What does success actually cost a woman—and why does social media make it look so effortless?

In this episode of YOUniverse Unleashed, we sit down with Alexandria Damouni, founder of Alexandria Design House, for an unfiltered conversation about female ambition, entrepreneurship, motherhood, sacrifice, social media, originality, luxury, and the pressure women feel to somehow succeed at everything at once.

Alexandria has spent more than 16 years building her business and developing a radically different philosophy around events and experiences: stop designing for how something looks and start with how you want people to feel.

That philosophy becomes the foundation for a much bigger conversation.

We talk about why Alexandria believes social media has changed our perception of luxury, how algorithms influence our taste, why so many businesses lose their originality, why she stopped trying to attract every possible client, and why she believes the picture of effortless female success we're shown online leaves out some very uncomfortable truths.

Alexandria also opens up about building a business while raising three children, the time and experiences she has sacrificed, the guilt ambitious mothers can carry, and why she rejects the idea that a successful entrepreneur can perfectly balance every part of life.

We also explore femininity and ambition, the pressure women place on themselves, finding clarity as we get older, choosing the right people around you, and one question that connects Alexandria's approach to design, business and life:

What do you want it to feel like?

🎙️ ABOUT OUR GUEST

Alexandria Damouni is the founder of Alexandria Design House, formerly OMG Events, a Canadian spatial event architecture practice creating corporate brand environments, private celebrations, weddings and immersive experiences.

Alexandria Design House:
https://alexandriadesignhouse.com/

Instagram:
https://www.instagram.com/alexandriadesignhouse/

LinkedIn:
https://ca.linkedin.com/company/alexandriadesignhouse

Facebook:
https://www.facebook.com/Alexandriadesignhouse

🎙️ YOUniverse UNLEASHED

Follow the podcast on Instagram:
@youniverse.unleashed

In this episode:
✨ The reality behind female entrepreneurship
✨ Motherhood, ambition and sacrifice
✨ Why “work-life balance” is so complicated
✨ Social media and the changing meaning of luxury
✨ How algorithms influence our taste
✨ Why originality is disappearing
✨ Alexandria's Spatial Method™
✨ Designing experiences around feeling instead of appearance
✨ Why businesses shouldn't try to attract everyone
✨ The pressure successful women rarely talk about
✨ Finding clarity in business and life
✨ Why authentic conversations between women matter

💬 QUESTION FOR YOU

Do you believe work-life balance actually exists for ambitious women or does every season of life require choosing what matters most?

Tell us in the comments.

If this conversation made you think of another ambitious woman, send it to her. ❤️

Subscribe for more honest conversations about business, relationships, motherhood, ambition, femininity, personal growth and the realities behind the lives we see online.

#YOUniverseUnleashed #AlexandriaDamouni #WomenInBusiness #FemaleEntrepreneur #FemaleFounders #WomenEntrepreneurs #AmbitiousWomen #WorkingMoms #MotherhoodAndCareer #WorkLifeBalance #Entrepreneurship #WomenSupportingWomen #TorontoPodcast #TorontoEntrepreneurs #AlexandriaDesignHouse

YOUniverse Unleashed is a podcast about women building lives, careers, and businesses on their own terms. We go beyond surface-level conversations and dive into entrepreneurship, personal growth, relationships, and the real challenges behind success through honest, unfiltered conversations.

About This Episode
Elvira Sakara is a global marketing manager with over 16 years of international experience and the founder of a marketing agency focused on AI-driven business growth, strategy, systems, and automation.

In this episode, we talk about how AI is changing the way small businesses operate, market, sell, and scale. Elvira explains why AI is not just ChatGPT, how tools like AI voice assistants, CRM systems, funnels, and automation can help business owners save time, improve client communication, and build stronger systems.

We also go deeper than just business. From leaving a successful corporate career to starting her own agency, building a network as an immigrant in Canada, balancing motherhood, marriage, and ambition, this conversation shows the real side of entrepreneurship that people don’t often talk about.

What we talk about:
• How AI can help small businesses grow
• Why AI is more than just ChatGPT
• AI voice assistants, CRM systems, chatbots, and funnels
• Why structure matters more than tools
• Marketing as an investment, not an expense
• Leaving corporate to build your own business
• The importance of networking and relationships
• Balancing career, motherhood, and family life
• Honest realities of ambition and success
• Elvira’s workshops and upcoming marketing course for small businesses

Connect with Elvira:
Instagram: https://www.instagram.com/elvirasakara/
LinkedIn: https://ca.linkedin.com/in/elvira-sakara-87584045

Connect With Us:
Website: www.youniversesociety.com

Kat’s Instagram: https://www.instagram.com/miss_tervinska/

Daria’s Instagram: https://www.instagram.com/mrskovla/

Want to be a guest on our show or pitch a collaboration?
Message us on Instagram or email us at YOUniverse.society@gmail.com

We’re proud to collaborate with entrepreneurs who bring beauty, value, and authenticity to the table. If you're a founder who wants to partner with us, email us at YOUniverse.society@gmail.com

Subscribe for weekly episodes with creatives, founders, and experts who keep it real.
We dive into self-care, mindset, entrepreneurship, and the power of starting from zero.

Like, comment, and follow for more real, deep, and energizing conversations.

K & D

В этом подкасте героиня выпуска - Мария Валента, лицензированный иммиграционный консультант в Канаде, продюсер фильма Not Refugees и мама девочки, родившейся весом всего 370 грамм, делится своим опытом и рассказывает о:
• её первой высокорисковой беременности и чуде выживания ребёнка
• внутренней и духовной опоре, которая помогала и помогает идти вопреки прогнозам врачей
• второй беременности и как удалось на нее решиться после первого сложного опыта
• роли партнёра и семьи в преодолении кризисов
• балансе между материнством, бизнесом и созданием фильма
• запуске адвокационной кампании в Канаде для поддержки украинцев
• работе с хейтом
• краудфандинге проекта Not Refugees
🎬 Мария Валента также стала продюсером и героиней фильма Not Refugees, её экспертиза помогла сделать картину мощным голосом украинцев в Канаде.
👤 Контакты Марии Валенты:
Instagram (личный): https://www.instagram.com/maria_valenta_
Instagram (о материнстве): https://www.instagram.com/maria_and_i...
Instagram (иммиграция): https://www.instagram.com/immigration...

YouTube: https://www.youtube.com/@immigration....
Сайт: https://immigrationadvising.com
Запись на консультацию: https://immigrationadvising.cliogrow....

📽 Документальный фильм Not Refugees:
Подробнее: https://www.notrefugees.com/
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