Showing results for "Business" in Public Relations
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The A-List Playbook
- How to Survive Any Crisis While Remaining Wealthy, Famous, and Most Importantly, Skinny
- Written by: Leslie Gornstein - E!'s Answer Bitch
- Narrated by: Amanda Ronconi
- Length: 3 hrs and 43 mins
- Unabridged
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A must-read for anyone who cares why so many celebs are sporting "bumps", or whether they are really "just like us", this guide - nay, rulebook - lays down the law on what you need to know to play Hollywood in a simple and concise manner.
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The A-List Playbook
- How to Survive Any Crisis While Remaining Wealthy, Famous, and Most Importantly, Skinny
- Narrated by: Amanda Ronconi
- Length: 3 hrs and 43 mins
- Release Date: 31-01-13
- Language: English
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₹501.00 or free with 30-day trial
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Promote Your Book
- Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author
- Written by: Patricia Fry
- Narrated by: Joyce Feurring
- Length: 6 hrs and 41 mins
- Unabridged
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Do you have what it takes to become an author, but are not sure where to start? Promote Your Book gives enterprising authors the advantage they need to navigate the publishing industry and gain a better understanding of what book promotion is all about. This well-organized collection of the most successful low-cost and no-cost ideas provides solutions for both aspiring and seasoned authors in any genre. You will learn how to promote the book without changing your lifestyle; how to promote creatively, locally, and through social media; submit news releases and tip sheets; and more.
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Promote Your Book
- Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author
- Narrated by: Joyce Feurring
- Length: 6 hrs and 41 mins
- Release Date: 03-02-13
- Language: English
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₹668.00 or free with 30-day trial
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No B.S. Guide to Brand-Building by Direct Response
- The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It
- Written by: Dan S. Kennedy, Forrest Walden, Jim Cavale
- Narrated by: Stephen R. Thorne
- Length: 6 hrs and 37 mins
- Unabridged
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Led by Dan S. Kennedy, with the support of Forrest Walden and Jim Cavale, the co-founders of Iron Tribe Fitness, and other marketing/branding vets including Bill Gough, the number-one marketing adviser to Allstate agents; Steve Adams, CEO of a chain of 21 retail stores and an e-commerce business, and Nick Nanton, of the Dicks-Nanton Celebrity Branding Agency, entrepreneurs learn how to develop and gain profit from their personal or business brand-without corporate-sized investment.
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No B.S. Guide to Brand-Building by Direct Response
- The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerful Brand Without Buying It
- Narrated by: Stephen R. Thorne
- Series: No B.S.
- Length: 6 hrs and 37 mins
- Release Date: 30-10-18
- Language: English
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₹469.00 or free with 30-day trial
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Pitch Perfect
- How to Say It Right the First Time, Every Time
- Written by: Bill McGowan
- Narrated by: Bill McGowan
- Length: 7 hrs and 51 mins
- Unabridged
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Media guru and Emmy Award-winning correspondent Bill McGowan—coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and get what you want with pitch perfect...
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Pitch Perfect
- How to Say It Right the First Time, Every Time
- Narrated by: Bill McGowan
- Length: 7 hrs and 51 mins
- Release Date: 01-04-14
- Language: English
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₹1,966.00 or free with 30-day trial
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Winning Minds
- Secrets from the Language of Leadership
- Written by: Simon Lancaster
- Narrated by: Glen McCready
- Length: 7 hrs and 11 mins
- Unabridged
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Shhh. Did you know there is a secret Language of Leadership: a timeless set of cues and signals that still determines who reaches the top in politics and business today? The ancient Greeks were the first to study the art of communication 2,500 years ago. It is only now, with recent breakthroughs in neuroscience, that we can say for sure what works and how.
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Power-packed book
- By shubha on 26-10-22
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Winning Minds
- Secrets from the Language of Leadership
- Narrated by: Glen McCready
- Length: 7 hrs and 11 mins
- Release Date: 25-02-20
- Language: English
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₹569.00 or free with 30-day trial
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The Age of Outrage
- How to Lead in a Polarized World
- Written by: Karthik Ramanna
- Narrated by: L.J. Ganser
- Length: 7 hrs and 46 mins
- Unabridged
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People are angry with the world—in some cases, rightfully so—and now view companies as they do governments, as targets of their wrath and potential forces for social change. Managing outrage has moved from being an occasional leadership challenge, like handling a PR crisis, to a necessary and critical leadership capability, like strategic thinking or financial acumen.
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Great insightful approach
- By Debasis Sengupta on 15-12-24
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The Age of Outrage
- How to Lead in a Polarized World
- Narrated by: L.J. Ganser
- Length: 7 hrs and 46 mins
- Release Date: 29-10-24
- Language: English
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₹469.00 or free with 30-day trial
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Crystallizing Public Opinion
- Complete and Original Edition
- Written by: Edward Bernays, Mitch Horowitz - introduction
- Narrated by: Mitch Horowitz
- Length: 5 hrs and 15 mins
- Unabridged
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You may not know Edward Bernays, but Edward Bernays knows you. His 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence and manipulate public attitudes over the past century, and the mass media continues that practice today. This seminal work on how public opinion is created and shaped, offers a glimpse into the world of propaganda and advertising.
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Crystallizing Public Opinion
- Complete and Original Edition
- Narrated by: Mitch Horowitz
- Length: 5 hrs and 15 mins
- Release Date: 16-06-23
- Language: English
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₹351.00 or free with 30-day trial
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You Need PR
- An Approachable Guide to Public Relations for Early-Stage Companies
- Written by: Jenna Guarneri
- Narrated by: Teri Clark Linden
- Length: 5 hrs and 31 mins
- Unabridged
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Did you know that about 90 percent of startups fail within the first five years of operation? One of the major reasons for their failure is poor brand awareness, which is developed through PR strategies. Having the right exposure is vital to gaining new clients, growing the company, and securing future funding—in general, company success. But startups and small businesses don’t always have the kind of skills or resources they need to increase their visibility in an already oversaturated media landscape.
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You Need PR
- An Approachable Guide to Public Relations for Early-Stage Companies
- Narrated by: Teri Clark Linden
- Length: 5 hrs and 31 mins
- Release Date: 28-06-22
- Language: English
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₹468.00 or free with 30-day trial
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Crystallizing Public Opinion
- Written by: Edward Bernays
- Narrated by: Jonathan Queen
- Length: 5 hrs and 17 mins
- Unabridged
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Crystallizing Public Opinion by Edward Bernays is a seminal work in the field of public relations, originally published in 1923. In this book, Bernays, often regarded as the "father of public relations," explores the techniques and principles behind shaping public perception and influencing mass opinion. Drawing from psychology, sociology, and media studies, he explains how public relations professionals craft messages can strategically to guide public thought and behavior.
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Crystallizing Public Opinion
- Narrated by: Jonathan Queen
- Length: 5 hrs and 17 mins
- Release Date: 07-02-25
- Language: English
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₹117.00 or free with 30-day trial
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Strategic Advertising Management (6th Edition)
- Written by: Richard Rosenbaum-Elliott, Larry Percy
- Narrated by: Daniel Henning
- Length: 22 hrs and 52 mins
- Unabridged
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Strategic Advertising Management provides the firm foundation you need to understand the effective strategic planning of advertising and other marketing communications. Renowned experts in the field, the authors draw on their extensive experience to present the essential principles of communication that demonstrate how advertising works.
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Good Advertising strategies discussed
- By Zafar Haider on 20-11-23
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Strategic Advertising Management (6th Edition)
- Narrated by: Daniel Henning
- Length: 22 hrs and 52 mins
- Release Date: 31-12-21
- Language: English
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₹820.00 or free with 30-day trial
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The Referral of a Lifetime
- The Networking Systems that Produces Bottom Line Results…Every Day!
- Written by: Tim Templeton
- Narrated by: Michael Mish
- Length: 3 hrs and 36 mins
- Unabridged
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In The Referral of a Lifetime, author Tim Templeton frames a powerful plan for cultivating clients and customers in a fable about businesswoman Susie McCumber, who feels increasingly like a failure. A friend refers her to the mysterious Mr. Highground, who introduces her to four successful people. They show her how they transformed their businesses and their lives by determining how others view them and how they view themselves.
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The Referral of a Lifetime
- The Networking Systems that Produces Bottom Line Results…Every Day!
- Narrated by: Michael Mish
- Length: 3 hrs and 36 mins
- Release Date: 10-09-10
- Language: English
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₹602.00 or free with 30-day trial
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Propaganda (Deluxe Edition)
- Includes Bonus Book: Crystallizing Public Opinion
- Written by: Edward Bernays, Richard Smoley - foreword, Mitch Horowitz - introduction
- Narrated by: Sean Pratt, Mitch Horowitz
- Length: 9 hrs and 41 mins
- Unabridged
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First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear. Bernays (1891-1995), a nephew of Sigmund Freud, shaped the management of public opinion at a time when the modern media were beginning to take their present shape. Propaganda today has a negative connotation, but Bernays uses the term in a neutral sense. Writing in the 1920s, he redefined what he called the “new propaganda” as public relations—a name that has stuck ever since.
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Propaganda (Deluxe Edition)
- Includes Bonus Book: Crystallizing Public Opinion
- Narrated by: Sean Pratt, Mitch Horowitz
- Length: 9 hrs and 41 mins
- Release Date: 07-04-25
- Language: English
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₹703.00 or free with 30-day trial
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Breaking Through
- Communicating to Open Minds, Move Hearts, and Change the World
- Written by: Sally Susman
- Narrated by: Sally Susman
- Length: 7 hrs and 38 mins
- Unabridged
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Sally Susman, the renowned head of corporate affairs at global biopharmaceutical giant Pfizer, tells the fascinating story of how the multinational managed the massive communications challenge that came with COVID and the race to produce an effective vaccine. Just as crucial as creating the vaccine itself was the task of winning people's hearts and minds, and Susman highlights the principles that enabled her to break through, connect, and help move people forward, not only at Pfizer but over a stellar career.
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Breaking Through
- Communicating to Open Minds, Move Hearts, and Change the World
- Narrated by: Sally Susman
- Length: 7 hrs and 38 mins
- Release Date: 28-03-23
- Language: English
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₹469.00 or free with 30-day trial
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Rethinking Reputation
- How PR Trumps Marketing and Advertising in the New Media World
- Written by: Fraser P. Seitel, John Doorley
- Narrated by: Sean Pratt
- Length: 7 hrs and 25 mins
- Unabridged
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Good public relations is no longer just icing - it's a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether you're a century-old multibillion-dollar corporation or a penniless startup. In Rethinking Reputation, public relations guru Fraser Seitel and John Doorley, founder of the Academy for Communication Excellence and Leadership at Johnson & Johnson, examine a fascinating new set of case studies.
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Rethinking Reputation
- How PR Trumps Marketing and Advertising in the New Media World
- Narrated by: Sean Pratt
- Length: 7 hrs and 25 mins
- Release Date: 04-12-12
- Language: English
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₹820.00 or free with 30-day trial
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Public Relations for Dummies (3rd Edition)
- Written by: Eric Yaverbaum
- Narrated by: Kent Klineman
- Length: 13 hrs and 13 mins
- Unabridged
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Public Relations for Dummies helps you understand the mechanics of PR and gives you all the tools you need to succeed. This friendly guide gives you practical insights on using the many components of PR to create successful campaigns. You'll learn how to assemble a PR plan, create a budget, develop winning ideas, cultivate media contacts, create pitches, leverage social media and podcasts, secure public speaking engagements, and beyond.
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Public Relations for Dummies (3rd Edition)
- Narrated by: Kent Klineman
- Length: 13 hrs and 13 mins
- Release Date: 15-07-25
- Language: English
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₹703.00 or free with 30-day trial
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愛される書店をつくるために僕が2000日間考え続けてきたこと キャラクターは会社を変えられるか?
- Narrated by: 大谷 幸司
- Length: 4 hrs and 24 mins
- Release Date: 10-10-25
- Language: japanese
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₹697.00 or free with 30-day trial
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Exceeding Customer Expectations
- What Enterprise, America's #1 car rental company, can teach you about creating lifetime customers
- Written by: Kirk Kazanjian
- Narrated by: Alan Sklar
- Length: 6 hrs and 25 mins
- Abridged
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What’s the secret to wowing your customers while maintaining a loyal and dedicated workforce? No one knows better than Enterprise, the nationnation’s #1 car rental company, Enterprise Rent-A-Car. Drawing upon the secrets time-tested strategies that have propelledhelped Enterprise grow from a...
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Exceeding Customer Expectations
- What Enterprise, America's #1 car rental company, can teach you about creating lifetime customers
- Narrated by: Alan Sklar
- Length: 6 hrs and 25 mins
- Release Date: 06-01-07
- Language: English
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₹754.00 or free with 30-day trial
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Les Mots magiques
- 50 mots précis pour définir votre stratégie de contenu, devenir plus visible en ligne et faire plus de ventes
- Written by: Sélim Niederhoffer
- Narrated by: Sélim Niederhoffer
- Length: 6 hrs and 9 mins
- Unabridged
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MAÎTRISEZ LES MOTS MAGIQUES POUR DÉCUPLER L'IMPACT DE VOTRE CONTENU ! Malgré vos efforts et les heures que vous passez à écrire, votre contenu passe inaperçu ? Vos textes ne sont pas lus, vos posts sont à peine vus, votre newsletter stagne et tout ça ne génère aucune vente ? Ne vous épuisez plus : utilisez les mots magiques pour créer du contenu attractif. Vos mots peuvent faire toute la différence. Mais pas n’importe quels mots ! - Découvrez les 50 mots les plus efficaces (testés et approuvés) pour faire cliquer, vendre plus et développer votre notoriété.
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Les Mots magiques
- 50 mots précis pour définir votre stratégie de contenu, devenir plus visible en ligne et faire plus de ventes
- Narrated by: Sélim Niederhoffer
- Length: 6 hrs and 9 mins
- Release Date: 07-03-25
- Language: French
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₹831.00 or free with 30-day trial
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Damage Control
- Written by: Eric Dezenhall, John Weber
- Narrated by: Sean Pratt
- Length: 5 hrs and 54 mins
- Unabridged
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Much of the conventional wisdom about damage control and crisis PR is self-serving, self-congratulatory, self-deceiving, and flat out wrong. And no one knows it better than Eric Dezenhall and John Weber, who have helped countless companies, politicians, and celebrities get out of various kinds of trouble.
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Damage Control
- Narrated by: Sean Pratt
- Length: 5 hrs and 54 mins
- Release Date: 18-10-07
- Language: English
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₹703.00 or free with 30-day trial
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The New Rules of Marketing and PR
- How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
- Written by: David Meerman Scott
- Narrated by: David Meerman Scott, Sean Pratt
- Length: 16 hrs and 21 mins
- Unabridged
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The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international best seller with more than 300,000 copies sold in over 25 languages. It offers a step-by-step action plan for harnessing the power of modern marketing and PR to communicate with buyers directly, raise visibility, and increase sales.
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this is 2021 - this pr/marketing based on 2014
- By Thamizharasu on 08-08-21
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The New Rules of Marketing and PR
- How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
- Narrated by: David Meerman Scott, Sean Pratt
- Length: 16 hrs and 21 mins
- Release Date: 03-07-14
- Language: English
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₹703.00 or free with 30-day trial
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