Showing results for "Paul" in History & Culture

In this book, you'll learn how: data science, driven by artificial intelligence and machine learning, is yielding unprecedented business insights; blockchain has the potential to restructure the economy; drones and driverless vehicles are becoming essential tools; 3-D printing is making new business models possible; augmented reality is transforming retail and manufacturing; smart speakers are redefining the rules of marketing; and humans and machines are working together to reach new levels of productivity. 

Brought to you by Penguin. How a force that’s hard to name, but which we all feel, is reshaping what it means to be human In Against the Machine, “furiously gifted” (The Washington Post) novelist, poet, and essayist Paul Kingsnorth presents a wholly original—and terrifying—account of...

Paul Kennedy, award-winning author of The Rise and Fall of the Great Powers and one of today’s most renowned historians, now provides a new and unique look at how World War II was won. Engineers of Victory is a fascinating nuts-and-bolts account of the strategic factors that led to Allied victory. Kennedy reveals how the leaders’ grand strategy was carried out by the ordinary soldiers, scientists, engineers, and businessmen responsible for realizing their commanders’ visions of success.

 Social Engineering: The Art of Human Hacking does its part to prepare you against nefarious hackers. Now you can do your part by putting to good use the critical information this audiobook provides.  

 Block by Block offers an original perspective on thermodynamic science and history based on the three approaches of a practicing engineer, academician, and historian. The book synthesizes and gathers into one accessible volume a strategic range of foundational topics involving the atomic theory, energy, entropy, and the laws of thermodynamics. 

Boolean algebra, also called Boolean logic, is at the heart of the electronic circuitry in everything we use - from our computers and cars, to our kitchen gadgets and home appliances. How did a system of mathematics established in the Victorian era become the basis for such incredible technological achievements a century later?

Brought to you by Penguin. We all know the feeling of digital exhaustion. The aimless scrolling, eyes glazing over at the screen. The feeling that no matter how many messages we respond to, how many posts we read, or how much data we sort through, we can never stay ahead of it. Digital...

From the longest-serving Flight Director in NASA's history comes a revealing account of high-stakes Mission Control work and the Space Shuttle program that has redefined our relationship with the universe. A compelling look inside the Space Shuttle missions that helped lay the groundwork for the...

Most businesses identify six key digital technologies as critical to their relevance and growth over the coming 10 years. These disruptive new technologies present significant opportunity for businesses in every industry. The first businesses to understand automation and these transformative technologies will be the ones to reap the greatest rewards in the marketplace. Author Steve Brown shares his insights to help leaders take full advantage of the next wave of digital transformation.

What To Do When Machines Do Everything is a guidebook to succeeding in the next generation of the digital economy. When systems running on Artificial Intelligence can drive our cars, diagnose medical patients, and manage our finances more effectively than humans it raises profound questions on the future of work and how companies compete. Drawing upon real-world cases, data, and insight, the authors provide clear strategic guidance and actionable steps to help you and your organization move ahead in a world where exponentially developing new technologies are changing how value is created.

A concise history of GPS, from its military origins to its commercial applications and ubiquity in everyday life.   

Nuclear Russia probes the juncture of history of science and technology, political and cultural history, and environmental history. It considers the atom in Russian society as a reflection of Leninist technological utopianism, Cold War imperatives, scientific hubris, public acceptance, and a state desire to conquer nature. Furthermore the audiobook examines the vital – and perhaps unexpected – significance of ethnicity and gender in nuclear history by looking at how Kazakhs and Nenets lost their homelands and their health in Russia in the wake of nuclear testing.

John Seely Brown and Paul Duguid show us how to look beyond mere information to the social context that creates and gives meaning to it. Arguing elegantly for the important role that human sociability plays, even - perhaps especially - in the digital world, The Social Life of Information gives us an optimistic look beyond the simplicities of information and individuals.

If you buy a book at the bookstore, you own it. You can take it home, scribble in the margins, put it on the shelf, lend it to a friend, or sell it at a garage sale. But is the same thing true for the eBooks or other digital goods you buy? Retailers and copyright holders argue that you don't own those purchases, you merely license them. That means your eBook vendor can delete the book from your device without warning or explanation - as Amazon deleted Orwell's 1984 from the Kindles of surprised readers.

The Code of Honor: Embracing Ethics in Cybersecurity delivers a first of its kind comprehensive discussion of the ethical challenges that face contemporary information security workers, managers, and executives. Authors Ed Skoudis, president of the SANS Technology Institute College and founder of the Counter Hack team, and Dr. Paul Maurer, president of Montreat College, explain how timeless ethical wisdom gives birth to the Cybersecurity Code which is currently being adopted by security practitioners and leaders around the world.

When turbulence is the new normal, an organization's survival depends on vigilant leadership that can anticipate threats, spot opportunities, and act quickly when the time is right. In See Sooner, Act Faster, strategy experts George Day and Paul Schoemaker offer tools for thriving when digital advances intensify turbulence.

The history of computing could be told as the story of hardware and software or the story of the Internet or the story of "smart" handheld devices, with subplots involving IBM, Microsoft, Apple, Facebook, and Twitter. In this concise and accessible account of the invention and development of digital technology, computer historian Paul Ceruzzi offers a broader and more useful perspective. He identifies four major threads that run throughout all of computing's technological development.

The cassette tape was revolutionary. Cheap, portable, and reusable, this small plastic rectangle changed music history. Make your own tapes! Trade them with friends! Tape over the ones you don't like! The cassette tape upended pop culture, creating movements and uniting communities. This entertaining book charts the journey of the cassette from its invention in the early 1960s to its Walkman-led domination in the 1980s to decline at the birth of compact discs to resurgence among independent music makers.

Rivers in the Desert follows the remarkable career of William Mulholland, the visionary who engineered the rise of Los Angeles as the greatest American city west of the Mississippi. He sought to transform the sparse and barren desert into an inhabitable environment by designing the longest aqueduct in the Western Hemisphere, bringing water from the mountains to support a large city. This "fascinating history" chronicles Mulholland's dramatic ascension to wealth and fame - followed by his tragic downfall after the sudden collapse of the dam he had constructed.

Open provides valuable lessons in leadership in times of crisis, management decision-making under the pressure of extraordinary growth, and the power of a unique, pervasive culture. Open tells the incredible story of Compaq’s meteoric rise from humble beginnings to become the PC industry leader in just over a decade. Along the way, Compaq helped change the face of computing while establishing the foundation for today’s world of tablets and smart phones.