"how do I choose between doing good and doing well?"

That's the question I kept asking myself, searching for

role models who stayed kind to a fault while building real power...

role models who stayed honest while building influence...

role models who stayed human while making a fortune...

I could not find many. And of those, none looked like me.

So I decided to become one.

Welcome to The Path Less Promoted - where we're documenting the chaotic, creative journey of building a business that serves both our soul's definition of success (for me that's community + truth + freedom) and society's approved metrics (money + power + status).

Because social approval is fodder. And we need fodder to fuel lasting change.

Each episode, we're pulling back the curtain on what it really takes to stay human while building this social approval. No sanitized success stories. No "wait until I've figured it all out."

Just real-time insights, unexpected revelations, as we experiment with ways to win without losing yourself.

Because maybe the path to changing the system starts with refusing to let it change us.

New episodes every Friday.

If you like me and my guests, you'll love more of us.

Come join me and a whole community of rebels, dreamers, and deep thinkers in the Business Safety Net, where we're all unlearning the shoulds, making space for ease, and writing new rules for what it means to thrive in business—together.

Your spot is waiting at https://safetynet.group.app/plan-subscription.