Showing results for "Creativity and Marketing" in Management

Over the last two decades, the disruption brought about by data and technology has created a wide chasm between marketing strategy and what really works in the marketplace.Made in Future is a groundbreaking new book that seeks to recast marketing from a white sheet, with an incisive view of how...

What companies need to know—and do—to win and hold on to tomorrow's best employees The workplace of the future is being shaped today by Web 2.0—a collection of breakthrough social media technologies—and by the Millennial Generation, people born between 1977 and 1997. The convergence of...

A stimulating, thought-provoking book that lets you know how to break free of negative behavior, take control of office politics, and prevent difficult, repetitive, and avoidable situations. Reardon—a frequent HuffingtonPost contributor and professor at the Marshall School of Business—arms...

“A personal, provocative, and challenging book for career women who want less guilt, more life.” —Diane Sawyer Womenomics, the groundbreaking New York Times bestseller by Claire Shipman and Katty Kay, is an invaluable guide for this generation of professional women, provide knowledgeable...

Creative Extra is a show about the intersection of creativity and business and Madison, Wisconsin. Host Andy Wallman interviews business and creative professionals from uniquely creative Madison. His guests are pioneers, leaders and visionaries who’ve made the business of creativity work. They share their stories, expertise, tips, wisdom, process - the “creative extras” - that bring more business to creativity and more creativity to business. Since COVID-19 hit, the focus is on learning how leaders are acting and reacting to business in these interesting times. Andy is the President and ...