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The Katie Lance Podcast

The Katie Lance Podcast

Written by: Katie Lance
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Welcome to my podcast! Some of you know me as a social media strategist, speaker, author or entrepreneur, but, like so many of us, I wear multiple other hats. In this podcast, I plan to share with you more about what makes me tick, my backstory, how I think about business, parenting and so much more. Of course this wouldn't be a Katie Lance podcast if we didn't talk about social media from time to time!Katie Lance 2025 Economics Marketing Marketing & Sales
Episodes
  • Realtor Success Story: How Tara Robinson Transformed Her Marketing with the #GetSocialSmart Academy
    Jul 16 2026

    If you've ever wondered whether investing in your marketing, social media, and AI skills is really worth it, this interview is for you.

    In this Academy Member Spotlight, I sit down with Tara Robinson of RE/MAX First Choice Realty in Savannah, Georgia. Tara shares how joining the #GetSocialSmart Academy helped simplify her marketing, save valuable time, build confidence with social media, and embrace AI tools like Claude to grow her business.

    Whether you're a Realtor who struggles with consistency, wonders what to post, or feels overwhelmed by all the changes happening in social media and AI, Tara's story will inspire you.

    In this interview, you'll learn:

    ✔️ Why Tara joined the #GetSocialSmart Academy
    ✔️ How the monthly content calendars save her hours every month
    ✔️ Why community matters more than ever
    ✔️ How Claude AI became a complete game changer
    ✔️ How AI helps with YouTube scripts, marketing, and content creation
    ✔️ Advice for Realtors who feel overwhelmed by social media
    ✔️ Why continuing education is one of the best investments you can make

    If you've been thinking about becoming more consistent with your content, this conversation is full of practical encouragement and real-world advice.

    Learn More:

    ✨ Join the #GetSocialSmart Academy:
    https://katielance.com/academy

    Connect with Tara Robinson:
    🌐 https://www.mysavannahdreamhome.com
    📸 https://www.facebook.com/TaraRobinsonSellsHomes/
    👍 https://www.instagram.com/thetararobinsonteam/

    Connect with Katie:
    🌐 Website:
    https://katielance.com

    🎁 Free Content Grid:
    https://katielance.com/contentgrid

    🎓 #GetSocialSmart Academy:
    https://katielance.com/academy

    🎤 Hire Katie to Speak:
    https://katielance.com/speaking

    📸 Instagram:
    https://instagram.com/katielance

    ▶️ YouTube:
    https://youtube.com/@katielance

    Show More Show Less
    8 mins
  • Why Most Realtors Still Aren't Using Video (And How to Start Today)
    Jul 15 2026

    Everyone seems to be talking about AI, automation, and the latest marketing tools—but what if you're still not comfortable recording a simple video?

    In this episode, I'm sharing an honest conversation about one of the biggest challenges I see among real estate professionals today: the fear of getting on camera. If you've been telling yourself you're "not a video person," this episode is for you.

    I share practical, encouraging advice to help you build confidence one small step at a time—including why one-to-one videos are the perfect place to start, why you don't need fancy equipment or a perfect script, and how authenticity will always outperform perfection.

    We'll also talk about:

    • Why confidence comes from doing, not waiting
    • How to practice video without posting publicly
    • Why one-to-one videos can help you build confidence quickly
    • My simple approach to recording content without overthinking it
    • How batching videos can save you time and reduce stress
    • Why your clients want to connect with the real you—not a polished influencer version of you

    If you've been waiting until you feel "ready" to start creating video, I hope this episode encourages you to simply hit record. Your future clients don't need perfection—they need your expertise, your heart, and your willingness to show up.

    Helpful Links:

    🎓 Join the #GetSocialSmart Academy
    https://katielance.com/academy

    🗓️ Download my FREE Content Grid
    https://katielance.com/contentgrid

    🎁 Free Resources
    https://katielance.com/resources

    ▶️ Subscribe to my YouTube Channel
    https://youtube.com/@katielance

    📱 Follow me on Instagram
    https://instagram.com/katielance


    🎤 Learn more about my speaking programs
    https://katielance.com/speaking

    🌐 Visit my website
    https://katielance.com

    Show More Show Less
    7 mins
  • Realtor Success Story: How Tamara Transformed Her Social Media Marketing
    Jul 9 2026

    What happens when you stop trying to figure out social media on your own and start following a proven system?

    In this episode of The Katie Lance Podcast, I'm joined by longtime #GetSocialSmart Academy member Tamara Inzunza, a Realtor in Alexandria, Virginia, who shares how the Academy helped her build confidence, improve her marketing, and create systems she now uses not only in her own business but to train other agents.

    Tamara talks about why she joined during the pandemic, how live video transformed her confidence, why LinkedIn became one of her most valuable platforms, and what keeps her coming back to the Academy year after year.

    Whether you're feeling stuck with social media or wondering if coaching is worth the investment, this conversation is full of practical insights and encouragement.

    Learn more about the #GetSocialSmart Academy: https://katielance.com/academy

    Connect with Tamara Inzunza:
    Website: https://movingtonova.com
    Instagram: https://instagram.com/movingtonova
    Facebook: https://facebook.com/movingtonova

    Resources & Links

    🏡 Join the #GetSocialSmart Academy: https://katielance.com/academy

    🗓️ Free Content Grid: https://katielance.com/contentgrid

    🎤 Hire Katie to Speak: https://katielance.com/speaking

    📸 Instagram: https://instagram.com/katielance

    💼 LinkedIn: https://linkedin.com/in/katielance

    👍 Facebook: https://facebook.com/katielance

    ▶️ Subscribe on YouTube: https://youtube.com/@katielance

    ▶️ Watch this episode on YouTube: https://youtu.be/MtKhKhLvbts

    Show More Show Less
    10 mins
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