Showing results for "ACTION" in Writing, Research & Publishing Guides

Every writer knows that as rewarding as the creative process is, it can often be a bumpy road. Have hope and keep at it! Designed to kick-start creativity, this audio handbook from the executive director of National Novel Writing Month gathers a wide range of insights and advice for writers at any stage of their career. From tips about how to finally start that story, to helpful ideas about what to do when the words just aren't quite coming out right, Pep Talks for Writers provides motivation, encouragement, and helpful exercises for writers of all stripes.

You've probably already realized that storytelling is ubiquitous today and that it's hard to imagine marketing without it. In this guide, you will first get an overview of what storytelling actually is and why it is an important part of a successful marketing strategy. In addition, you will learn in the theory section how a classic story is structured, to what extent this structure can be integrated into business practice and what alternatives there are.