This Cowboy Life cover art

This Cowboy Life

This Cowboy Life

Written by: Dirty Mo Media
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An unfiltered look at the grit, sacrifice and faith behind modern rodeo, told through the lens of Jerome and Tiffany Davis. From the early mornings on the ranch to the bright lights of PBR team competition with the Carolina Cowboys, this podcast captures what it truly means to build a life around the sport of bull riding. Jerome — a world champion and Carolina Cowboys head coach — and Tiffany – the glue that keeps it all together – open the gate on the real story: the injuries, the comebacks, the business of rodeo, the pressure of leading a team, and the responsibility of carrying Western heritage forward. Together, they share the realness of arena life — managing a ranch, mentoring young riders and navigating the evolving world of professional bull riding. Rooted in faith, resilience and hard work, THIS COWBOY LIFE isn’t just about eight seconds in the chute. It’s about the 24/7 commitment behind it — the dirt, the discipline, the community and the code that defines the Western way of life.© Copyright 2026 Dirty Mo Media & SiriusXM
Episodes
  • This Cowboy Life Trailer

    This Cowboy Life Trailer
    May 17 2026

    This Cowboy Life brings unprecedented access into the world of Jerome and Tiffany. With their quick wit, Western style and Southern charm, they open the gate on everything rodeo and bull-riding: the stories, the comebacks, the business of raising world-class bucking bulls, and the day-to-day realities of leading one of PBR’s premier teams, the Carolina Cowboys.

    This Cowboy Life is taped at Davis Rodeo Ranch in Archdale, North Carolina — the same place where Tiffany and Jerome host Carolina Cowboys preseason camp and “Wild West Wednesdays” each summer inside their custom-built arena. Tiffany jokingly refers to the arena as her lake house, but for PBR’s royal couple, this rodeo haven is the center of a life built on faith, resilience, and the cowboy way.


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    4 mins
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