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The Marketing Update Podcast

The Marketing Update Podcast

Written by: David Perkins & Emma Handley
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The Marketing Update Podcast with your hosts Emma Handley and David Perkins. Tune in for laid back conversations that lead to real marketing insights.

Hosted on Acast. See acast.com/privacy for more information.

David Perkins & Emma Handley
Careers Economics Leadership Management & Leadership Marketing Marketing & Sales Personal Success
Episodes
  • What six months of marketing chaos in 2026 actually taught us
    Jul 30 2026

    If you thought 2026 was chaotic and you've lost the plot, we've got you. Emma and David take you through the tech updates, trends and campaigns in 2026 so far. Of course, your favourite marketing consultants wouldn't just leave you there, oh no. They will take you through what you should focus on after you've finished sippin' your aperol on your summer holiday. Hubspot report that having taste is the way to fight back against AI and have your brand stand out, but how can you keep taste at the centre of your marketing? Listen to find out! In the words of Pretty Little Marketer “be a brand, but do it casually.”


    Useful Links:

    https://en.wikipedia.org/wiki/Wikipedia:Signs_of_AI_writing

    https://www.linkedin.com/news/story/the-risks-of-green-hushing-9084226/ https://bcorporation.uk/news-stories-and-events/news/b-corps-outperforming-ordinary-businesses-new-data-shows/

    https://hubspot-state-of-marketing-2026.replit.app/

    https://www.prettylittlemarketer.com/blog/2026-social-media-predictions


    Connect with us:

    If you'd like to book The Marketing Update Podcast hosts for consultancy work, email hello@themarketingupdate.co.uk

    Follow us on LinkedIn: https://www.linkedin.com/company/the-marketing-update-podcast

    Hosted on Acast. See acast.com/privacy for more information.

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    28 mins
  • Why most cultural moments don't need your brand w/ Eve Macdonald
    Jun 30 2026

    In this episode of The Marketing Update Podcast David and Emma are joined by Eve McDonald from Kiss Branding. The three of them confabulate on brand strategy, earning a seat at the table versus just turning up with a rainbow thermos and hijacking the moment. And what small businesses can do with no budget and a lot of nerve.


    Emma brings her trademark commentary on Smartphone Free Childhood's latest cinema ad. While David goes full gay and talks about Patagonia vs Pattie Gonia: why a clothing brand is suing a drag queen.


    Useful Links:

    www.linkedin.com/posts/joeryrie_we-rebuilt-a-1990s-video-shop-in-slough-to-ugcPost-7471149035870130176-jJfx/

    https://time.com/article/2026/06/01/patagonia-pattie-gonia-trademark-lawsuit-what-to-know/


    Connect with us:

    If you'd like to book The Marketing Update Podcast hosts for consultancy work, email hello@themarketingupdate.co.uk

    Follow us on LinkedIn: https://www.linkedin.com/company/the-marketing-update-podcast

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    39 mins
  • Your marketing is running on assumptions. An audit will prove it.
    May 27 2026
    "We've never done a marketing audit where the problem was what the client thought it was."

    In this episode of The Marketing Update Podcast David and Emma drawn on their combined experience to preach about why and how a marketing audit will be valuable for your business. They also update you on Instagram's latest kerfuffle with followers, and an approach to unconventional product launches with Lena Dunham. Tune in for some laid back conversation that will lead to some marketing insights.


    Useful Links:

    https://on.substack.com/p/inside-lena-dunhams-substack-press


    Connect with us:

    If you'd like to book The Marketing Update Podcast hosts for consultancy work, email hello@themarketingupdate.co.uk

    Follow us on LinkedIn: https://www.linkedin.com/company/the-marketing-update-podcast


    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    36 mins
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