Showing results for "Business" in Elections & Political Process

At long last, America’s most notorious political operative has released his operating manual! A freedom fighter to his admirers, a dirty trickster to his detractors, the flamboyant, outrageous, articulate, and extraordinarily well-dressed Roger Stone lays out Stone’s Rules - the maxims that have governed his legendary career as a campaign operative for four American presidents, from Richard Nixon and Ronald Reagan to Donald Trump.

In this fascinating book, New Yorker business columnist James Surowiecki explores a deceptively simple idea: Large groups of people are smarter than an elite few, no matter how brilliant–better at solving problems, fostering innovation, coming to wise decisions, even predicting the future...

The RSS is the most influential cultural organization in India today, with affiliates in fields as varied as politics, education and trade. This book fundamentally addresses three key questions: Why has the Rashtriya Swayamsevak Sangh (RSS) and its affiliates expanded so rapidly over the past...

The Bharatiya Janata Party is an idea that was seeded into the minds of nationalist Jana Sangh leaders when they began to envision India after Independence. Much like the very core the freedom struggle was built on, they saw India as a demographically, culturally and historically cohesive and...

The culmination of nearly 30 years of reporting on Donald Trump, Pulitzer Prize-winning investigative reporter David Cay Johnston takes a revealingly close look at the mogul's rise to power and prominence. Covering the long arc of Trump's career, Johnston tells the full story of how a boy from a quiet section of Queens, New York, would become an entirely new and complex breed of public figure. Trump is a man of great media savvy, entrepreneurial spirit, and political clout. Yet, his career has been plagued by legal troubles and mounting controversy

On the eve of a landmark general election, Ruchir Sharma offers an unrivalled portrait of how India and its democracy work, drawn from his two decades on the road chasing election campaigns across every major state, travelling the equivalent of a lap around the earth. Democracy on the Road takes...

What are the key factors that win or lose elections in India? What does, or does not, make India's democracy tick? Is this the end of anti-incumbency? Are opinion polls and exit polls reliable? How pervasive is the 'fear factor'? Does the Indian woman's vote matter? Does the selection of...

Penguin presents the audiobook edition of Subscribed by Tien Tzuo and Gabe Weisert, read by Dan Woren with an introduction read by Tien Tzuo. Includes a bonus PDF of illustrations. Today's consumers prefer the advantages of access over the hassles of ownership. It's not just internet services...

The book Politico calls “Moneyball for politics” shows how cutting-edge social science and analytics are reshaping the modern political campaign. Renegade thinkers are crashing the gates of a venerable American institution, shoving aside its so-called wise men and replacing them with a...

First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear. Bernays (1891-1995), a nephew of Sigmund Freud, shaped the management of public opinion at a time when the modern media were beginning to take their present shape. Propaganda today has a negative connotation, but Bernays uses the term in a neutral sense. Writing in the 1920s, he redefined what he called the “new propaganda” as public relations—a name that has stuck ever since.

The American political system can be challenging to navigate. In a time when the political climate can be contentious, understanding the American system of government is an important tool to have. This comprehensive guide covers the basics of U.S. politics in a clear, easy-to-follow format...

In the last decade, incompetent leadership has done more to change the face of our world than perhaps in any other time in history. Recent events like Hurricane Katrina and the war in Iraq have proven that blind faith in our rulers is more than foolish - it can be downright dangerous. The world has grown more complicated and more volatile, and making intelligent decisions about the people in charge has never been more crucial.

Bloomsbury presents Why Populists are Winning, written and read by Liam Byrne. 'Required reading' Andrew Marr, New Statesman In 2024, two billion people went to vote – and populism won big. Donald Trump returned to the White House. Marine Le Pen surged in France. Reform UK became Britain’s...

How did we become a world where facts—shared truths—have lost their power to hold us together as a community, as a country, globally? How have we allowed the proliferation of alternative facts, hoaxes, even conspiracy theories, to destroy our trust in institutions, leaders, and legitimate...

A Harper Perennial Political Classic, The Making of the President 1960 is the groundbreaking national bestseller and Pulitzer Prize-winning account of the 1960 presidential campaign and the election of John F. Kennedy. The Making of the President: 1960 revolutionized the way modern presidential...

“Contravening conventional wisdom, Zelizer offers a spirited defense of parties and partisanship.” —Frances Lee, Princeton University Partisanship is a dirty word in American politics. If there is one issue on which almost everyone in our divided country seems to agree, it’s the belief...

A rivalry that remade the political world as we know it today Politics today doesn’t look much like it did fifty years ago. Electorates that were once divided by economics—with blue-collar workers supporting leftwing parties while the wealthy trended right—are now more likely to split...

How can political campaigns fight back against disinformation? A decade after The Victory Lab: The Secret Science of Winning Campaigns, which Politico called "Moneyball for politics," journalist Sasha Issenberg returns to the cutting edge of political innovation to reveal how campaigns are...

THIS IS THE BOOK YOU NEED TO READ BEFORE YOU CAST YOUR VOTE ON 4 JULY. Why do some prime ministers manage to get things done, while others miserably fail? What is a 'special adviser' and how did they take over British political life? And why is the House of Lords more functional than most people...

Political races in the United States rely heavily on highly paid political consultants who carefully curate the images of politicians, advise candidates on polling and analytics, and shape voters' perceptions through marketing and advertising techniques. More than half of the $6 billion spent in the 2012 election went to consultants who controlled virtually every aspect of the campaigns, from polling, fundraising, and media to more novel techniques of social media and micro-targeting.