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Everyone knows the Golden Rule: "Do unto others as you would have done unto you." But this habit can turn off those who have different needs, wants, and hopes than we do. Instead, the real key to making a difference is to apply The Platinum Rule: "Do unto others as they would like done unto them!" Once you understand and master The Platinum Rule, you'll be able to build bridges to people of any sort in any personal or business situation.

The Platinum Rule is Dr. Tony Alessandra’s system for achieving instant rapport and chemistry with almost anyone. It teaches you how to "read" people by their words and actions in order to determine their behavioral style. Then you learn how to adapt your behavioral style to meet them halfway. The result is an unmistakable and unbreakable bond based on 39+ years of Dr. Alessandra’s behavioral research in the area of human relationships.

يحتوي كتاب القواعد البلاتينية للاستمتاع بالحياة على نصائح سهلة القراءة وإرشادات منطقية ونصائح لتطوير المهارات والأنشطة التي تجلب المزيد من المتعة والإشباع لكل يوم.