Hattie (Hattie the PMM) is the Founder of ProductMarketers.com and a career coach for Product Marketing Managers who want to become more respected, valued, and strategic at work. With over 12 years in tech — including experience as a CEO and CMO — Hattie teaches ambitious professionals how to build influence, visibility, and career leverage without burning out or people-pleasing.

After surviving five rounds of tech layoffs, navigating a toxic micromanagement environment, and rebuilding her confidence from the ground up, Hattie developed the exact playbook she now uses to help PMMs get promoted, paid more, and positioned as strategic leaders.

Her biggest turning point? Refusing to shrink — in her personal life and her career — and deciding to proactively invest in her communication skills, strategic visibility, and perceived value so her impact became impossible to ignore.

In this episode, you’ll learn:
→ Why “doing great work” isn’t enough to get promoted in today’s workplace
→ How to identify your Career ICP (Ideal Career Profile) — and why it’s rarely your manager
→ The difference between being heard vs. being influential
→ How to build strategic visibility that protects you during layoffs
→ Why perceived value drives promotions, bonuses, and job security
→ The 3 R framework (Recognizable, Respected, Reputable) for measuring your career growth
→ Why investing in yourself first eliminates impostor syndrome and builds real confidence
→ The difference between being a “nice” high performer and a strategically visible leader

📝 Free Live Workshop – Power Story & Presence Workshop
Priya is hosting a brand-new FREE three-session live workshop designed for ambitious women who want stronger visibility, confidence, and executive-level communication.

Over three sessions, you’ll learn how to:
✓ Define your personal brand pillars
✓ Identify your true differentiators
✓ Build compelling Power Stories
✓ Elevate your leadership language & presence

📅 Dates: February 24–26
⏰ Time: 12:00 – 1:00 PM Eastern
🎟 Cost: 100% Free

Register through this link: https://priya-sam.mykajabi.com/3-day-live-workshop-1

✦✦✦

CONNECT WITH HATTIE
🌐 Website: ProductMarketers.com
💼 LinkedIn: https://www.linkedin.com/in/hattiethepmm/
📹 YouTube: https://www.youtube.com/@hattiethepmm

✦✦✦

CONNECT WITH PRIYA
🌐 Website:https://priyasam.com/
📹 YouTube:https://www.youtube.com/@PriyaSam
💼 LinkedIn: https://www.linkedin.com/in/priyasam/
📸 Instagram:https://www.instagram.com/priyasam
👤 Facebook: https://www.facebook.com/priyassam/

✦✦✦

TIMESTAMPS
00:00 – Meet Hattie the PMM: Founder, Career Coach & Former Tech Executive
02:00 – The breakup that triggered her “unleash your voice” moment
05:00 – Why your personal life impacts your professional presence
09:00 – Installing new communication skills (and why improv changed everything)
13:00 – Surviving five rounds of layoffs through strategic visibility
16:00 – What is your Career ICP — and why it’s not your manager
19:00 – Perceived value vs. real value (and why it drives profit)
24:00 – The burnout cycle loop high performers fall into
31:00 – Escaping toxic work environments without self-sabotage
33:00 – The 3 R framework: Recognizable, Respected, Reputable
37:00 – Fast lane vs. slow lane career growth
42:00 – Investing in yourself to eliminate cognitive dissonance
47:00 – How Hattie transitioned from C-suite to coaching
49:00 – The first client that changed everything
53:00 – Final reflections + where to connect

✦✦✦

Subscribe for more powerful conversations on leadership, career acceleration, storytelling, and executive presence every week on Unleash Your

Priya Sam is the Host & Founder at Unleash Your Voice, where she helps ambitious women in six-figure corporate roles who struggle with being overlooked, undervalued, or unsure how to communicate their value to step into undeniable executive presence and unlock the promotions, visibility, and compensation they truly deserve. Her signature Power Story Framework is a key part of all of her programs as she helps her clients build powerful personal brands, strategic communication skills, and confidence.

In this episode, you’ll learn:

→ Why your experience is probably not the problem — and what actually holds high-performing women back
→ How value articulation, not more credentials, determines how leaders and hiring managers perceive you
→ The power of personal brand pillars and how they instantly elevate your positioning
→ How to turn overlooked experiences into compelling differentiators that set you apart
→ Why interviews are not the time to “wing it” and how Power Stories change everything

Priya walks through Riley’s transformation — from feeling uncertain, underpaid, and “not enough” after learning her job was ending, to landing her first ever six-figure job offer. This episode breaks down the exact mindset and communication shifts that made the difference, including how to speak about your work in a way that allows decision-makers to clearly “place” you at a higher level.

📝 Free Live Workshop – Power Story & Presence Workshop

Priya is hosting a brand-new FREE three-session live workshop designed for ambitious women who want stronger visibility, confidence, and executive-level communication.

Over three sessions, you’ll learn how to:

✓ Define your personal brand pillars
✓ Identify your true differentiators
✓ Build compelling Power Stories
✓ Elevate your leadership language & presence

📅 Dates: February 24–26
⏰ Time: 12:00 – 1:00 PM Eastern
🎟 Cost: 100% Free

Register through this link: https://priya-sam.mykajabi.com/3-day-live-workshop-1

✦✦✦ TIMESTAMPS

00:00 – Riley’s Story: When Confidence Isn’t the Issue
01:00 – The Hidden Struggle: Feeling “Not Enough”
02:00 – Why Adding More Credentials Often Fails
03:00 – The Real Problem: Value Articulation
04:00 – Personal Branding vs Blending In
05:00 – Finding Overlooked Differentiators
06:00 – “Creativity + Scientific Precision” Breakthrough
07:00 – Building Senior-Level Positioning
08:00 – Power Story Bank & Interview Strategy
09:00 – Sounding Like a Six-Figure Woman
10:00 – The Six-Figure Offer & What Changed
11:00 – Three Critical Career Takeaways
12:00 – Power Story & Presence Workshop Invitation
13:00 – Final Message: Alignment Over Reinvention

✦✦✦ CONNECT WITH PRIYA

🌐 Website: https://priyasam.com/
📹 YouTube: https://www.youtube.com/@PriyaSam
💼 LinkedIn: https://www.linkedin.com/in/priyasam/
📸 Instagram: https://www.instagram.com/priyasam
👤 Facebook: https://www.facebook.com/priyassam/

✦✦✦

Subscribe for more proven career storytelling strategies, personal branding insights, and executive communication techniques every week on Unleash Your Voice.

Allison Macalik is the Director of Solutions at Ontech, where she helps sales teams and organizations simplify complex solutions, build trust with buyers, and close deals with confidence. With over a decade of experience in pre-sales and solutions engineering, Allison empowers professionals—especially women—to overcome imposter syndrome, build authentic personal brands, and lead with clarity, confidence, and joy.

She is also the founder of the WISE (Women in Solutions Engineering) chapter at Salesforce. org, a coach with the Pre-Sales Collective, and co-creator of Four Under Three, where she co-hosts The Imposter Talks Podcast and leads Fight Your Imposter workshops for ERGs worldwide.

Known online as the “Silly Goose in Corporate,” Allison shows leaders how authenticity, fun, and bold self-expression can drive impact, influence, and career growth.

In this episode, you’ll learn:

→ What pre-sales actually is — and why it’s one of the best careers in tech
→ How Allison built a powerful personal brand as the “Silly Goose in Corporate”
→ Why authenticity beats perfection in leadership and communication
→ How to overcome imposter syndrome and self-doubt at work
→ How to advocate for yourself and get promoted in corporate environments
→ Why joy, fun, and play increase productivity and team performance
→ How to build confidence, visibility, and influence without burning out

📝 Free Career Accelerator Call – Want personalized coaching to build your power stories and boost your brand? I’ve opened up a 5 spots for Career Accelerator calls this week only, book a call here here: https://calendly.com/priyasam/career-accelerator-call

CONNECT WITH ALLISON MACALIK

💼 LinkedIn: https://www.linkedin.com/in/allisonmacalik/

CONNECT WITH PRIYA

🌐 Website: https://priyasam.com/
📹 YouTube: https://www.youtube.com/@PriyaSam
💼 LinkedIn: https://www.linkedin.com/in/priyasam/
📸 Instagram: https://www.instagram.com/priyasam
👤 Facebook: https://www.facebook.com/priyassam/

✦✦✦

Subscribe for more proven career storytelling strategies, communication tips, and leadership insights every week on "Unleash Your Voice."

Priya Sam is the Host & Founder at Unleash Your Voice, where she helps ambitious women in six-figure corporate roles who struggle with being overlooked and undervalued step into undeniable executive presence and unlock the promotions, visibility, and compensation they truly deserve. Her signature Power Story Framework is a key part of all of her programs as she helps her clients build their personal power story banks, strategic communication skills, and confidence.

In this episode, you’ll learn:
→ Why working harder stops working after the first 5–10 years of your career
→ The three strategic shifts that helped Priya double her salary and accelerate her leadership trajectory
→ How to advocate for yourself without sounding pushy or self-promotional
→ Why building champions is essential for career growth—and how to do it intentionally
→ How to create a strategic personal brand that positions you for promotions, visibility, and influence

📝 Free Career Accelerator Call – Want personalized coaching to build your power stories and boost your brand? I’ve opened up a 5 spots for Career Accelerator calls this week only, book a call here here:
https://calendly.com/priyasam/career-accelerator-call

✦✦✦

TIMESTAMPS

00:00 – Why hard work alone eventually stops driving career growth
01:00 – Priya’s early career belief: hard work equals success
02:15 – The 5–10 year career plateau most women experience
03:30 – The moment Priya realized something had to change
04:45 – The three reasons high performers get overlooked
06:00 – Why not advocating for yourself keeps you stuck
07:00 – The power of building champions and visibility
08:10 – Creating a strategic personal brand at work
09:00 – Priya’s personal branding breakthrough in television
10:20 – Turning personal strengths into career leverage
11:30 – How storytelling builds influence and opportunity
12:45 – Doubling salary through strategic career positioning
14:10 – Repeating the formula in tech and enterprise leadership
15:30 – Working smarter vs. working harder
16:30 – How to take action and accelerate your career

✦✦✦

CONNECT WITH PRIYA

🌐 Website: https://priyasam.com/
📹 YouTube: https://www.youtube.com/@PriyaSam
💼 LinkedIn: https://www.linkedin.com/in/priyasam/
📸 Instagram: https://www.instagram.com/priyasam
👤 Facebook: https://www.facebook.com/priyassam/

✦✦✦

Subscribe for more proven career storytelling strategies, communication tips, and leadership insights every week on "Unleash Your Voice."

Sarah Holmes is an Account Supervisor at Viral Nation, where she manages major global accounts including Meta, working at the intersection of creator marketing, strategy, and client relationships. As one of the first alumni of The Unleash Program, Sarah has built a career rooted in strategic communication, relationship-building, and people leadership—stepping confidently into roles that didn’t even exist when she first started her career.

Her biggest growth catalyst? Learning how to advocate for herself, communicate her value, and use storytelling to build trust, credibility, and influence at work.

In this episode, you’ll learn:
→ How to advocate for yourself in corporate environments without losing authenticity
→ Why storytelling is a powerful (and strategic) skill for leadership, client work, and team-building
→ How to ask for promotions, support, and growth opportunities with confidence
→ The role of mentorship in career acceleration—and why you don’t have to do it alone
→ Practical lessons on managing burnout, setting boundaries, and leading by example

📝 Free Career Accelerator Call – Want personalized coaching to build your power stories and boost your brand? I’ve opened up a 5 spots for Career Accelerator calls this week only, you can grab one here:
https://calendly.com/priyasam/career-accelerator-call

✦✦✦

CONNECT WITH SARAH HOLMES
💼 LinkedIn: https://www.linkedin.com/in/sarah-holmes-b62442195/

✦✦✦

CONNECT WITH PRIYA

🌐 Website: https://priyasam.com/
📹 YouTube: https://www.youtube.com/@PriyaSam
💼 LinkedIn: https://www.linkedin.com/in/priyasam/
📸 Instagram: https://www.instagram.com/priyasam
👤 Facebook: https://www.facebook.com/priyassam/

✦✦✦

TIMESTAMPS

00:00 – Welcome to Unleash Your Voice & introducing the client interview series
01:00 – Meet Sarah Holmes: Account Supervisor at Viral Nation
02:20 – What Sarah actually does day-to-day managing the Meta account
04:10 – Loving a career built around people and relationships
06:30 – Careers that didn’t exist 10 years ago
07:40 – The biggest turning point: moving from small agency to corporate
09:00 – Learning to advocate for yourself in corporate environments
10:30 – From shy to outspoken: choosing who you want to become
12:00 – Speaking up in interviews and evaluating company culture
14:00 – Why advocating for yourself builds trust, not tension
16:10 – Asking for help before burnout hits
18:00 – Planting the seeds for promotions and career growth
20:30 – Corporate vs. small teams: finding the right season for you
23:00 – Advice for early-career Sarah: working smarter, not harder
26:00 – Leading by example: boundaries, rest, and sustainable success
28:45 – How storytelling shows up in Sarah’s work every day
31:00 – Using stories to build trust with clients and teams
34:00 – Advocating for others through storytelling
36:30 – Why mentorship matters more than doing it alone
39:00 – Final advice for women navigating career pivots and growth
42:00 – Closing reflections and key takeaways

✦✦✦

Subscribe for more real career stories, leadership insights, and communication strategies every week on Unleash Your Voice.

What if the quality you think is holding you back could actually be exactly what you need to skyrocket your career?

I see it all the time with the women I work with - they quietly disqualify themselves from their dream jobs by saying things like:

• “I’m too quiet to be in a leadership role.”
• “I should just stick to being a task rabbit, I’m not assertive enough to be a leader.”
• “I’m too old to get that opportunity, everyone who gets asked to be on stage is young and charismatic.”

In this episode, you’ll learn:
→ Why focusing on what you don’t have is quietly holding you back from leadership opportunities
→ How comparison disguises itself as logic—and how to break that pattern
→ Why introversion, calmness, and consistency can be powerful leadership differentiators
→ How to identify your true differentiators and turn them into compelling Power Stories
→ A real client story that shows how owning your leadership style can unlock director-level roles

📝 Ready to uncover what really sets you apart, build your Power Story Bank, and create a LinkedIn profile that brings the right opportunities to you? You’ll do exactly that in Power Stories That Land You 6-Figure Roles.

AND this program is $400 off as part of my birthday promotions, find all the details here: https://priya-sam.mykajabi.com/power-stories

✦✦✦

TIMESTAMPS
00:00 – Why mindset matters as much as strategy in career growth
01:05 – The real reason most women don’t get the opportunities they deserve
01:55 – How comparison quietly disqualifies you before anyone else does
03:10 – Meet Sarah: A high performer questioning her leadership potential
04:20 – From individual contributor to uncovering a desire to lead
05:50 – The moment most women stop themselves from going after more
07:00 – The question that changed how Sarah saw herself as a leader
08:10 – Why introversion was never the problem—it was the differentiator
09:15 – Identifying elevated leadership differentiators
10:10 – Turning differentiators into Power Stories
11:00 – Answering “What’s your leadership style?” at an executive level
12:10 – How Sarah’s story helped her land a director-level role
13:05 – What if the thing you’re hiding is actually your advantage?
14:00 – Invitation to build your own Power Stories

✦✦✦

CONNECT WITH PRIYA
🌐 Website: https://priyasam.com/
📹 YouTube: https://www.youtube.com/@PriyaSam
💼 LinkedIn: https://www.linkedin.com/in/priyasam/
📸 Instagram: https://www.instagram.com/priyasam
👤 Facebook: https://www.facebook.com/priyassam/

In this episode, you’ll learn:
→ Why your LinkedIn profile is no longer a resume—and how to use it as a powerful positioning tool
→ The three things your profile must communicate instantly to attract aligned recruiters and opportunities
→ How subtle language shifts can make you appear more senior without adding fluff or exaggeration
→ Real client examples of how strategic LinkedIn positioning led to recruiter outreach for dream roles
→ Practical ways to align your LinkedIn profile with where you’re going next—not just where you’ve been

📝 Free Masterclass – Power Story Playbook
Join Priya’s FREE Power Story Playbook Masterclass on January 21st at 12pm EST.

Learn proven techniques to craft your foundational Power Story and strategically weave it into your LinkedIn profile—so the right opportunities find you without you having to chase them.

The women who join are incredible, it’s live, and it’s 100% free.

Sign up with the link below or DM “POWER STORY” to Priya on Instagram or LinkedIn for direct access:
→ https://priya-sam.mykajabi.com/the-power-story-playbook-live

✦✦✦

TIMESTAMPS
00:00 – Why LinkedIn matters more than ever for senior roles
01:00 – Your LinkedIn profile as a positioning tool (not a resume)
01:50 – The three things your profile must make immediately clear
02:30 – Client story: Recruiter outreach that felt “too good to be true”
03:40 – How changing language (not experience) changed perception
04:40 – Why generic profiles attract junior opportunities
05:00 – Group program story: Positioning for internal growth and visibility
06:00 – When aligned opportunities find you—even if you’re not job searching
07:10 – Why hiring managers always check your LinkedIn profile
08:00 – How misaligned profiles quietly undermine your interviews
08:40 – LinkedIn headline: signaling value beyond your title
09:10 – About section: telling a clear, strategic story
09:40 – Experience section: impact over tasks
10:00 – Positioning your profile for where you’re going next
10:25 – Invitation to the Power Story Playbook Masterclass
10:50 – Episode wrap-up and final reminder

✦✦✦

CONNECT WITH PRIYA
🌐 Website: https://priyasam.com/
📹 YouTube: https://www.youtube.com/@PriyaSam
💼 LinkedIn: https://www.linkedin.com/in/priyasam/
📸 Instagram: https://www.instagram.com/priyasam
👤 Facebook: https://www.facebook.com/priyassam/

In this episode, you’ll learn:
→ Why getting interviews but not offers is a communication problem—not an experience problem
→ The critical storytelling shift that helped Priya’s client land a multi six-figure offer just two hours after her final interview
→ How to stop sounding like you’re executing tasks and start positioning yourself as a strategic, high-impact leader
→ The Power Story structure that transforms behavioral interview answers into executive-level narratives
→ How to use ownership language, business impact, and storytelling to become the obvious choice in final rounds

📝 Free Masterclass – Power Story Playbook
Join Priya’s FREE Power Story Playbook Masterclass on January 21st at 12pm EST.

You’ll learn how to build your first Power Story—the strategic narrative that helps hiring managers clearly see your leadership, trust your judgment, and want to move fast with an offer.

It’s live, actionable, and 100% free.

Sign up using the link below or DM “POWER STORY” to Priya on Instagram or LinkedIn for direct access:
→ https://priya-sam.mykajabi.com/the-power-story-playbook-live

✦✦✦

TIMESTAMPS
00:00 – Welcome to the first episode of Unleash Your Voice for 2026
01:02 – Meet Samira: Director-level leader getting interviews but no offers
02:10 – Why interviews mean your experience is already good enough
03:00 – The communication gap that blocks offers at senior levels
04:10 – Wanting more than a job: building a leadership brand beyond your company
05:10 – The costly interview mistake high-achieving women make under pressure
06:05 – Why missing challenge, ownership, and impact makes you sound junior
07:00 – Real interview example: “I was asked to improve onboarding”
08:30 – The hidden business risk Samira wasn’t articulating
09:20 – Reframing the story to signal strategic leadership
10:20 – What a Power Story actually is (and what it’s not)
11:10 – How to answer behavioral questions at the executive level
12:45 – Making the challenge undeniable so the solution lands
13:40 – Ownership language and tying impact to business goals
14:35 – Why presentations should always start and end with a story
15:20 – The President’s Club story that sealed the offer
16:45 – Becoming the obvious choice—and why the offer came fast
17:40 – Why you don’t need more confidence, you need a strategy
18:45 – How Power Stories create calm, clarity, and negotiating power
19:45 – Invitation to the free Power Story Playbook Masterclass
20:35 – Final message: stop being the best-kept secret

✦✦✦

CONNECT WITH PRIYA
🌐 Website: https://priyasam.com/
📹 YouTube: https://www.youtube.com/@PriyaSam
💼 LinkedIn: https://www.linkedin.com/in/priyasam/
📸 Instagram: https://www.instagram.com/priyasam
👤 Facebook: https://www.facebook.com/priyassam/