• The Ultimate Transition: Leveraging Elite Discipline to Coach Youth and Find Purpose-Driven Leadership with WHYS Programs
    Jan 13 2026

    In episode 21 of The VICI Code, Joe Dunaway interviews William Hunter, a former NFL safety turned youth mentor and coach, as they explore Will's transition from the high-pressure world of professional football to founding WISE Sports, a program dedicated to empowering youth through sports and life skills.

    Tune in for an episode filled with raw, honest conversations about faith, family, and the path to victory in entrepreneurship and leadership.


    TIMESTAMPS

    [00:03:10] Transitioning from NFL to life.

    [00:05:33] Purpose beyond sports.

    [00:09:15] Balancing academics and athletics.

    [00:12:50] Financial challenges after sports transition.

    [00:19:27] Youth sports and personal motivation.

    [00:21:34] Self-love leads to confidence.

    [00:27:05] Inspiring breakthroughs in youth programs.

    [00:31:49] Career transitions and fulfillment.

    [00:34:21] Transforming athletic discipline into purpose.


    QUOTES

    • "If you believe in yourself, no matter what it is you decide you want to do, whether it's sports or other. If you believe in yourself, half the battle is won." -William Hunter
    • "You may not be the best, but if you're just authentic, that just resonates with your team." -Joe Dunaway
    • "There's nothing better than making someone's day or letting someone know how much you care about them by giving them a gift." -Joe Dunaway


    ==========================

    Less supplements. More consistency.


    AG1 every day.


    SHOP HERE:

    https://click-myl.ink/2p8hck3h


    ==========================

    SOCIAL MEDIA

    Joe Dunaway

    Instagram: https://www.instagram.com/thejoedunaway/

    LinkedIn: https://www.linkedin.com/in/joseph-dunaway


    William Hunter

    Instsgram: https://www.instagram.com/whysprograms/

    Facebook: https://www.facebook.com/WHYSPROGRAMS

    LinkedIn: https://www.linkedin.com/in/will-hunter-17091299/


    WEBSITE


    VICI Finance: https://www.vicifinance.com/


    WHYS Program: https://whysprograms.com/?v=home



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    36 mins
  • Scaling with Analytical Precision: From Storyteller to Multi-Six-Figure Publisher, Producer, and Marketing Strategist
    Jan 6 2026

    In episode 20 of The VICI Code, Joe Dunaway interviews Jynafer Yanez, a multi-six-figure publisher, producer, and marketing strategist, who shares insights on navigating the challenges of scaling a business while staying true to your creative vision.

    Tune in to discover how data, destiny, and dollars intersect in the publishing industry, and gain insights into scaling your own storytelling ventures.


    TIMESTAMPS

    [00:03:39] Creative vision meets analytical precision.

    [00:05:15] Emotion in storytelling.

    [00:09:19] AI's role in writing.

    [00:12:28] Creative process and discipline.

    [00:18:17] Pitching stories for film adaptation.

    [00:20:13] Hollywood opportunities in publishing.

    [00:24:32] Habits for sustainable growth.

    [00:28:47] God-sized vision and execution.

    [00:34:43] Family and work-life balance.

    [00:39:19] Finding your identity and purpose.

    [00:40:44] Finding your unique identity.

    [00:45:03] Aligning spirit and ego.

    [00:47:51] Sci-fi Western action film.


    QUOTES

    • "We don't look at data as cold and hard numbers. We look at it as indicators of what's happening with real people and real behaviors and real interests." -Jynafer Yanez
    • "Life doesn't get any easier. Business doesn't get any easier. Nothing gets easier. You just get stronger." -Jynafer Yanez
    • "If you have a God size vision, right? Not like just your own vision, but something that, like truly my maker, my creator, God, the father, has put in me that this is the goal." -Jynafer Yanez

    ==========================

    Less supplements. More consistency.

    AG1 every day.

    SHOP HERE:

    https://click-myl.ink/2p8hck3h

    ==========================

    SOCIAL MEDIA


    Joe Dunaway

    Instagram: https://www.instagram.com/thejoedunaway/

    LinkedIn: https://www.linkedin.com/in/joseph-dunaway


    Jynafer Yanez

    Instagram: https://www.instagram.com/jynafer_rose

    LinkedIn: https://www.linkedin.com/in/jynaferyanez/


    WEBSITE


    VICI Finance: https://www.vicifinance.com/


    Archimedes Books: https://hello.archimedesbooks.com/

    Wolf Pack Entertainment: https://www.wolfpackentertainment.co/

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    49 mins
  • The Power of Perspective: How Simplifying Complexity Leads to Exponential Growth
    Dec 30 2025

    In episode 19 of The VICI Code, Joe Dunaway interviews Stephen Ward, a seasoned entrepreneur, fractional integrator, and business strategist with over 15 years of experience, as he shares his insights on the significance of clarity, the impact of fitness on leadership, and the importance of family time in the entrepreneurial journey.

    Tune in for raw, honest conversations that decode the path to victory in the realms of faith, family, and finances.


    TIMESTAMPS

    [00:02:22] Integrator's role in business.

    [00:06:08] Big, hairy, audacious goal.

    [00:08:17] Power of systems for founders.

    [00:12:02] Mindset lessons from failure.

    [00:14:06] Embracing challenges and lessons.

    [00:18:40] Structure fosters entrepreneurial creativity.

    [00:20:23] Tactical empathy in business.

    [00:25:03] Human approach to customer service.

    [00:28:37] Family time in business.

    [00:30:27] The impact of an EA.

    [00:36:27] Fitness as a gateway to success.

    [00:38:33] Protecting the company's core values.

    [00:41:12] Tactical empathy for growth.


    QUOTES

    • "We don't care who's responsible for it. We just want to know how to fix it." -Stephen Ward
    • "The beauty of the structure is that it provides all the blooming the visionary needs for creativity." -Stephen Ward
    • "There are no bad teams, there's only bad leaders." -Stephen Ward

    ==========================

    Less supplements. More consistency.

    AG1 every day.

    SHOP HERE:

    https://click-myl.ink/2p8hck3h

    ==========================

    SOCIAL MEDIA

    Joe Dunaway

    Instagram: https://www.instagram.com/thejoedunaway/

    LinkedIn: https://www.linkedin.com/in/joseph-dunaway


    Stephen Ward

    Instagram: https://www.instagram.com/scale.with.stephen/

    WEBSITE


    VICI Finance: https://www.vicifinance.com/


    Haven by Design Stays: https://www.havenbydesignstays.com/



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    43 mins
  • From Combat Engineer to Remote Advocate: Leveraging Discipline to Scale Life and Business
    Dec 23 2025

    In episode 18 of The VICI Code, Joe Dunaway interviews Paul Hawkins, a veteran turned entrepreneur, as he shares how discipline, structure, and intentional distance have shaped his 17+ years of leading remote teams. He breaks down the habits, mindset shifts, and practical systems that create real freedom in remote work.

    Tune in for an inspiring conversation filled with practical advice and strategies for success!


    TIMESTAMPS

    [00:01:39] Remote work and discipline.

    [00:05:33] Building trust in remote teams.

    [00:09:27] Transitioning to business ownership.

    [00:11:29] Courage to leave safety nets.

    [00:16:42] Dual mission of Sidekicks.

    [00:19:36] Moms balancing work and family.

    [00:24:03] Accomplishment in business partnerships.

    [00:26:05] Remote work benefits and misconceptions.

    [00:31:32] Remote executive assistant benefits.

    [00:34:06] Work-life integration vs. balance.

    [00:38:25] Growth and scaling challenges.

    [00:40:01] Fitness and language learning challenges.

    [00:43:10] Remote work's impact on life.


    QUOTES

    • "Work really, really hard to be effective and communicate often with the people you're working with right from the start." -Paul Hawkins
    • "Every single thing in my life, including my faith, has improved and increased by me focusing on my fitness and nutrition." -Paul Hawkins
    • "On the other side of those challenges is another layer, another version of you that you just keep breaking the mold." -Joe Dunaway


    ==========================

    Less supplements. More consistency.

    AG1 every day.

    SHOP HERE:

    https://click-myl.ink/2p8hck3h

    ==========================

    SOCIAL MEDIA

    Joe Dunaway

    Instagram: https://www.instagram.com/thejoedunaway/

    LinkedIn: https://www.linkedin.com/in/joseph-dunaway


    Paul Hawkins

    LinkedIn: https://www.linkedin.com/in/paul-hawkins-08246b24/

    Instagram: https://www.instagram.com/purpose_driven_paul/

    https://www.instagram.com/ars_sidekicks/


    WEBSITE


    VICI Finance: https://www.vicifinance.com/


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    46 mins
  • Burnout to Breakthrough: Building Sustainable Systems for the ADHD Brain
    Dec 16 2025

    In episode 17 of The VICI Code, Joe Dunaway interviews Skye Waterson, founder of Unconventional Organization, as she shares her powerful journey from burnout to breakthrough, detailing her late diagnosis of ADHD during her PhD and the lessons learned along the way.

    Tune in for raw, honest conversations that provide practical insights for overcoming adversity in business and life.


    TIMESTAMPS

    [00:02:03] ADHD and burnout challenges.

    [00:06:30] Unlearning productivity after diagnosis.

    [00:09:06] ADHD and financial challenges.

    [00:12:01] Focused, balanced growth strategies.

    [00:17:06] Collaborative leadership dynamics.

    [00:21:01] Divergent vs. convergent thinking.

    [00:25:36] Working against your own brain.

    [00:26:41] Knowing yourself for leadership.


    QUOTES

    • "If you have ADHD, your brain's probably gotten you out of a couple of tight jams in the past, but also struggles with time blindness, working memory, and executive functioning." -Skye Waterson
    • "The chances are that the answer isn't just to work harder." -Skye Waterson
    • "The power of building systems based on reality, not aspiration” -Joe Dunaway


    ==========================

    Less supplements. More consistency.

    AG1 every day.

    SHOP HERE:

    https://click-myl.ink/2p8hck3h

    ==========================

    SOCIAL MEDIA

    Joe Dunaway

    Instagram: https://www.instagram.com/thejoedunaway/

    LinkedIn: https://www.linkedin.com/in/joseph-dunaway


    Skye Waterson

    LinkedIn: https://www.linkedin.com/company/unconventional-organisation/

    Instagram: https://www.instagram.com/unconventionalorganisation/

    Facebook: https://www.facebook.com/UnconventionalOrganisation/


    WEBSITE


    VICI Finance: https://www.vicifinance.com/


    Unconventional Organisation: https://www.unconventionalorganisation.com/




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    30 mins
  • The Behavioral Breakthrough: Using Psychology to Navigate Volatile Markets and Life
    Dec 9 2025

    In episode 16 of The VICI Code, Joe Dunaway interviews Michael Tutcher II, a wealth management specialist with a background in psychology, who shares insights on how investor behavior often determines success more than market performance itself.

    Tune in for raw, honest conversations that decode real stories of overcoming challenges in faith, family, and finances.


    TIMESTAMPS

    [00:03:20] Psychology of panic in investing.

    [00:05:26] Human psychology in finance.

    [00:10:08] Risk tolerance misconceptions.

    [00:15:15] Family principles in business.

    [00:20:04] Serving those who've served.

    [00:22:36] Fundraising and community service lessons.

    [00:26:05] Doing hard things builds confidence.

    [00:30:39] Building a financial team.

    [00:34:04] Community service in the industry.


    QUOTES

    • "When you have this discipline and you don't let your little b**** voice in your head win, it really helps you grow as an individual to become resilient." -Michael Tutcher II
    • "We do hard things. We don't run from it." -Michael Tutcher II
    • "Strength training just gives you confidence, not just in the gym, but in life." -Joe Dunaway


    ==========================

    Less supplements. More consistency.

    AG1 every day.

    SHOP HERE:

    https://click-myl.ink/2p8hck3h

    ==========================

    SOCIAL MEDIA

    Joe Dunaway

    Instagram: https://www.instagram.com/thejoedunaway/

    LinkedIn: https://www.linkedin.com/in/joseph-dunaway


    Michael Tutcher II

    LinkedIn: https://www.linkedin.com/in/michael-a-tutcher-ii/

    Instagram: https://www.facebook.com/MichaelTutcher



    WEBSITE


    VICI Finance: https://www.vicifinance.com/




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    37 mins
  • Honest Guidance: Building Financial Stability and Purpose, One Home at a Time
    Dec 2 2025

    In episode 15 of The VICI Code, Joe Dunaway interviews Jason Miller, a seasoned mortgage professional from upstate New York, who highlights the significance of owning a home as a foundation for family and financial success, and who provides honest guidance and tailored solutions to his clients.

    Tune in for valuable insights on building a strong foundation for your family's future.


    TIMESTAMPS

    [00:01:38] Home ownership and financial purpose.

    [00:04:16] Helping refugees buy homes.

    [00:11:49] Importance of client education.

    [00:13:36] Ethical behavior in mortgage advice.

    [00:20:04] Mindset and personal wellness.

    [00:23:49] The power of walking.

    [00:27:25] Family vs. Work Balance.

    [00:31:37] Financial stability and life goals.


    QUOTES

    • "I always come from the mindset of, if I help people, then by default, they're going to remember me and they're going to hand my name out and pass it along to other people that they work with." -Jason Miller
    • "Everyone struggles when things are, you know, when things are bad, change, any change, people don't like that." -Jason Miller
    • "A big part of having a healthy version of yourself is having some financial stability." -Joe Dunaway


    ==========================

    Less supplements. More consistency.

    AG1 every day.

    SHOP HERE:

    https://click-myl.ink/2p8hck3h


    ==========================

    SOCIAL MEDIA

    Joe Dunaway

    Instagram: https://www.instagram.com/thejoedunaway/

    LinkedIn: https://www.linkedin.com/in/joseph-dunaway


    Jason Miller

    LinkedIn: https://www.linkedin.com/in/jasonmilleratsupremelending/

    Instagram: https://www.instagram.com/the_mortgage_dude/



    WEBSITE


    VICI Finance: https://www.vicifinance.com/


    Supreme Lending: https://supremelendingny.com/



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    35 mins
  • The Ethical Flip: Scaling Small Businesses While Preserving Legacy and Team
    Nov 25 2025

    In episode 14 of The VICI Code, Joe Dunaway interviews David Hori, an investor and advisor focused on buying and scaling local businesses, as he shares his approach to preserving business legacies while building repeatable operational systems grounded in team retention and ethical leadership.

    Tune in for raw, honest conversations that decode the path to victory for small business owners.


    TIMESTAMPS

    [00:02:00] Preserving business legacies.

    [00:03:56] Team retention during acquisitions.

    [00:09:40] Faith and decision-making in business.

    [00:12:53] Employer of choice and retention.

    [00:17:14] Time audit for productivity.

    [00:20:00] Family and fitness priorities.

    [00:26:03] Scaling and trusting your team.

    [00:27:50] Importance of documented systems.


    QUOTES

    • "The most important investment you can make in a business is in your team." -David Hori
    • "My faith is foundational to everything I do." -David Hori
    • "The best thing that he could have done was set the vision, build it, and then hire the right person to take it into the next phase of growth." -David Hori


    ==========================

    Less supplements. More consistency.

    AG1 every day.

    SHOP HERE:

    https://click-myl.ink/2p8hck3h

    ==========================

    SOCIAL MEDIA

    Joe Dunaway

    Instagram: https://www.instagram.com/thejoedunaway/

    LinkedIn: https://www.linkedin.com/in/joseph-dunaway


    David Hori

    LinkedIn: https://www.linkedin.com/in/iamdavidhori/

    Instagram: https://www.instagram.com/toplineops/



    WEBSITE


    VICI Finance: https://www.vicifinance.com/


    Topline Ops: https://www.toplineops.com/




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    30 mins