leadership training based on Jeff Woods' book The AI-Driven Leader. She applies those tools to crisis communications, media training, and strategic planning for clients - including work connected to Maine's tourism industry. Nancy is also a strong advocate for LinkedIn as a trust signal in the AI era and encourages professionals to stay visible and credible online. You can connect with her at: Website: www.prmaven.com LinkedIn: Nancy Marshall RESOURCES SHARED You can find those here: https://chatgptexperiment.com/episode-100-how-ai-is-changing-public-relations-with-nancy-marshall/ Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com +++++++++ CONNECT WITH CARY ChatGPT Podcast Website: www.ChatGPTExperiment.com Marketing Podcast: www.PracticalMarketingShow.com Cary's Agency Website: www.CMWeston.com LinkedIn: https://www.linkedin.com/in/caryweston LINKEDIN NEWSLETTER The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here: https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/ MUSIC CREDITS The instrumental music used in this podcast is called "Curious" by Podington Bear".
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    34 mins
  • Message From Cary

    Message From Cary
    Feb 18 2026

    A message from Cary - he's away for a couple weeks so there's a gap in podcast episodes.

    Also -a reminder to sign up to win the free ticket giveaway to AI Business World, taking place April 29th & 30th in Anaheim, California.

    Info on the event and the form to enter to win is on the homepage of www.ChatGPTExperiment.com

    Stay Curious!
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    1 min
  • Ep 99 - Practical AI Advice For Business

    Ep 99 - Practical AI Advice For Business
    Feb 5 2026
    Episode Summary

    In this solo episode of The Chat GPT Experiment, host Cary Weston dives into two real conversations he had with business owners—one looking to implement AI into their operations and the other trying to pivot into AI consulting. Cary offers straight-up, no-fluff advice: don't start with AI. Start with your business needs, your strengths, and the problems you're actually trying to solve. From there, tools like ChatGPT can help scale or simplify your work—but they can't create structure where none exists.

    3 Key Takeaways

    • Don't lead with AI—lead with your business. Identify the specific problem you're trying to solve. AI can help, but it's not the starting point.

    • If it's not documented, it can't be scaled. Whether it's pricing info, sales process, or FAQs—get it organized first. Then, AI can actually help.

    • Big AI moves can start small. You don't need to become an AI consultant or master every tool. Start with what you already know and build from there.

    Special Giveaway: Free Ticket to AI Business World

    Cary's longtime friend Michael Stelzner (founder of Social Media Examiner) is hosting AI Business World — a 2-day, practical, hands-on conference for business-minded marketers who want to actually know how to use AI tools in their day-to-day work.

    Dates: April 29–30, 2026
    Location: Anaheim, California
    Focus: Practical AI workflows, real tools, and smart strategies for business and marketing
    Includes: Admission ticket only. No travel or accommodation is included in giveaway.

    Enter here: https://chatgptexperiment.com/ai-business-world-ticket-giveaway

    Cary offers customized one-on-one ChatGPT training in 60 minute sessions. Find out more information on the sessions, answers to frequent questions, and how to register at www.ChatGPTExperiment.com

    +++++++++

    CONNECT WITH CARY

    ChatGPT Podcast Website: www.ChatGPTExperiment.com
    Marketing Podcast: www.PracticalMarketingShow.com
    Cary's Agency Website: www.CMWeston.com
    LinkedIn: https://www.linkedin.com/in/caryweston

    LINKEDIN NEWSLETTER

    The Chat GPT Experiment is also a LinkedIn Newsletter and you can find it here:
    https://www.linkedin.com/newsletters/the-chat-gpt-experiment-7110348839919702016/

    MUSIC CREDITS
    The instrumental music used in this podcast is called "Curious" by Podington Bear.
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    23 mins
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