Showing results for "The Book Business" in Engineering

With an introduction read by the author himself, Mark Pincus, and acclaimed narrator Fred Sanders, comes an unconventional, hands-on guide to turning ideas into products that matter—and that people love—from the legendary Silicon Valley pioneer, founder of Zynga, and creator of Stanford...

Innovation influences the market and its operators, especially about competition conditions. One of the most significant technological advances relates to the possibility of capturing a huge amount of information and processing them rapidly: two of the main features that make up the phenomenon known as big data. This not only entails the emergence of specialized operators in these activities, but also makes a "data economy" possible.

A WALL STREET JOURNAL AND GLOBE AND MAIL BESTSELLER An essential introduction and guide to navigating the next Internet revolution—everything from the metaverse and NFTs to DAOs, decentralized finance, and self-sovereign identity—from the co-author of the international bestseller Blockchain...

In 2006, IndiGo was one of the late entrants into the low-cost airline business in India. The market already had many strong players by then-several of them new-including Captain Gopinath's Air Deccan, Ajay Singh's SpiceJet, Vijay Mallya's Kingfisher Airlines and Wadia Group's GoAir. In the next...

The Wall Street Journal technology columnist reveals the fascinating story behind the misleadingly simple phrase shoppers take for granted—“Arriving Today”—in this eye-opening investigation into the new rules of online commerce, transportation, and supply chain management. We are at a...

’A fascinating hybrid. Part freewheeling history of the rise of the modern autonomous vehicle, part intimate memoir from an insider who was on the front lines for much of that history, Autonomy will more than bring readers up to speed on one of today’s most closely watched technologies’...

By the New York Times’s Global Economics Correspondent, an extraordinary journey to understand the worldwide supply chain—exposing both the fascinating pathways of manufacturing and transportation that bring products to your doorstep, and the ruthless business logic that has left local...

Air pollution kills over a million Indians every year, albeit silently. Families are thrown into a spiralling cycle of hospital visits, critically poor health and financial trouble impacting their productivity and ability to participate in the economy. Children born in regions of high air...

Kill It with Fire examines aging computer systems, the evolution of technology over time, and how organizations can modernize, maintain, and future-proof their current systems. “Kill it with fire,” the typical first reaction to a legacy system falling into obsolescence, is a knee-jerk...

The revered New York Times bestselling author traces the development of technology from the Industrial Age to the Digital Age to explore the single component crucial to advancement—precision—in a superb history that is both an homage and a warning for our future. The rise of manufacturing...

Brought to you by Penguin. Free market capitalism is one of humanity's greatest inventions, and the greatest source of prosperity the world has ever seen. But it's also on the verge of destroying the planet and destabilizing society in its single-minded pursuit of maximizing shareholder value...

Wasted is a riveting exploration of the complicated, and often surprising, ways that waste occurs in our businesses, our communities, and our lives “A smart, unconventional book that takes readers far beyond what they think they know about a complex subject.”—Kari Byron, former cast member...

More than any other technology, cars have transformed our culture. Cars have created vast wealth as well as novel dreams of freedom and mobility. They have transformed our sense of distance and made the world infinitely more available to our eyes and our imaginations. They have inspired cinema...

"This is the most important book on Silicon Valley I've read in two decades. It will take us all back to our roots in the counterculture, and will remind us of the true nature of the innovation process, before we tried to tame it with slogans and buzzwords." -- Po Bronson, #1 New York Times...

A brilliant blend of Shop Class as Soulcraft and The Orchid Thief, Earl Swift’s wise, funny, and captivating Auto Biography follows an outlaw-genius auto mechanic as he painstakingly attempts to restores a classic 1957 Chevy to its former glory—all while the FBI and local law enforcement...

The empowering true story of a group of spirited stewardesses who “stood up to huge corporations and won, creating momentous change for all working women.” (Gloria Steinem, co-founder of Ms. magazine) It was the Golden Age of Travel, and everyone wanted in. As flying boomed in the 1960s...

The road to licensing a profitable, innovative product or technology is riddled with curves, holes, and rocky cliffs. The President of the United Inventors Association shows inventors, innovators, and makers a better path towards monetizing your creations and how to avoid the get-rich-quick...

Why are the airlines always in a crisis? Everyone has a horror story about air travel—cancellations, delays, lost baggage, tiny seats, poor service. In this day and age, there is no reason that flying should be this bad. In Why Flying Is Miserable, Ganesh Sitaraman, a law professor and policy...

The technology underground is a thriving, humming, and often literally scintillating subculture of amateur inventors and scientific envelope-pushers who dream up, design, and build machines that whoosh, rumble, fly—and occasionally hurl pumpkins across enormous distances. In the process they...

A stunning and revealing examination of oil's indelible impact on the countries that produce it and the people who possess it. Every unhappy oil-producing nation is unhappy in its own way, but all are touched by the "resource curse"—the power of oil to exacerbate existing problems and create...