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Behind the familiar surfaces of the telephone, radio, and television lies a sophisticated and intriguing body of knowledge known as information theory. This is the theory that has permitted the rapid development of all sorts of communication, from color television to the clear transmission of photographs from the vicinity of Jupiter. Even more revolutionary progress is expected in the future.

Information architecture (IA) is far more challenging - and necessary - than ever. To guide you through this broad ecosystem, this popular guide - now in its fourth edition - provides essential concepts, methods, and techniques for digital design that have withstood the test of time. UX designers, product managers, developers, and anyone involved in digital design will learn how to create semantic structures that will help people engage with your message.

The Science of Information: From Language to Black Holes covers the exciting concepts, history, and applications of information theory in 24 challenging and eye-opening half-hour lectures taught by Professor Benjamin Schumacher of Kenyon College. A prominent physicist and award-winning educator at one of the nation’s top liberal arts colleges, Professor Schumacher is also a pioneer in the field of quantum information, which is the latest exciting development in this dynamic scientific field.

“Full of fascinating insights drawn from an impressive range of disciplines, The Ascent of Information casts the familiar and the foreign in a dramatic new light.” —Brian Greene, author of The Elegant Universe Your information has a life of its own, and it’s using you to get what it...