You have something meaningful to say, or you have a product or a service that you want to sell online. Your goal - Is to re-create the core idea inside the audience`s mind. But, How do you do that?
With “digitalization” the entire communication landscape has changed. People hate exaggeration, hard selling and poor customer experience; let it be on website or Social Commerce Platforms.
With a amazing Case Study on “Absolut Vodka” at the end, I have passionately put together some powerful lessons to Influence people in the Digital World, so whether you are building your Social Media Presence or a Website or a Brand, I want to assure you this episode might just help you.
The Take Aways:
1. What are the 3 obstacles to Influence People in Digital World?
2. What is the Human Psychology?
3. What is Influencing / Marketing all about?
4. How did Absolut Vodka succeed to capture American Liquor Consumer?
See you on the other side!
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