Showing results for "The Americas" in Marketing & Sales

Jeffrey Cruikshank and Arthur Schultz have written a fascinating biography of one of the 20th century’s most intriguing figures. Albert D. Lasker helped invent “reason why” advertising, market research based on direct-mail advertising, premium coupons, and a host of other industry innovations. He invented and promoted powerful brands. But his impact went far beyond traditional advertising. This is the story of a man who shaped an industry - and changed the way we look at our world.

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

Land the deals you want and develop your instincts with million-dollar negotiation techniques. After selling over $3 billion in real estate, including the most expensive one-bedroom house in history, Josh Altman, costar of the hit show Million-Dollar Listing Los Angeles, wants to teach you the real estate sales and negotiation tactics that have made him one of America's top agents. Buying or selling a house, whether for a client or yourself, is one of the most important and stressful deals anyone can make, demanding emotional intelligence and a solid set of negotiating skills.

Dive into Matt Plapp's top Restaurant Marketing Secrets. Posted daily, host Matt Plapp will take an in-depth look into what he sees in the Restaurant Marketing landscape. The three things Matt believes in when it comes to marketing are: A - Attracting your customer's attention B - Build a database from that attention R - Retaining attention in your database And, by the way, ABR also stands for America's Best Restaurants. (Duh!) Learn more about Matt Plapp by visiting his website at www.MattPlapp.com

The business marketing genius at the forefront of today's entertainment marketing revolution helps corporate America get hip to today's new consumer - the tan generation. When Fortune 500 companies need to reenergize or reinvent a lagging brand, they call Steve Stoute. In addition to marrying cultural icons with blue-chip marketers, Stoute has helped identify and activate a new generation of consumers. He traces how the "tanning" phenomenon raised a generation of black, Hispanic, white, and Asian consumers who have the same "mental complexion".

Using 52-week radio schedules, the Wizard has been turning advertisers into millionaires with amazing results. In this series, the Wizard shares with you exactly how it's done.

Hosted by Steve Broxterman and John Bujak of America's Home Experts, this podcast is for contractors, tradespeople, and home service pros who’d rather be swinging a hammer than decoding marketing jargon. We break down real strategies — websites, videos, social media, and more — with just the right amount of sarcasm, sawdust, and smart advice. No fluff. No gurus. Just the stuff that actually works (and maybe a few dad jokes).

A riveting investigation of the no-holds-barred battle between Amazon and Walmart to become the king of commerce. For years, Walmart and Amazon operated in separate spheres—one a massive brick-and-mortar retailer, the other an online giant. But in 2016, Walmart aggressively moved into the...

Consumer Voice Latin America - Worldpanel by Numerator habla sobre la industria de consumo masivo desde la mirada de quién lo vive y crea las estrategias de mercado. Diferentes expertos nos contarán sus vivencias para brindarte inspiración.Consumer Voice Latin America - Worldpanel by Numerator fala sobre a indústria de consumo massivo sob a perspectiva de quem a vive e cria estratégias de mercado. Diferentes especialistas nos contarão sobre suas experiências para inspirar você. Hosted on Acast. See acast.com/privacy for more information.

Um podcast criado para todos os imigrantes que desejam vir para os Estados Unidos da maneira correta com a ajuda e suporte dos melhores profissionais

In McKinsey's Future of America podcast, we explore how to build a future that drives sustainable and inclusive growth. This isn't about tradeoffs – we reject the "or" and embrace the "and". Join us in conversations with leaders who are accelerating progress to grow, broaden, and sustain prosperity for more Americans.

America's Best Shops is your cutting edge show to keep you up to date on what's working today for Auto, RV, Truck and Motorcycle Shops. Hear from some of the top shop owners' around the country on success, production, marketing, staffing and so much more.

Each week, we surface the most important societal shifts, consumer sentiments, and marketplace trends leaders need to know to stay in lockstep with consumers' shifting desires. Grounded in weekly polling data, ATW is hosted by NYT bestselling author John Gerzema, CEO of The Harris Poll and futurist Libby Rodney, CSO of The Harris Poll. John @johngerzema is CEO of The Harris Poll | Libby @LibbyG is CSO of The Harris Poll

Do you want to learn more about how American small businesses can grow their brands? America Goes Digital Studio is a weekly show that puts American small businesses in the spotlight. We talk about the importance of reviving domestic industries that have been sent offshore for cheap labor and products. The industrial revolution gave rise to the internet and modern technology businesses use to grow their brands quickly and effectively. Now, we want to harness the power of the internet and modern technology to revive essential industries that are needed for a sustainable economy that isn‘t ...

Listen to small business leaders in small-town America bring their stories to bear. Find out and learn how these entrepreneurs are shaping America one small town at a time. Your Hosts: Bryan Crawford started his real estate just a few years back and is continuing to grow and nurture that line of work whilepursuring other ventures.Learn more of New Mexico Dream House at https://www.nmdreamhouse.com/ Stephen Mirabal runs his own digital marketing company in Farmington, New Mexico. His dream is to bring top-tier marketing and media practices to small-town America. You can learn more about him and...

What’s the secret to wowing your customers while maintaining a loyal and dedicated workforce? No one knows better than Enterprise, the nationnation’s #1 car rental company, Enterprise Rent-A-Car. Drawing upon the secrets time-tested strategies that have propelledhelped Enterprise grow from a...

To be a successful working artist you have to do more than create art. Join Cowgirl Artists of America to discuss all things art business. If you're an artist who wants to learn about planning, marketing, social media, and more you've come to the right place.

Consumer Voice Latin America - Worldpanel by Numerator habla sobre la industria de consumo masivo desde la mirada de quién lo vive y crea las estrategias de mercado. Diferentes expertos nos contarán sus vivencias para brindarte inspiración.Consumer Voice Latin America - Worldpanel by Numerator fala sobre a indústria de consumo massivo sob a perspectiva de quem a vive e cria estratégias de mercado. Diferentes especialistas nos contarão sobre suas experiências para inspirar você. Hosted on Acast. See acast.com/privacy for more information.

Tim Beachum spent the first part of his career as a successful marketing and advertising consultant. He has worked with numerous companies and start-ups over the course of 20 years in marketing and advertising. He is on a personal crusade to help as many small business owners as he can all around the world grow and expand their businesses.Tim Beachum's podcast is just one of several methods that he uses to assist company owners at no charge. All he asks in return is that you pay it forward by helping others.If you're having trouble in your company and want assistance, go to http://...

What’s the secret to wowing your customers while maintaining a loyal and dedicated workforce? No one knows better than Enterprise, the nationnation’s #1 car rental company, Enterprise Rent-A-Car. Drawing upon the secrets time-tested strategies that have propelledhelped Enterprise grow from a...